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Frederick Bean "Tex" Avery (February 26, 1908 – August 26, 1980) was an American animator, cartoonist, director, and
voice actor Voice acting is the art of performing voice-overs to present a character or provide information to an audience. Performers are called voice actors/actresses, voice artists, dubbing artists, voice talent, voice-over artists, or voice-over talen ...
. He was known for directing and producing animated cartoons during the golden age of American animation. His most significant work was for the Warner Bros. and
Metro-Goldwyn-Mayer Metro-Goldwyn-Mayer Studios Inc., also known as Metro-Goldwyn-Mayer Pictures and abbreviated as MGM, is an American film, television production, distribution and media company owned by amazon (company), Amazon through MGM Holdings, founded o ...
studios, where he was crucial in the creation and evolution of famous animated characters such as
Bugs Bunny Bugs Bunny is an animated cartoon character created in the late 1930s by Leon Schlesinger Productions (later Warner Bros. Cartoons) and voiced originally by Mel Blanc. Bugs is best known for his starring roles in the ''Looney Tunes'' and ''Merr ...
, Daffy Duck, Porky Pig, Elmer Fudd, Droopy, Screwy Squirrel, The Wolf,
Red Hot Riding Hood ''Red Hot Riding Hood'' is an animated cartoon short subject, directed by Tex Avery and released with the movie '' Dr. Gillespie's Criminal Case'' on May 8, 1943, by Metro-Goldwyn-Mayer. In 1994, it was voted number 7 of The 50 Greatest Cartoons ...
, and
George and Junior ''George and Junior'' are cartoon characters, two anthropomorphic bears created by Tex Avery for Metro-Goldwyn-Mayer. All of the George and Junior shorts were directed by Tex Avery in the 1940s. They appeared in four cartoons: '' Henpecked Hoboes' ...
. He gained influence for his technical innovation, directorial style and brand of humor. Avery's attitude toward animation was opposite that of
Walt Disney Walter Elias Disney (; December 5, 1901December 15, 1966) was an American animator, film producer and entrepreneur. A pioneer of the American animation industry, he introduced several developments in the production of cartoons. As a film p ...
and other conventional family cartoons at the time. Avery's cartoons were known for their sarcastic,
ironic Irony (), in its broadest sense, is the juxtaposition of what on the surface appears to be the case and what is actually the case or to be expected; it is an important rhetorical device and literary technique. Irony can be categorized into d ...
, absurdist, irreverent, and sometimes sexual tone in nature. Avery's cartoon focused on sight gags, surrealist humor, rapid pacing, racial stereotypes, and violent humor, with wacky characters that
broke the fourth wall The fourth wall is a performance convention in which an invisible, imaginary wall separates actors from the audience. While the audience can see through this ''wall'', the convention assumes the actors act as if they cannot. From the 16th cen ...
.


Early life and education

Avery was born to Mary Augusta "Jessie" (née Bean; 1886–1931) and George Walton Avery (1867–1935) in Taylor, Texas. His father was born in
Alabama (We dare defend our rights) , anthem = " Alabama" , image_map = Alabama in United States.svg , seat = Montgomery , LargestCity = Huntsville , LargestCounty = Baldwin County , LargestMetro = Greater Birmingham , area_total_km2 = 135,7 ...
and his mother was born in Chickasaw County, Mississippi. Avery, nicknamed "Tex", "Fred", and "Texas", was born and raised in Taylor, Texas, a small town in the vicinity of Austin. Avery graduated in 1926 from North Dallas High School.Barrier (2003), Warner Bros., pp. unnumbered pages A popular catchphrase at his school was "What's up, doc?", which he later used for Bugs Bunny in the 1940s. Interested in becoming a newspaper cartoonist, he took a three-month summer course at the Chicago Art Institute but left after a month.


Animation career

On January 1, 1928, Avery arrived in
Los Angeles Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the world ...
. He spent the following months working in menial jobs. According to animation historian Michael Barrier, these jobs included working in a warehouse, working on the docks at night, loading fruits and vegetables, and painting cars. He began his animation career when hired by the Winkler studio (named after producer Margaret J. Winkler and later known as Screen Gems). He was only an inker, inking cels for animated short films in the '' Oswald the Lucky Rabbit'' series (A character who had ironically been created by
Walt Disney Walter Elias Disney (; December 5, 1901December 15, 1966) was an American animator, film producer and entrepreneur. A pioneer of the American animation industry, he introduced several developments in the production of cartoons. As a film p ...
). Avery then moved to a new studio, Universal Cartoon Studios (later known as Walter Lantz Productions). He was again employed as an inker, but moved rapidly up the studio's hierarchy. By 1930, Avery had been promoted to the position of animator. Avery continued working at the Walter Lantz Studio into the early 1930s. He worked on most of the ''Oswald the Lucky Rabbit'' cartoons from 1931 to 1935. He is shown as "animator" on the original title card credits on the Oswald cartoons. He later claimed to have directed two cartoons during this time.


Accident to eye

During some office horseplay at the Lantz studio, a thumbtack or paper clip flew into Avery's left eye and caused him to lose sight in that eye. Some speculate it was his lack of depth perception that gave him his unique look at animation and bizarre directorial style, but it did not stop his creative career. The incident is described in some detail by Barrier, based in part on old interviews with Avery. Part of the typical crude horseplay at the Universal studio was using a rubber band or a paper spitball to target the back of a colleague's head. An animator called Charles Hastings decided to take the game one step further, by using a wire paper clip instead. Avery heard one of his colleagues telling him to look out. He reacted by turning around. Instead of the back of his head, the paper clip hit Avery in his left eye. He instantly lost the use of his eye.


From inker to storyboards

As an animator, Avery worked under director Bill Nolan. Nolan reportedly delegated work to Avery, whenever Avery had to animate a sequence. Nolan's instructions for a scene involving Oswald being chased by bees were reportedly simple. He would describe in which direction Oswald was running ("right to left") and for how many feet. The rest of the details were left up to Avery. Avery started handing out work to other animators working under Nolan. Avery wanted still greater control over the creative process and served as a
de facto ''De facto'' ( ; , "in fact") describes practices that exist in reality, whether or not they are officially recognized by laws or other formal norms. It is commonly used to refer to what happens in practice, in contrast with '' de jure'' ("by l ...
director for a couple of films. Based on Avery's recollections, there is a description of how this happened. He was submitting sight gags for use in the short films. Some of them were used in the actual films, and some funny ones were left out. He wanted to somehow get all his gags in the finished film. So he asked Nolan to let him create the entire
storyboard A storyboard is a graphic organizer that consists of illustrations or images displayed in sequence for the purpose of pre-visualizing a motion picture, animation, motion graphic or interactive media sequence. The storyboarding process, in t ...
for a film. Nolan instructed Avery to not only draw the storyboard but to work on the timing and the layout on his own. Avery completed two films using this process. An older Avery recalled that both films "were terrible", though they got accepted for release. Avery was reportedly displeased with his salary and had started giving up on his work. After about six weeks of substandard work, his superiors let him go. In April 1935, Avery lost his job at the Universal studio.


"Termite Terrace"

Later in 1935, Avery applied for a job at Leon Schlesinger Productions (the company later known as
Warner Bros. Cartoons Warner Bros. Cartoons, Inc. was an American animation studio, serving as the in-house animation division of Warner Bros. during the Golden Age of American animation. One of the most successful animation studios in American media history, it was ...
). Avery reportedly managed to convince producer Leon Schlesinger that he was an experienced director, a false claim. In Avery's own words: By 1935, when Avery was hired, the Schlesinger studio had only two full-time, regular film directors:
Friz Freleng Isadore "Friz" Freleng (August 21, 1905May 26, 1995), credited as I. Freleng early in his career, was an American animator, cartoonist, director, producer, and composer known for his work at Warner Bros. Cartoons on the ''Looney Tunes'' and ...
and Jack King. Avery became the third regular director. The staff of the Schlesinger studio had become too large to be housed in a single building, at the Warner Bros. backlot in Sunset Boulevard. The new Avery unit of the studio was granted their own building, a five-room bungalow. The unit staff dubbed their quarters "Termite Terrace", due to its significant
termite Termites are small insects that live in colonies and have distinct castes ( eusocial) and feed on wood or other dead plant matter. Termites comprise the infraorder Isoptera, or alternatively the epifamily Termitoidae, within the order Blat ...
population. "Termite Terrace" later became the nickname for the entire Schlesinger/Warners studio, primarily because Avery and his unit were the ones who defined what became known as "the Warner Bros. cartoon." Avery was granted exclusive use of four animators:
Bob Clampett Robert Emerson Clampett Sr. (May 8, 1913 – May 2, 1984) was an American animator, director, producer and puppeteer. He was best known for his work on the '' Looney Tunes'' animated series from Warner Bros. as well as the television shows '' ...
,
Chuck Jones Charles Martin Jones (September 21, 1912 – February 22, 2002) was an American animator, director, and painter, best known for his work with Warner Bros. Cartoons on the '' Looney Tunes'' and '' Merrie Melodies'' series of shorts. He wrote, pro ...
,
Sid Sutherland Sidney E. Sutherland (August 7, 1901 – April 20, 1968) was an American animator, screenwriter, and sound editor who is best known as the animator of many classic Warner Bros. cartoons. Career Sutherland's professional life was varied across ...
, and
Virgil Ross Virgil Walter Ross (August 8, 1907 – May 15, 1996) was an American artist, cartoonist, and animator best known for his work on the Warner Bros. animated shorts including the shorts of legendary animator Friz Freleng. Biography Early yea ...
. The first animated short film produced by this unit was '' Gold Diggers of '49'' (1935), the third ''
Looney Tunes ''Looney Tunes'' is an American animated comedy short film series produced by Warner Bros. starting from 1930 to 1969, concurrently with its partner series '' Merrie Melodies'', during the golden age of American animation. ...
'' film starring Beans. Beans was also featured in the film's title card, signifying that he was the intended
protagonist A protagonist () is the main character of a story. The protagonist makes key decisions that affect the plot, primarily influencing the story and propelling it forward, and is often the character who faces the most significant obstacles. If a st ...
. The film had a Western setting and cast Beans as a gold miner. Also featured in the film was a redesigned Porky Pig, making his second appearance. The Avery unit was assigned to work primarily on the black-and-white ''
Looney Tunes ''Looney Tunes'' is an American animated comedy short film series produced by Warner Bros. starting from 1930 to 1969, concurrently with its partner series '' Merrie Melodies'', during the golden age of American animation. ...
'' instead of the Technicolor '' Merrie Melodies'', but was allowed to make color ''Merrie Melodies'' beginning with '' Page Miss Glory'' from 1936. Avery stopped using Beans following ''Gold Diggers of '49'', but continued using Porky as a star character. According to Michael Barrier, Beans was more of a straight man. However, Porky had to be redesigned again. The early Porky was decidedly "piglike" in appearance. In Michael Barrier's description: Porky was very fat, had small eyes, a large snout, and pronounced jowls. He was like a porcine version of Roscoe Arbuckle. Starting with '' Porky the Rainmaker'' (1936), his fourth animated short starring Porky, Avery introduced a cuter version of Porky. The new design gave Porky more prominent eyes and a smaller snout. The jowls were replaced by chubby cheeks. Porky's body now had a rounder shape; its defining trait was not fatness but softness. Barrier notes that the new design by Avery departed from the "Disneyish"
realism Realism, Realistic, or Realists may refer to: In the arts *Realism (arts), the general attempt to depict subjects truthfully in different forms of the arts Arts movements related to realism include: * Classical Realism *Literary realism, a mov ...
in the previous drawing style. Porky became a less-realistic pig and looked more like a cartoon character. According to Martha Sigall, Avery was one of the few directors to visit the ink and paint department - she avers that he liked to see how his cartoons were turning out. He would answer questions and be always in good humor. When some of the artists humorously criticized the wild action in his animated shorts, Avery would take time to explain his rationale.Sigall (2005), p. 48-49 He recalled that while working at Warner Bros., the animators had a great deal of liberty, and were subject to very little censorship of their work.


Creation of Looney Tunes stars

Avery, with the assistance of Clampett, Jones, and the new associate director Frank Tashlin, laid the foundation for a style of animation that rivaled The Walt Disney Studio as the leader in animated short films, and created a group of cartoon characters that are still known today. Avery, in particular, was deeply involved. He crafted gags for the shorts, and sometimes provided voices for them (including his trademark belly laugh) and held such control over the timing of the shorts that he would add or cut frames out of the final negative if he felt a gag's timing was not quite right. ''
Porky's Duck Hunt ''Porky's Duck Hunt'' is a 1937 Warner Bros. ''Looney Tunes'' cartoon directed by Tex Avery. The cartoon was released on April 17, 1937, and stars Porky Pig and Daffy Duck, the latter making what is considered his first official appearance. Plot ...
'' (1937) introduced the character of Daffy Duck, who possessed a new form of "lunacy" and zaniness that had not been seen before in animated cartoons. Daffy was an almost completely crazy "darn fool duck" who frequently bounced around the film frame in double-speed, screaming "Hoo-hoo! hoo-hoo" in a high-pitched, sped-up voice provided by the voice artist Mel Blanc, who, with this cartoon, also took over providing the voice of Porky Pig. Avery directed two more Daffy Duck cartoons: '' Daffy Duck & Egghead'' and '' Daffy Duck in Hollywood''. Egghead was a character inspired by comedian Joe Penner and he first appeared in Avery's '' Egghead Rides Again''. '' Little Red Walking Hood'' first introduced the early character of Elmer Fudd as a character mostly taking part of some running gag. Elmer in this early form had green clothes, a brown bowler hat, and a pink nose. He was also named "Elmer" on the lobby cards for "''
The Isle of Pingo Pongo ''The Isle of Pingo Pongo'' is a 1938 ''Merrie Melodies'' cartoon supervised by Tex Avery. The short was released on May 28, 1938 and features an early version of Elmer Fudd. This is the first of a series of travelogue spoofs, and the first Warn ...
''" (1938), his second appearance, '' Cinderella Meets Fella'' (1938), his third appearance, and was fully called "Elmer Fudd" on screen in "''
A Feud There Was ''A Feud There Was'' is a 1938 Warner Bros. ''Merrie Melodies'' cartoon directed by Tex Avery. The short was released on September 24, 1938 and features the fourth appearance of an early version of Elmer Fudd. Plot The short begins with an establi ...
''" (1938), also his fourth appearance. Elmer even appears on early merchandise and in the early Looney Tunes books in 1938 and 1939 and was later promoted as "Egghead's Brother" on the Vitaphone Release Sheet for ''Cinderella Meets Fella'' due to the fact that Elmer was also voiced by Danny Webb in his Joe Penner voice that was also use for Egghead. Ben Hardaway, Cal Dalton, and Chuck Jones directed a series of shorts which featured a Daffy Duck-like rabbit, created by Ben "Bugs" Hardaway. As is the case with most directors, each puts his own personal stamp on the characters, stories and overall feel of a short. So, each of these cartoons treated the rabbit differently. The next to try out the rabbit, known around Termite Terrace as "Bug's bunny" (named after Hardaway), was Avery. Since the recycling of storylines among the directors was commonplace, '' A Wild Hare'' was a double throwback. Avery had directed the short ''Porky's Duck Hunt'' featuring Porky Pig, which also introduced Daffy Duck. Hardaway remade this as '' Porky's Hare Hunt'' introducing the rabbit. So Avery went back to the "hunter and prey" framework, incorporating Jones' ''
Elmer's Candid Camera ''Elmer's Candid Camera'' is a 1940 Warner Bros. ''Merrie Melodies'' cartoon short directed by Chuck Jones. The short was released on March 2, 1940, and features Elmer Fudd and an early Bugs Bunny prototype. This is the first appearance of a re ...
'' gag for gag and altering the new design of Elmer Fudd; polishing the timing, and expanding the Groucho Marx smart-aleck attitude already present in ''Porky's Hare Hunt'', making Bugs a kind of slick Brooklyn-esque rabbit who was always in control of the situation. Avery has stated that it was very common to refer to folks in Texas as "doc", much like "pal", "dude" or "bud". In ''A Wild Hare'', Bugs adopts this colloquialism when he casually walks up to Elmer, who is "hunting wabbits" and while carefully inspecting a rabbit hole, shotgun in hand, the first words out of Bugs' mouth is a coolly calm, "What's up, doc?" Audiences reacted riotously to the juxtaposition of Bugs' nonchalance and the potentially dangerous situation, and "What's up, doc?" instantly became the rabbit's catchphrase. Originally, Avery wanted Bugs Bunny to be called Jack E. Rabbit because he hunted for jack rabbits when he was a kid. Numerous suggestions for names came up, but publicist Rose Horsely liked the name that was on Thorson's model sheet, saying that it was cute and they'll "play it two ways". Avery argued on his stance for the name "Jack E. Rabbit" saying that "Mine's a rabbit! A tall, lanky, mean rabbit. He isn't a fuzzy little bunny." He also said the name Bugs Bunny sounded like a Disney character. Nevertheless, Schlesinger settled on the name Bugs Bunny. Avery ended up directing only four Bugs Bunny cartoons: '' A Wild Hare'', ''
Tortoise Beats Hare ''Tortoise Beats Hare'' is a 1941 ''Merrie Melodies'' animated short supervised and laid out by Tex Avery (solely supervisal credited as "Fred A-Very," as read by Bugs Bunny). It was released on March 15, 1941. The short, loosely based on Aesop's ...
'', ''
The Heckling Hare ''The Heckling Hare'' is a '' Merrie Melodies'' cartoon, released on July 5, 1941, and featuring Bugs Bunny and a dopey dog named Willoughby. The cartoon was directed by Tex Avery, written by Michael Maltese, animated by soon-to-be director R ...
'' and ''
All This and Rabbit Stew ''All This and Rabbit Stew'' is a 1941 '' Merrie Melodies'' cartoon directed by Tex Avery. The cartoon was released on September 13, 1941, and features Bugs Bunny. Because of the cartoon's racial stereotypes of African-Americans, United Arti ...
,''. During this period, he also directed a number of one-shot shorts, including travelogue parodies (''
The Isle of Pingo Pongo ''The Isle of Pingo Pongo'' is a 1938 ''Merrie Melodies'' cartoon supervised by Tex Avery. The short was released on May 28, 1938 and features an early version of Elmer Fudd. This is the first of a series of travelogue spoofs, and the first Warn ...
'', which is the second cartoon to feature an early character that evolved into Elmer Fudd), fractured fairy-tales (''The Bear's Tale''), Hollywood caricature films (''Hollywood Steps Out''), and cartoons featuring Bugs Bunny clones (''The Crackpot Quail''). Avery's tenure at the Schlesinger studio ended in late 1941 when he and the producer quarreled over the ending to ''
The Heckling Hare ''The Heckling Hare'' is a '' Merrie Melodies'' cartoon, released on July 5, 1941, and featuring Bugs Bunny and a dopey dog named Willoughby. The cartoon was directed by Tex Avery, written by Michael Maltese, animated by soon-to-be director R ...
''. In Avery's original version, Bugs and the hunting dog were to fall off a cliff ''three times'', making it an early example of the wild take. According to a DVD commentary for the cartoon, the historian and animator
Greg Ford Greg Ford is an animator, director, historian and consultant to Warner Bros. Animation. He is perhaps best known for directing the films ''Daffy Duck's Quackbusters'', ''Weezer Slander: The Movie'', and '' (Blooper) Bunny''. Biography During ...
explained that the problem Schlesinger had with the ending was that, just before falling off the third time, Bugs and the dog were to turn to the screen, with Bugs saying "Hold on to your hats, folks, here we go again!", a punchline to a potentially risqué joke of the day. However, Barrier uncovered a typewritten dialogue transcript of the cartoon that mentions the three falls at the end, but the "Hold on to your hats" line is absent, with the rest of the dialogue in the cartoon transcribed accurately, meaning that Avery either misremembered or embellished the story and Schlesinger made the cut not because of any risque content, but because he didn't think that it was funny that Avery was killing Bugs three times and the ending simply dragged on for too long. ''
The Hollywood Reporter ''The Hollywood Reporter'' (''THR'') is an American digital and print magazine which focuses on the Hollywood film, television, and entertainment industries. It was founded in 1930 as a daily trade paper, and in 2010 switched to a weekly large ...
'' reported on the quarrel on July 2, 1941. Avery was slapped with a four-week, unpaid suspension.


''Speaking of Animals''

While at Schlesinger, Avery created a concept of animating lip movement to live-action footage of animals. Schlesinger was not interested in Avery's idea, so Avery approached
Jerry Fairbanks Gerald Bertram Fairbanks (November 1, 1904, San Francisco — June 21, 1995, Santa Barbara, California) was a producer and director in the Hollywood motion picture and television industry. Biography Fairbanks survived the 1906 San Francisco ear ...
, a friend of his who produced the ''Unusual Occupations'' series of short subjects for
Paramount Pictures Paramount Pictures Corporation is an American film and television production company, production and Distribution (marketing), distribution company and the main namesake division of Paramount Global (formerly ViacomCBS). It is the fifth-oldes ...
. Fairbanks liked the idea and the '' Speaking of Animals'' series of shorts was launched. When Avery left the Schlesinger studio in mid-1941, he went straight to Paramount to work on the first three shorts in the series before joining
Metro-Goldwyn-Mayer Metro-Goldwyn-Mayer Studios Inc., also known as Metro-Goldwyn-Mayer Pictures and abbreviated as MGM, is an American film, television production, distribution and media company owned by amazon (company), Amazon through MGM Holdings, founded o ...
. The series continued without him, lasting seven years.Sigall (2005), p. 48-49


Avery at MGM

On September 2, 1941, the ''Reporter'' announced that Avery had signed a five-year contract with Metro-Goldwyn-Mayer, where he was to form his own animation unit and direct shorts in Technicolor. By 1942, Avery was in the employ of MGM, working in their cartoon division under the supervision of Fred Quimby. Avery felt that Schlesinger had stifled him. When asked if he missed the Looney Tunes characters, he responded: "Sometimes, but I don't miss anything else. MGM is a heck of a better place to work, in every way, and the people here are just as great."Sigall (2005), p. 48-49 At MGM, Avery's creativity reached its peak. His cartoons became known for their sheer lunacy, breakneck pace, and a penchant for playing with the medium of animation and film in general that few other directors dared to approach. MGM also offered him larger budgets and a higher quality production level than the Warners studio; plus, his unit was filled with talented ex-Disney artists such as Preston Blair and Ed Love. These changes were evident in Avery's first short released by MGM, '' Blitz Wolf'', an
Adolf Hitler Adolf Hitler (; 20 April 188930 April 1945) was an Austrian-born German politician who was dictator of Germany from 1933 until his death in 1945. He rose to power as the leader of the Nazi Party, becoming the chancellor in 1933 and the ...
parody of the "
Three Little Pigs "The Three Little Pigs" is a fable about three pigs who build three houses of different materials. A Big Bad Wolf blows down the first two pigs' houses which made of straw and sticks respectively, but is unable to destroy the third pig's house t ...
" story which was nominated for the Academy Award for Best Short Subject (Cartoons) in 1942. Avery's cartoons at MGM somewhat felt like
Looney Tunes ''Looney Tunes'' is an American animated comedy short film series produced by Warner Bros. starting from 1930 to 1969, concurrently with its partner series '' Merrie Melodies'', during the golden age of American animation. ...
and Merrie Melodies cartoons done during that same period at Warner Bros., albeit the Warners' series gained more popularity than Avery's MGM cartoons. Avery's best known MGM character debuted in '' Dumb-Hounded'' (1943). Droopy (originally "Happy Hound") was a small, calm, slow-moving and slow-talking dog who always won out in the end, whatever difficulties he was presented with. He also created a series of risqué cartoons, beginning with ''
Red Hot Riding Hood ''Red Hot Riding Hood'' is an animated cartoon short subject, directed by Tex Avery and released with the movie '' Dr. Gillespie's Criminal Case'' on May 8, 1943, by Metro-Goldwyn-Mayer. In 1994, it was voted number 7 of The 50 Greatest Cartoons ...
'' (also 1943), featuring a sexy female star who never had a set name but has been unofficially referred to as "Red" by fans. Her visual design and voice varied somewhat between shorts. Other Avery characters at MGM included Screwy Squirrel and the '' Of Mice and Men''-inspired duo of
George and Junior ''George and Junior'' are cartoon characters, two anthropomorphic bears created by Tex Avery for Metro-Goldwyn-Mayer. All of the George and Junior shorts were directed by Tex Avery in the 1940s. They appeared in four cartoons: '' Henpecked Hoboes' ...
. Other MGM cartoons directed by Avery include ''
Bad Luck Blackie ''Bad Luck Blackie'' is a 1949 American animated comedy short film produced by Metro-Goldwyn-Mayer. The Tex Avery-directed short was voted the 15th-best cartoon of all-time in a 1994 poll of 1,000 animation industry professionals, as referenced ...
'', '' Cellbound'', '' Magical Maestro'', ''Lucky Ducky'', '' Ventriloquist Cat,'' and ''
King-Size Canary ''King-Size Canary'' is an animated cartoon short that debuted in movie theaters in 1947. It was produced by Metro-Goldwyn-Mayer and directed by Tex Avery. The canary in this short was a primary inspiration for the design of Maurice, a character ...
''. Avery began his stint at MGM working with lush colors and realistic backgrounds, but he slowly abandoned this style for a more frenetic, less realistic approach. The newer, more stylized look reflected the influence of the up-and-coming UPA studio, the need to cut costs as budgets grew higher, and Avery's own desire to leave reality behind and make cartoons that were not tied to the real world of live-action. During this period, he made a series of films which explored the
technology Technology is the application of knowledge to reach practical goals in a specifiable and reproducible way. The word ''technology'' may also mean the product of such an endeavor. The use of technology is widely prevalent in medicine, scien ...
of the future: ''The House of Tomorrow'', ''The Car of Tomorrow'', ''The Farm of Tomorrow,'' and ''TV of Tomorrow'' (spoofing common live-action promotional shorts of the time). He also introduced a slow-talking
wolf The wolf (''Canis lupus''; : wolves), also known as the gray wolf or grey wolf, is a large canine native to Eurasia and North America. More than thirty subspecies of ''Canis lupus'' have been recognized, and gray wolves, as popularly un ...
character, who was the prototype for MGM associates Hanna-Barbera's Huckleberry Hound character, right down to the voice by Daws Butler. Avery took a year's sabbatical from MGM beginning in 1950 (to recover from overwork), during which time Dick Lundy, recently arrived from the Walter Lantz studio, took over his unit and made one ''Droopy'' cartoon, as well as a string of shorts featuring Barney Bear. Avery returned to MGM in October 1951 and began working again. Avery's last two original cartoons for MGM were ''Deputy Droopy'' and ''Cellbound'', completed in 1953 and released in 1955. They were co-directed by the Avery unit animator Michael Lah. Lah began directing a handful of CinemaScope Droopy shorts on his own. On March 1, 1953, Avery's unit was given the axe and he was fired from MGM. Fred Quimby spoke of bringing back the unit, however, in December of that year, Walter Lantz announced that Avery would be working for him.


Post-MGM work

Avery's return to the Lantz studio did not last long. He directed four cartoons in 1954–1955: the shorts ''
Crazy Mixed Up Pup ''Crazy Mixed Up Pup'' is a 1955 cartoon directed by Tex Avery and produced by Walter Lantz. It was nominated for an Academy Award, but lost to the Mr. Magoo short '' When Magoo Flew''. Plot A man named Samuel "Sam" and his dog Rover are both fla ...
'', '' Sh-h-h-h-h-h'', ''
I'm Cold ''I'm Cold'' is a 1954 Chilly Willy cartoon directed by Tex Avery and produced by Walter Lantz. It was the first Chilly Willy cartoon directed by Avery. Chilly Willy also got a major redesign by Avery. This cartoon features the debut of Smedley Do ...
,'' and '' The Legend of Rockabye Point'', in which he defined the character of Chilly Willy the
penguin Penguins (order Sphenisciformes , family Spheniscidae ) are a group of aquatic flightless birds. They live almost exclusively in the Southern Hemisphere: only one species, the Galápagos penguin, is found north of the Equator. Highly adap ...
. Although ''The Legend of Rockabye Point'' and ''Crazy Mixed Up Pup'' were nominated for
Academy Awards The Academy Awards, better known as the Oscars, are awards for artistic and technical merit for the American and international film industry. The awards are regarded by many as the most prestigious, significant awards in the entertainment ind ...
, Avery left Lantz over a salary dispute, effectively ending his career in theatrical animation. Avery left three new Chilly Willy storyboards which were later made into cartoons by
Alex Lovy Alexander Lovy (September 2, 1913 – February 14, 1992) was an American animator. He spent the majority of his career as an animator and director at Walter Lantz Productions. He was later a producer at Hanna-Barbera, and also supervised the cart ...
. He turned to animated television commercials at Cascade Studios, including the Raid ones of the 1950s through 1970s, in which cartoon insects, confronted by the bug killer, screamed "RAID!" and died flamboyantly, and Frito-Lay's controversial
mascot A mascot is any human, animal, or object thought to bring luck, or anything used to represent a group with a common public identity, such as a school, professional sports team, society, military unit, or brand name. Mascots are also used as ...
, the
Frito Bandito The Frito Bandito was the cartoon mascot for Fritos corn chips from 1967 to 1971. The Bandito was created by the Foote, Cone & Belding Agency and animated by Tex Avery. The character was voiced by Mel Blanc, who used an exaggerated Mexican a ...
. Avery also produced ads for
Kool-Aid Kool-Aid is an American brand of flavored drink mix owned by Kraft Heinz based in Chicago, Illinois. The powder form was created by Edwin Perkins in 1927 based upon a liquid concentrate called Fruit Smack. History Kool-Aid was invented by ...
fruit drinks starring the Looney Tunes characters he had once helped create during his Termite Terrace days. During the 1960s and 1970s, Avery became increasingly reserved and depressed due to the suicide of his son and the break-up of his marriage, although he continued to draw respect from his peers. After Cascade, he briefly animated commercials for his own company, Tex Avery Cartoons, from June to July 1973. His final employer was Hanna-Barbera Productions, where he wrote gags for Saturday morning cartoons such as the Droopy-esque '' Kwicky Koala''. According to an interview by John Dunn in his diary, Avery didn't like the late animation industry at the time, feeling that it lacked quality.


Innovation

Gary Morris described Avery's innovative approach:
Above all,
very Very may refer to: * English's prevailing intensifier Businesses * The Very Group, a British retail/consumer finance corporation ** Very (online retailer), their main e-commerce brand * VERY TV, a Thai television channel Places * Véry, a co ...
steered the Warner Bros. house style away from
Disney The Walt Disney Company, commonly known as Disney (), is an American multinational mass media and entertainment conglomerate headquartered at the Walt Disney Studios complex in Burbank, California. Disney was originally founded on October ...
-esque sentimentality and made cartoons that appealed equally to adults, who appreciated Avery's speed, sarcasm, and irony, and to kids, who liked the nonstop action. Disney's "cute and cuddly" creatures, under Avery's guidance, were transformed into unflappable wits like Bugs Bunny, endearing buffoons like Porky Pig, or dazzling crazies like Daffy Duck. Even the classic fairy tale, a market that Disney had cornered, was appropriated by Avery, who made innocent heroines like Red Riding Hood into sexy jazz babes, more than a match for any Wolf. Avery also endeared himself to intellectuals by constantly breaking through the artifice of the cartoon, having characters leap out of the end credits, loudly object to the plot of the cartoon they were starring in, or speak directly to the audience.


Directing style

Avery had developed a distinct, signature style at Warner Bros. Studio which had breakneck pacing, outlandish, over-the-top acting from his characters and seemingly non-stop jokes and gags. Avery's style of directing encouraged animators to stretch the boundaries of the medium to do things in a cartoon that could not be done in the world of a live-action film. An often-quoted line about Avery's cartoons was, "In a cartoon, you can do anything."Adamson, Joe, ''Tex Avery: King of Cartoons'', New York: Da Capo Press, 1975. He also performed a great deal of voice work in his cartoons, usually throwaway bits. He also occasionally filled in for Bill Thompson as Droopy.


Personal life and death

Two days after being fired from Universal in Spring 1935, Avery married his girlfriend, Patricia. She was also employed at Universal Studios, as an inker. The newlyweds spent a long honeymoon in
Oregon Oregon () is a U.S. state, state in the Pacific Northwest region of the Western United States. The Columbia River delineates much of Oregon's northern boundary with Washington (state), Washington, while the Snake River delineates much of it ...
, but had to return to Los Angeles when they ran out of money. On Tuesday, August 26, 1980, Avery died of lung cancer at St. Joseph's Hospital in Burbank, California at the age of 72. At the time of his death, he was developing a character named "Cave Mouse" for a new ''Flintstones'' series. His last words according to Chuck Jones, when watching a baseball game with another animator, were "I don’t know where animators go when they die, but I guess there must be a lot of them. They could probably use a good director though". He is buried in
Forest Lawn Memorial Park, Hollywood Hills Forest Lawn Memorial Park – Hollywood Hills is one of the six Forest Lawn cemeteries in Southern California. It is located at 6300 Forest Lawn Drive, Los Angeles, California 90068, in the Hollywood Hills neighborhood of Los Angeles. Histor ...
.


Influence and legacy

Avery's influence can be seen in modern cartoons such as '' Who Framed Roger Rabbit'', '' The Ren & Stimpy Show'', '' Animaniacs'', ''
The Mask The Mask may refer to: Books and comics * ''The Mask'' (comics), a comic book series by publisher Dark Horse Comics * Mask (DC Comics), an opponent of Wonder Woman * ''The Mask'' (novel), a 1981 novel written by Dean Koontz under the pseudonym ...
'', and ''
SpongeBob SquarePants ''SpongeBob SquarePants'' (or simply ''SpongeBob'') is an American Animated series, animated Television comedy, comedy Television show, television series created by marine science educator and animator Stephen Hillenburg for Nickelodeon. It ...
''. An Avery-esque cowboy character bore his name in the otherwise unrelated series '' The Wacky World of Tex Avery''. Avery's work has been featured on shows such as ''
The Tex Avery Show ''The Tex Avery Show'' is an American animated showcase series of Metro-Goldwyn-Mayer and Warner Bros. cartoon shorts prominently by animator Tex Avery (a.k.a. Fred Avery). In between the shorts, Don Kennedy gives short facts about the cartoons. ...
'' and '' Cartoon Alley''. In the mid-1990s,
Dark Horse Comics Dark Horse Comics is an American comic book, graphic novel, and manga publisher founded in Milwaukie, Oregon by Mike Richardson in 1986. The company was created using funds earned from Richardson's chain of Portland, Oregon comic book shops know ...
released a trio of three-issue miniseries that were openly labeled tributes to Avery's MGM cartoons, ''Wolf & Red'', ''Droopy'' and ''Screwy Squirrel'', which other characters make appearances in the comics such as ''George and Junior'', ''Spike'', and the one-shot characters. Tex Avery, unlike most Warner Bros. directors, kept many original title frames of his cartoons, several otherwise lost due to Blue Ribbon Reissues. Rare prints and art containing original titles and unedited animation from Avery's MGM and Warner Bros. cartoons are now usually sold on
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or in the collections of animators and cartoon enthusiasts. In 2008,
France France (), officially the French Republic ( ), is a country primarily located in Western Europe. It also comprises of Overseas France, overseas regions and territories in the Americas and the Atlantic Ocean, Atlantic, Pacific Ocean, Pac ...
issued three postage stamps honoring Tex Avery for his 100th birthday, depicting Droopy, the redheaded showgirl, and the wolf. All of his MGM shorts were released in a North American MGM/UA laserdisc set called ''The Compleat Tex Avery''. While two cartoons on the set were edited versions, these being the blackface gags in ''Droopy's Good Deed'' and ''Garden Gopher'', others, including the controversial ''
Uncle Tom's Cabaña ''Uncle Tom's Cabaña'' is a 1947 American animated short film directed by Tex Avery. The short is a parody of Harriet Beecher Stowe's 1852 novel ''Uncle Tom's Cabin'', and is Avery's second parody of the novel, the first being ''Uncle Tom's Bunga ...
'' and ''Half-Pint Pygmy'' were included intact (although these were removed from the Region 2 DVD release, now out of print). Several of his cartoons were released on VHS, in four volumes of ''Tex Avery's Screwball Classics'', two VHS Droopy collections, and various inclusions on MGM animation collection releases, with many gags edited out for television showings left in. Avery's Droopy cartoons are available on the DVD set ''Tex Avery's Droopy: The Complete Theatrical Collection''. The seven Droopy cartoons produced in CinemaScope were included here in their original widescreen versions ( letter-boxed), instead of the pan and scan versions regularly broadcast on television. Also, some of his works could be found on home video releases (from VHS to Blu-ray) of Warner Bros.' ''Merrie Melodies'' and ''Looney Tunes'' shorts, and the same is true of his few Lantz Studio cartoons included in the DVD set ''
The Woody Woodpecker and Friends Classic Cartoon Collection ''The Woody Woodpecker and Friends Classic Cartoon Collection'' is a three-disc DVD collection of theatrical cartoons produced by Walter Lantz Productions for Universal Pictures between 1930 and 1956. The set was released by Universal Studios Home ...
''. In February 2020,
Warner Archive The Warner Archive Collection is a home video division for releasing classic and cult films from Warner Bros.' library. It started as a manufactured-on-demand (MOD) DVD series by Warner Bros. Home Entertainment on March 23, 2009, with the inten ...
released '' Tex Avery Screwball Classics Volume 1'' on Blu-ray containing 19 of his MGM cartoons. The shorts are not presented in chronological order, because according to Jerry Beck, most of MGM's pre-1951 cartoons had their original negatives destroyed in a 1965 vault fire – causing massive difficulties in terms of restoration. However, using the best surviving archival elements, all 19 shorts on the set have been digitally restored in HD and are presented completely uncut. In March 2020, Warner Archive announced they were working on ''Tex Avery Screwball Classics Volume 2'', which was released in December 2020 and contained 21 restored and uncut shorts as well as ''Tex Avery: The King of Cartoons'' – an archival documentary as a special feature. ''Volume 3'' was released on October 5, 2021- with an additional 20 uncut restored cartoons with the Avery directed '' Merrie Melodies'' short, '' The Crackpot Quail'', as a bonus feature- restored with its original 1941 soundtrack.


Filmography

Many of Avery's cartoons have been released on home video over the years:


References


Sources

* * *


Further reading

* Adamson, Joe (1975). ''Tex Avery: King of Cartoons''. New York: Da Capo Press. . * Barrier, Michael (1999). ''Hollywood Cartoons: American Animation in Its Golden Age''. Oxford: Oxford University Press. . * Benayoun, Robert (1988). ''Le mystère Tex Avery''. Paris: Editions du Seuil. . * Canemaker, John (1996). ''Tex Avery: The MGM Years, 1942–1955''. Atlanta: Turner Press. . * Morris, Gary (September 1998)
What's Up, Tex? A Look at the Life and Career of Tex Avery
''Bright Lights Film Journal''.


External links

* * *
Tex Avery Tribute

1940 census entry
{{DEFAULTSORT:Avery, Tex 1908 births 1980 deaths American animated film directors Animators from Texas American cartoonists American male voice actors American people with disabilities American storyboard artists American surrealist artists American parodists Parody film directors Surrealist filmmakers Male actors from Austin, Texas Deaths from lung cancer in California Warner Bros. Cartoons voice actors Film directors from Texas Burials at Forest Lawn Memorial Park (Hollywood Hills) Artists from Austin, Texas Artists with disabilities 20th-century American male actors Articles containing video clips People from Taylor, Texas Warner Bros. Cartoons directors Hanna-Barbera people Metro-Goldwyn-Mayer cartoon studio people Walter Lantz Productions people