The Trade Development Authority of Pakistan (TDAP) ( ur, ), is a department within the

Ministry of Commerce and Textile Industry The Ministry of Commerce ( ur, ); abbreviated as MoCom), is a Cabinet of Pakistan, Cabinet-level ministry of the Government of Pakistan concerned with Economy of Pakistan, economic growth and commerce development and promotion in Pakistan. The ...

of the

Government of Pakistan The Government of Pakistan ( ur, , translit=hakúmat-e pákistán) abbreviated as GoP, is a federal government established by the Constitution of Pakistan as a constituted governing authority of the four provinces, two autonomous territorie ...

. It facilitates and promotes international trade of Pakistan.

Background

The department was established on 8 November 2006 under a Presidential Ordinance, as a successor organization to the ''Export Promotion Bureau'', which was established in 1963. The TDAP is mandated to have a larger view of global trade development, rather than only the export promotion - together with its 14 regional offices, the department performs facilitation and regulatory functions as well as providing supply side and

marketing Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emph ...

assistance to exporters. It arranges ''awareness seminars and workshops'' to educate the Pakistani business community about the latest conditions and trends in the global markets.

Exports and trade shows

In 2011, Pakistan's exports of stones, marble, granites to China doubled due to effective marketing strategies developed by TDAP. On a regular basis, TDAP facilitates and encourages Pakistani business community to exhibit their products at all major trade shows in Pakistan including at

Karachi Expo Centre Karachi Expo Center is the convention center where Pakistani products are showcased internationally. The center consists of 8 halls. The Trade Development Authority of Pakistan also helps support the exhibitions at the center. IDEAS exhibition ...

and

Lahore Expo Center Expo Centre Lahore ( ur, ) is a convention center located in Lahore, Punjab, Pakistan. Designed by joint venture of National Engineering Services Pakistan (NESPAK) and Nayyar Ali Dada & Associates, the convention center is located in Johar Tow ...

E-commerce

In 2017, Trade Development Authority of Pakistan (TDAP) signed a 'Memorandum of Understanding' with the China-based Alibaba Group to promote exports through e-commerce.

References

External links

Trade Development Authority of Pakistan official websiteAbout TDAP
Foreign trade of Pakistan Pakistan federal departments and agencies Export promotion agencies 2006 establishments in Pakistan Government agencies established in 2006 Ministry of Commerce (Pakistan) {{Pakistan-gov-stub