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U-Haul is an American moving
truck A truck or lorry is a motor vehicle designed to transport cargo, carry specialized payloads, or perform other utilitarian work. Trucks vary greatly in size, power, and configuration, but the vast majority feature body-on-frame constructi ...
, trailer, and self-storage
rental Renting, also known as hiring or letting, is an agreement where a payment is made for the temporary use of a good, service or property owned by another. A gross lease is when the tenant pays a flat rental amount and the landlord pays for ...
company, based in
Phoenix, Arizona Phoenix ( ; nv, Hoozdo; es, Fénix or , yuf-x-wal, Banyà:nyuwá) is the capital and most populous city of the U.S. state of Arizona, with 1,608,139 residents as of 2020. It is the fifth-most populous city in the United States, and the o ...
, that has been in operation since 1945. The company was founded by Leonard Shoen in
Ridgefield, Washington Ridgefield is a city in northern Clark County, Washington. The population was 10,319 at the time of the 2020 census, up from 4,763 in 2010, making it the fastest growing city in the state of Washington. Located within the Portland metropolit ...
, who began it in the garage owned by his wife's family, and expanded it through franchising with
gas station A filling station, also known as a gas station () or petrol station (), is a facility that sells fuel and engine lubricants for motor vehicles. The most common fuels sold in the 2010s were gasoline (or petrol) and diesel fuel. Gasol ...
s.


Overview

U-Haul is owned by U-Haul Holding Company, which in turn is owned by AMERCO, a publicly traded holding company which also operates: *Amerco Real Estate (which purchases existing buildings for conversion to self-storage facilities, existing self-storage facilities and bare land), *RepWest Insurance Company (which provides optional insurance for customers renting U-Haul vehicles and self-storage space), and *Oxford Life Insurance Company (which provides annuities, life insurance, and Medicare supplement insurance for senior adults). The Shoen family (heirs of founder Sam Shoen) currently owns, both directly and indirectly, about 55 percent of AMERCO. U-Haul rents
truck A truck or lorry is a motor vehicle designed to transport cargo, carry specialized payloads, or perform other utilitarian work. Trucks vary greatly in size, power, and configuration, but the vast majority feature body-on-frame constructi ...
s, trailers, and other pieces of equipment, but many U-Haul centers and dealerships also provide self storage units, moving boxes and associated packing supplies, moving assistance, LPG (propane) refueling, and hitch and trailer wiring installation, among other services. Because of the company's ubiquity (there are over 17,000 active dealers across the country) the name is sometimes used as a
genericized trademark A generic trademark, also known as a genericized trademark or proprietary eponym, is a trademark or brand name that, because of its popularity or significance, has become the generic term for, or synonymous with, a general class of products ...
to refer to the services of any self-move rental company. The
livery A livery is an identifying design, such as a uniform, ornament, symbol or insignia that designates ownership or affiliation, often found on an individual or vehicle. Livery will often have elements of the heraldry relating to the individual or ...
used on rented vehicles is widely recognized, primarily consisting of white and a thick horizontal orange stripe, in addition to a large state- or province-themed picture, known as SuperGraphics.


History

In 1945, at the age of 29, Leonard Shoen co-founded U-Haul with his wife, Anna Mary Carty, in the town of
Ridgefield, Washington Ridgefield is a city in northern Clark County, Washington. The population was 10,319 at the time of the 2020 census, up from 4,763 in 2010, making it the fastest growing city in the state of Washington. Located within the Portland metropolit ...
, with an investment of $5,000. He began building rental trailers and splitting the fees for their use with
gas station A filling station, also known as a gas station () or petrol station (), is a facility that sells fuel and engine lubricants for motor vehicles. The most common fuels sold in the 2010s were gasoline (or petrol) and diesel fuel. Gasol ...
owners whom he franchised as agents. He developed one-way rentals and enlisted investors as partners in each trailer as methods of growth. By 1955, there were more than 10,000 U-Haul trailers on the road, and the brand was nationally known. Distracted to some extent by growing his business, Shoen took time for multiple marriages (after the death of Anna Mary at an early age due to a congenital heart defect) and eventually had a total of 12 (some sources say 13) children, each of whom he made stockholders. Shoen transferred all but 2% of control to his children when two of them,
Edward Edward is an English given name. It is derived from the Anglo-Saxon name ''Ēadweard'', composed of the elements '' ēad'' "wealth, fortune; prosperous" and '' weard'' "guardian, protector”. History The name Edward was very popular in Anglo-Sa ...
and
Mark Mark may refer to: Currency * Bosnia and Herzegovina convertible mark, the currency of Bosnia and Herzegovina * East German mark, the currency of the German Democratic Republic * Estonian mark, the currency of Estonia between 1918 and 1927 * F ...
, launched a successful takeover of the business in 1986. Family squabbling over the U-Haul empire turned to physical confrontations between some of his children at company meetings, even before the 1986 takeover, and accusations of murder for hire when the wife of a family member loyal to Sam was murdered in the family home (the culprit was later found and stated it was a robbery gone wrong; however, Sam continued to accuse Joe and Mark of being behind the murder). The takeover sparked a major family dispute that led to a $461 million judgment in favor of Leonard Shoen and others. In 1999, 83-year-old Leonard Shoen suffered fatal injuries when he crashed into a telephone pole near his
Las Vegas, Nevada Las Vegas (; Spanish for "The Meadows"), often known simply as Vegas, is the 25th-most populous city in the United States, the most populous city in the state of Nevada, and the county seat of Clark County. The city anchors the Las Vega ...
, home; it was later ruled a suicide. The Shoen family, currently led by chairman and president Edward "Joe" Shoen, owns about 40% of the company through their AMERCO holding company. AMERCO filed for
Chapter 11 bankruptcy Chapter 11 of the United States Bankruptcy Code ( Title 11 of the United States Code) permits reorganization under the bankruptcy laws of the United States. Such reorganization, known as Chapter 11 bankruptcy, is available to every business, whet ...
in June 2003 and emerged in March 2004. The filing did not include or affect U-Haul operations. In 2012, another moving and storage company, PODS, sued U-Haul in U.S. District Court for trademark infringement, claiming that U-Haul "improperly and unlawfully" used the word "pods" to describe its U-Box product. On September 25, 2014, a jury ruled that U-Haul had infringed on PODS' trademarks, causing confusion and damaging business for PODS. The jury found that U-Haul unjustly profited from mentioning the term on its marketing and advertising materials and began using the word only after PODS became famous as a brand name in the industry. The jury awarded PODS $62 million in damages. In 2014 UHaul sued HireAHelper for trademark infringement, a suit that was settled out of court. Each December, U-Haul is used by UPS, USPS, and FedEx, to help temporarily expand fleets to handle a surge due to Christmas and other holiday volume.


Equipment

U-Haul's rental fleet is composed of trucks, trailers, auto-transports, and various other equipment. Heavy duty pickup truck and van cabs manufactured by Ford, GMC, and Ram are mated with U-Haul manufactured truck boxes in fabrication plants located at various places in North America. The vehicles are all gas powered, with previous models offering diesel trucks that must be brought back to the same location where they were rented. Six truck sizes are available, ranging from to , and multiple trailer sizes, in addition to a two-wheeled "Tow Dolly" and a four-wheeled "Auto Transport". U-Haul advertises that their trucks have lower decks which are built below the tops rather than above the rear tires like standard cargo box trucks. Some trucks also have an over the cab storage area called "Mom's Attic." The trucks are painted with SuperGraphics which are educational images of different states and provinces across the United States and Canada. Pickup trucks and cargo vans are also available at most corporate owned centers, and select neighborhood dealerships. U-Haul has two main classifications for equipment in its fleet: "In-Town" and "One-Way". The "One-Way" equipment is mostly used for one-way trips, meaning pickup and drop off can be at different locations whereas the "In-Town" equipment is required to be picked up and dropped off at the same location and the equipment is meant to be used for a local move. U-Haul has been building new one-way vehicles en-masse, and as these one-way trucks are being built the older one-way fleet models are being retired to "In-Town" local use only while previous "In-Town" local use trucks are being de-imaged and sold. All trucks owned by the U-Haul corporation (including those assigned and decaled for use in
Canada Canada is a country in North America. Its ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, covering over , making it the world's second-largest country by tota ...
) display apportioned Arizona license plates that do not expire. Newer trailers in the U-Haul fleet have apportioned plates, registered in a variety of states. In the Alaska and Hawaii markets, U-Haul registers equipment locally because those states do not have apportioned vehicle registration systems.


Storage space rentals

Some U-Haul facilities provide self-storage lockers for weekly or monthly rental, and rent portable storage lockers called U-Boxes on a monthly basis. The U-Boxes also serve to load customer possessions at one location that can then be shipped to another location. The storage facilities are located at most corporate locations.


Ford Explorer ban

In 2003, U-Haul enacted a policy of denying trailers rentals intended to be attached to a
Ford Explorer The Ford Explorer is a range of SUVs manufactured by Ford Motor Company since the 1991 model year. The first four-door SUV produced by Ford, the Explorer was introduced as a replacement for the two-door Bronco II. Within the current Ford lig ...
. According to U-Haul: "U-Haul has chosen not to rent behind this tow vehicle based on our history of excessive costs in defending lawsuits involving Ford Explorer towing combinations. This policy does not involve safety issues. This is an unusual circumstance for U-Haul." This applies to all production years and models of the Explorer (including, for example, the Ford Explorer Sport Trac), regardless of tire brand that is attached. This comes from the high rate of failures of Firestone tires installed on the Ford Explorer.
Consumer Reports Consumer Reports (CR), formerly Consumers Union (CU), is an American nonprofit consumer organization dedicated to independent product testing, investigative journalism, consumer-oriented research, public education, and consumer advocacy. Founded ...
found that the policy was still in effect for the 2012
Ford Explorer The Ford Explorer is a range of SUVs manufactured by Ford Motor Company since the 1991 model year. The first four-door SUV produced by Ford, the Explorer was introduced as a replacement for the two-door Bronco II. Within the current Ford lig ...
. A company representative cited litigation costs as the reason behind the policy, “Every time we go to hire an attorney to defend a lawsuit, as soon as we say ‘Ford Explorer,’ they charge us more money.”


Safety problems

In Canada, various news agencies have found serious safety problems in U-Haul equipment. In July 2005, the ''
Toronto Star The ''Toronto Star'' is a Canadian English-language broadsheet daily newspaper. The newspaper is the country's largest daily newspaper by circulation. It is owned by Toronto Star Newspapers Limited, a subsidiary of Torstar Corporation and pa ...
'' reported statistics suggesting that about half of U-Haul vehicles in Ontario were not road safe. Shortly afterward, the
Ministry of Transportation (Ontario) The Ministry of Transportation (MTO) is the provincial ministry of the Government of Ontario that is responsible for transport infrastructure and related law in Ontario. The ministry traces its roots back over a century to the 1890s, when the p ...
reported that, of 296 U-Haul vehicles inspected in the summer of 2005 (43.5% of all inspections performed), 58 (19.6%) were found to have out-of-service defects, meaning that they are not roadworthy.
CTV CTV may refer to: Television * Connected TV, or Smart TV, a TV set with integrated internet North America and South America * CTV Television Network, a Canadian television network owned by Bell Media ** CTV 2, a secondary Canadian televisio ...
followed in October 2005, conducting their own inspections across the country, and finding that all 13 rented U-Haul trucks failed to meet basic provincial safety standards. Replying to the ''Toronto Star'', the company's Canadian officials cited its inspection policies and procedures that employees and dealers are expected to follow. In response to the CTV results, Canadian U-Haul vice-president admitted to not heeding earlier warnings to improve their vehicles' safety conditions, and said older trucks would be replaced. In October 2006, CTV's '' W-Five'' re-investigated U-Haul by renting trucks from nine locations across Canada. The rentals were then taken to mechanics for an inspection. Of the nine trucks rented, seven failed basic safety standards and were not deemed roadworthy; the other two, while roadworthy, had minor problems. On June 24, 2007, the ''
Los Angeles Times The ''Los Angeles Times'' (abbreviated as ''LA Times'') is a daily newspaper that started publishing in Los Angeles in 1881. Based in the LA-adjacent suburb of El Segundo since 2018, it is the sixth-largest newspaper by circulation in the ...
'' published a story on U-Haul's safety problems titled "Driving With Rented Risks". There were also related articles published such as "Upkeep Lags In U-Haul's Aging Fleet" and "Key Trial Evidence Goes Missing". The articles outline reports of ongoing maintenance problems, falsification of maintenance records and lawsuits against the company for injuries and accidents with quotes from former maintenance workers and executives.


References


Further reading

*


External links

* {{Authority control Moving companies of the United States Truck rental Franchises Companies based in Phoenix, Arizona Companies listed on the Nasdaq American companies established in 1945 Transport companies established in 1945 1945 establishments in Washington (state) Shoen family Family-owned companies of the United States