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The Ted Cruz–Zodiac Killer meme is an
internet meme An Internet meme, commonly known simply as a meme ( ), is an idea, behavior, style, or image that is spread via the Internet, often through social media platforms. What is considered a meme may vary across different communities on the Internet ...
which circulated in 2015. A facetious
conspiracy theory A conspiracy theory is an explanation for an event or situation that invokes a conspiracy by sinister and powerful groups, often political in motivation, when other explanations are more probable.Additional sources: * * * * The term has a nega ...
, the meme suggests that
Ted Cruz Rafael Edward "Ted" Cruz (; born December 22, 1970) is an American politician and attorney serving as the junior United States Senator from Texas since 2013. A member of the Republican Party, Cruz served as Solicitor General of Texas fro ...
, a
United States senator The United States Senate is the upper chamber of the United States Congress, with the House of Representatives being the lower chamber. Together they compose the national bicameral legislature of the United States. The composition and po ...
and 2016 US presidential candidate, is the
Zodiac Killer The Zodiac Killer is the pseudonym of an unidentified serial killer who operated in Northern California in the late 1960s. The case has been described as the most famous unsolved murder case in American history. It became a fixture of popular c ...
, an unidentified
serial killer A serial killer is typically a person who murders three or more persons,A * * * * with the murders taking place over more than a month and including a significant period of time between them. While most authorities set a threshold of three ...
active in the late 1960s and early 1970s. Cruz, born in 1970, could not have committed these murders, which began before his birth. Circulators of the meme do not genuinely believe that he was the Zodiac Killer, citing the absurdity of its premise;
NPR National Public Radio (NPR, stylized in all lowercase) is an American privately and state funded nonprofit media organization headquartered in Washington, D.C., with its NPR West headquarters in Culver City, California. It differs from other ...
wrote that the meme captured "a feeling they have about Cruz: they think he's creepy. And they want to point that out, as clearly as they can."


Origin and spread

A January 2016 investigation by Miles Klee of ''
The Daily Dot ''The Daily Dot'' is a digital media company covering the culture of the Internet and the World Wide Web. Founded by Nicholas White in 2011, ''The Daily Dot'' is headquartered in Austin, Texas. The site, conceived as the Internet's "hometo ...
'' found the first use of the meme to be by a
Twitter Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, and ...
user in March 2013, as Cruz was speaking at the
Conservative Political Action Conference The Conservative Political Action Conference (CPAC; ) is an annual political conference attended by conservative activists and elected officials from across the United States and beyond. CPAC is hosted by the American Conservative Union (ACU) ...
and vowing to repeal the
Affordable Care Act The Affordable Care Act (ACA), formally known as the Patient Protection and Affordable Care Act and colloquially known as Obamacare, is a landmark U.S. federal statute enacted by the 111th United States Congress and signed into law by Pres ...
. The actual Tweet was, "Alert: Ted Cruz is speaking!! His speech is titled: 'This Is The Zodiac Speaking'" The meme was not repeated until November 2014, by another Twitter user writing about Cruz's proposal against
net neutrality Network neutrality, often referred to as net neutrality, is the principle that Internet service providers (ISPs) must treat all Internet communications equally, offering users and online content providers consistent rates irrespective of co ...
. It continued in obscurity up to February 2016, when another Twitter user edited a picture of a Republican debate in order to include "Is Ted Cruz the Zodiac Killer?" in the interactive ticker at the bottom. That month, "is ted cruz the zodiac killer" was the second highest suggestion in
Google Google LLC () is an American Multinational corporation, multinational technology company focusing on Search Engine, search engine technology, online advertising, cloud computing, software, computer software, quantum computing, e-commerce, ar ...
's
autocomplete Autocomplete, or word completion, is a feature in which an application predicts the rest of a word a user is typing. In Android and iOS smartphones, this is called predictive text. In graphical user interfaces, users can typically press the ta ...
for "is ted", but by April it was not in the autocomplete at all.
News.com.au news.com.au is an Australian website owned by News Corp Australia. It had 9.6 million unique readers in April 2019 and covers national and international news, lifestyle, travel, entertainment, technology, finance, and sport. Staff The organiza ...
writer Matthew Dunn suggested that Google was censoring the search term, showing evidence that it accounted for 89% of total searches when compared to other terms in the autocomplete. In April 2016, the ''
Houston Chronicle The ''Houston Chronicle'' is the largest daily newspaper in Houston, Texas, United States. , it is the third-largest newspaper by Sunday circulation in the United States, behind only ''The New York Times'' and the ''Los Angeles Times''. With i ...
'' said the meme "has a following. A
Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dust ...
group named for the meme has more than 27,000 members. A Google search turns up 621,000 hits, including exploratory articles by some of the biggest news publications on the web". Cruz himself has jocularly alluded to the meme by tweeting one of the Zodiac Killer's
cryptograms A cryptogram is a type of puzzle that consists of a short piece of encrypted text. Generally the cipher used to encrypt the text is simple enough that the cryptogram can be solved by hand. Substitution ciphers where each letter is replaced by ...
; first in October 2017 responding to a retweet from Senator
Ben Sasse Benjamin Eric Sasse ( ; born February 22, 1972) is an American politician and academic administrator serving as the junior United States senator for Nebraska since 2015. He is a member of the Republican Party. Born in Plainview, Nebraska, Sa ...
referring to Cruz as "the son of the guy who killed Kennedy" (a reference to a conspiracy theory involving Rafael Cruz) and then wishing a "Happy
Halloween Halloween or Hallowe'en (less commonly known as Allhalloween, All Hallows' Eve, or All Saints' Eve) is a celebration observed in many countries on 31 October, the eve of the Western Christian feast of All Saints' Day. It begins the observan ...
" in 2018. In December 2020, after the 340-character Zodiac cipher was cracked, Cruz retweeted an article about the cipher with the caption "uh oh".


In popular culture

After the edited image showing the question on Google trended, the meme spread into popular culture. Books about Cruz being the Zodiac Killer, including romantic ones, were listed on Amazon.com. In February 2016,
Public Policy Polling Public Policy Polling (PPP) is an American polling firm affiliated with the Democratic Party. Founded in 2001 by businessman Dean Debnam, the firm is based in Raleigh, North Carolina. Debnam currently serves as president and CEO of PPP, while T ...
asked registered voters in Florida ahead of the Republican primary if they believed Cruz to be the Zodiac Killer; 10% believed and 28% were not sure. The other 62% did not think he was. Comedian
Larry Wilmore Elister Larry WilmoreThe name Elister L. Wilmore is given at This matches the birth date and birthplace for "Larry Wilmore" at (born October 30, 1961) is an American comedian, writer, producer, and actor. He served as the "Senior Black Corresp ...
made references to the meme in his April 2016 routine at the
White House Correspondents' Dinner The White House Correspondents' Association (WHCA) is an organization of journalists who cover the White House and the president of the United States. The WHCA was founded on February 25, 1914, by journalists in response to an unfounded rumor t ...
, including a joke that Cruz was not campaigning to win the nomination, but to continue a murder spree. The meme has been repeated, without disclaimer, in anti-Cruz opinion pieces in '' GQ'' and the ''
Chicago Tribune The ''Chicago Tribune'' is a daily newspaper based in Chicago, Illinois, United States, owned by Tribune Publishing. Founded in 1847, and formerly self-styled as the "World's Greatest Newspaper" (a slogan for which WGN radio and television ar ...
''. In October of 2022, satirical news outlet The Babylon Bee produced a sketch as part of a series following the lives of two Californians who had moved to Texas. In the sketch titled 'Episode 3 - The Church' , the Californians are canvassing for
Beto O'Rourke Robert Francis "Beto" O'Rourke ( , ; ; born September 26, 1972) is an American politician who served as the U.S. representative for from 2013 to 2019. A member of the Democratic Party, O'Rourke was the party's nominee for the U.S. Senat ...
as part of the 2022 US midterm elections and Cruz answers the door. In response to the canvasers, Cruz states he is short on time having 'letters to write' before closing the door and inadvertently dropping one of the letters. The canvassers quickly flee after seeing that the letter is printed with a cypher. Ted Cruz plays himself in the video.


Reception

Lindsey Martin, a Twitter user who helped circulate the meme, told NPR that she did so because it is "so obviously untrue... if there was any way that it could possibly be true I would be scared to joke about it just because of the repercussions.” ''
The Verge ''The Verge'' is an American technology news website operated by Vox Media, publishing news, feature stories, guidebooks, product reviews, consumer electronics news, and podcasts. The website launched on November 1, 2011, and uses Vox Media ...
'' writer Kaitlyn Tiffany opined that some may consider the subject of the meme to be "distasteful and irresponsible, even dangerous". Leigh Alexander considered its spread an example of the growing political engagement of youth, writing that in such memes, "the political figure is exaggerated, his context made grotesque or fantastical, just as in traditional political cartooning." According to Lozano, the point of the meme is to " emonizehis character".
Heidi Cruz Heidi Suzanne Cruz (née Nelson; born August 7, 1972) is an American businesswoman. She has been a managing director at Goldman Sachs since 2012. Cruz completed her tertiary education at Claremont McKenna College, the Université libre de Brux ...
responded to the meme by stating that she has "been married to him for 15 years, and I know pretty well who he is, so it doesn't bother me at all. There's a lot of garbage out there".


See also

*
List of conspiracy theories This is a list of conspiracy theories that are notable. Many Conspiracy theory, conspiracy theories relate to clandestine government plans and elaborate murder plots. Conspiracy theories usually deny consensus or cannot be proven using the His ...
* Zodiac Killer in popular culture


References

{{DEFAULTSORT:Ted Cruz-Zodiac Killer Meme 2016 United States presidential election in popular culture Cultural depictions of the Zodiac Killer Internet memes introduced in 2013 Political Internet memes Satirical conspiracy theories Ted Cruz