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Trufresh LLC is a frozen seafood producer with a mailing address in Suffield, Connecticut, United States. Trufresh uses freezing technology from
Japan Japan ( ja, 日本, or , and formally , ''Nihonkoku'') is an island country in East Asia. It is situated in the northwest Pacific Ocean, and is bordered on the west by the Sea of Japan, while extending from the Sea of Okhotsk in the north ...
to flash-freeze fish for transport. '' Businessweek'' said in 1997 that Trufresh is "a
virtual company A virtual business (short: virtubis) employs electronic means to transact business as opposed to a traditional brick and mortar business that relies on face-to-face transactions with physical documents and physical currency or credit. History Ama ...
." As of 1997 Trufresh does not have a
corporate headquarters Corporate headquarters is the part of a corporate structure that deals with important tasks such as strategic planning, corporate communications, taxes, law, books of record, marketing, finance, human resources, and information technology. Corpor ...
; during the same year the company had a small sales staff. The company outsources its distribution and warehousing. Kevin Vandervoort, the company's CEO in 1997, said during that year that "We're not looking to have a traditional corporate structure. It just isn't necessary."TRUFRESH: A COMPANY THAT'S TRULY VIRTUAL
" '' BusinessWeek''. April 28, 1997. Retrieved on March 5, 2010.
As of 1997, the sole Trufresh office with overhead was located in a room in Vandervoort's residence in Windsor Locks, Connecticut. The finance operation was performed by the majority owners of the company, who had their offices in Manhattan. The oversight of production occurred in a large piece of rented space in a sardine canning plant in Lubec, Maine. In 2004, the company announced that it discovered that some lobsters that are frozen are able to return to life.Technique allows some frozen lobsters to return to life
" '' Associated Press'' at '' USA Today''. March 14, 2004. Retrieved on March 5, 2010.


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Trufresh
Food and drink companies based in Connecticut Companies based in Hartford County, Connecticut {{US-company-stub