U.S. Mills is an American packaged food products company specializing in
natural
Nature, in the broadest sense, is the physical world or universe. "Nature" can refer to the phenomena of the physical world, and also to life in general. The study of nature is a large, if not the only, part of science. Although humans are ...
,
organic, and specialty
cereals
A cereal is any grass cultivated for the edible components of its grain (botanically, a type of fruit called a caryopsis), composed of the endosperm, germ, and bran. Cereal grain crops are grown in greater quantities and provide more food ...
,
cookies, and
crackers. Their products are sold through supermarkets, wholesale grocers, and natural food distributors nationwide. Their brands include
Uncle Sam Cereal,
Erewhon
''Erewhon: or, Over the Range'' () is a novel by English writer Samuel Butler, first published anonymously in 1872, set in a fictional country discovered and explored by the protagonist. The book is a satire on Victorian society.
The fir ...
, New Morning, Skinner's Raisin Bran, and, formerly,
Farina.
History
U.S. Mills was founded in 1908, with the introduction of Uncle Sam Cereal. In 1926, the company introduced Skinner's Raisin Bran, which is claimed to be America's first
raisin bran.
Meanwhile, the Erewhon Natural Foods Market was founded in 1966 by Aveline and
Michio Kushi
(May 17, 1926 – December 28, 2014) was a Japanese educator who helped to introduce modern macrobiotics to the United States in the early 1950s. He lectured all over the world at conferences and seminars about philosophy, spiritual development, ...
, with an emphasis on organically-grown produce and
macrobiotics
A macrobiotic diet (or macrobiotics) is a fad diet based on ideas about types of food drawn from Zen Buddhism. The diet tries to balance the supposed yin and yang elements of food and cookware. Major principles of macrobiotic diets are to reduce ...
. In 1986, Erewhon acquired U.S. Mills, choosing to adopt "U.S. Mills" as the new company name.
In 2000, the company acquired New Morning, a packaged natural foods distributor and the first company to introduce natural versions of children's cereals.
In 2001, U.S. Mills acquired the
Farina brand from Holden Foods. Farina was originally a
Pillsbury product, introduced in 1898.
In 2009, U.S. Mills sold Farina to
Malt-O-Meal.
On December 14, 2009, U.S. Mills, Inc. was acquired by Attune Foods. Four brands are referenced under the Attune Foods banner: Erewhon,
Uncle Sam
Uncle Sam (which has the same initials as ''United States'') is a common national personification of the federal government of the United States or the country in general. Since the early 19th century, Uncle Sam has been a popular symbol of ...
, New Morning, and Skinner's.
U.S. Mills, Inc.: Private Company Information - Businessweek
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See also
* List of food companies
This is a list of food companies, current and past businesses involved in food production or processing.
Africa
* All Joy Foods
* Bakers
* BOS Ice Tea
* Cevital
* Choppies
* Clover
* Colcom Foods
* Distell Group Limited
* Famous Brand ...
External links
Official Website
References
Food manufacturers of the United States
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