''The Apprentice Asia'' is an Asian
reality game show
Reality television is a genre of television programming that documents purportedly unscripted real-life situations, often starring unfamiliar people rather than professional actors. Reality television emerged as a distinct genre in the early 19 ...
that was broadcast from May until July 2013.
In this show, a group of aspiring young
businesspeople
A businessperson, businessman, or businesswoman is an individual who has founded, owns, or holds shares in (including as an angel investor) a private-sector company. A businessperson undertakes activities (commercial or industrial) for th ...
compete for the chance to work with the host of the show,
Malaysian entrepreneur
Entrepreneurship is the creation or extraction of economic value. With this definition, entrepreneurship is viewed as change, generally entailing risk beyond what is normally encountered in starting a business, which may include other values th ...
Tony Fernandes
Anthony Francis Fernandes (born 30 April 1964) is a Malaysian entrepreneur. He is the founder of Tune Air Sdn. Bhd., which took over the first Malaysian budget airline, AirAsia. Fernandes turned AirAsia, a failing government-linked commerc ...
. Dubbed as “The World’s Toughest Job Interview,” the show is the Asian version of the original
American
American(s) may refer to:
* American, something of, from, or related to the United States of America, commonly known as the "United States" or "America"
** Americans, citizens and nationals of the United States of America
** American ancestry, pe ...
show, ''
The Apprentice
''The Apprentice'' is a reality talent game show franchise originally aired in 2004 in the United States.
Created by U.S.-based British producer Mark Burnett, the show depicts contestants from around the country with various professional backg ...
''. It was aired on
AXN Asia
AXN is an Asian pay television channel owned by KC Global Media Asia based in Singapore. It primarily airs action, police procedural, and reality shows. The network was formerly wholly owned by Sony Pictures Television, but the Asia Pacific, Midd ...
(also in several countries in Asia) and produced by
FremantleMedia Asia.
Overview
The Apprentice Asia was hosted by
magnate
The magnate term, from the late Latin ''magnas'', a great man, itself from Latin ''magnus'', "great", means a man from the higher nobility, a man who belongs to the high office-holders, or a man in a high social position, by birth, wealth or ot ...
Tony Fernandes
Anthony Francis Fernandes (born 30 April 1964) is a Malaysian entrepreneur. He is the founder of Tune Air Sdn. Bhd., which took over the first Malaysian budget airline, AirAsia. Fernandes turned AirAsia, a failing government-linked commerc ...
, who was later joined by Mark Lankester, CEO of the
Tune Hotels
Tune Hotels.com is a limited service hotel chain operated by Tune Hotels Management Sdn Bhd that provides a claimed "5-star sleeping experience at a 1-star price" accommodation. Tune Hotels is part of the Tune Group, the private investment ...
’ Group, Rob Jesudason, finance executive, and Kathleen Tan, CEO of
Expedia Asia. The role of the hosts in this show is to analyze what went wrong with the contestants' strategies and business outcomes, and to determine which team member of the losing team should be "fired" from the show.
The first season started with 12 contestants, six men and six women from across Asia. All of the participants had been successful in various enterprises, including restaurant management, IT, and sales. During the show, the contestants lived communally in a suite in
Kuala Lumpur, Malaysia
, anthem = ''Maju dan Sejahtera''
, image_map =
, map_caption =
, pushpin_map = Malaysia#Southeast Asia#Asia
, pushpin_map_caption =
, coordinates =
, sub ...
, where they were divided into two teams based on their gender. Each week, Fernandes assigned the teams a task. Each team selected a "project manager" to lead them in the week's assigned task. The winning team received a reward, while the losing team faced a boardroom showdown with Fernandes and two of his associates in order to determine which team member would be fired. Elimination proceeded in two stages. In the first stage, Fernandes confronted the losing team and required the week's project manager to select two additional team members which the project manager believed were most responsible for the loss. The rest of the team was dismissed (allowed to go back up to the suite, because they were safe to stay for the next round), and the project manager and the two other selected members faced a final confrontation several minutes later in which Fernandes fired one of the three.
Series overview
International broadcasts
''The Apprentice Asia'' is expected to broadcast in all parts of
Asia
Asia (, ) is one of the world's most notable geographical regions, which is either considered a continent in its own right or a subcontinent of Eurasia, which shares the continental landmass of Afro-Eurasia with Africa. Asia covers an area ...
via the
cable channel
Cable television is a system of delivering television programming to consumers via radio frequency (RF) signals transmitted through coaxial cables, or in more recent systems, light pulses through fibre-optic cables. This contrasts with broadc ...
Sony Pictures Television International
Sony Pictures Television Inc. (abbreviated as SPT) is an American television production and distribution studio. Based at the Sony Pictures Studios complex in Culver City, it is a division of Sony Entertainment's unit Sony Pictures Entertainmen ...
. Additionally, other local
free-to-air channels aired the series.
References
External links
''The Apprentice Asia'' websiteon
AXN Asia
AXN is an Asian pay television channel owned by KC Global Media Asia based in Singapore. It primarily airs action, police procedural, and reality shows. The network was formerly wholly owned by Sony Pictures Television, but the Asia Pacific, Midd ...
{{DEFAULTSORT:Apprentice Asia, The
2013 television series debuts
The Apprentice (franchise)
2013 television series endings
Television shows filmed in Malaysia
Television shows filmed in Singapore