TrueReal (working title: Doozy) is an American

free-to-air Free-to-air (FTA) services are television (TV) and radio services broadcast in unencrypted form, allowing any person with the FTA Receiver, appropriate receiving equipment to receive the signal and view or listen to the content without requiring ...

television network A television network or television broadcaster is a telecommunications network for distribution of television program content, where a central operation provides programming to many television stations or multichannel video programming distributo ...

owned by the

Katz Broadcasting Katz Broadcasting, LLC, doing business as Scripps Networks, is an American specialized digital multicasting network media company and a subsidiary of E. W. Scripps Company. The company owns (as of 2022) nine television networks that each carry ...

subsidiary of the

E. W. Scripps Company The E. W. Scripps Company is an American broadcasting company founded in 1878 as a chain of daily newspapers by Edward Willis "E. W." Scripps and his sister, Ellen Browning Scripps. It was also formerly a media conglomerate. The company is he ...

. TrueReal is targeted at women aged 25–54. TrueReal and

Defy TV Defy TV is an American free-to-air television network owned by the Katz Broadcasting subsidiary of the E. W. Scripps Company. Defy TV is targeted at men aged 25–54. Defy TV and TrueReal, a complementary network targeted at women aged 25–54, ...

, a complementary network targeted at men aged 25–54, launched together on July 1, 2021, with broadcast coverage of 92% of the United States.

History

On March 2, 2021, Scripps announced that it would launch two new multicast networks—Defy and TrueReal—in the wake of its acquisition of

Ion Media Ion Media (formerly known as Paxson Communications Corporation and Ion Media Networks) was an American broadcasting company that owned and operated over 71 television stations in most major American markets (through its television stations group ...

and television transmitters across the United States. The channels are part of Scripps's strategy to increase penetration among

cord cutter Cord or CORD may refer to: People * Alex Cord (1933–2021), American actor and writer * Chris Cord (born 1940), American racing driver * Errett Lobban Cord (1894–1974) American industrialist * Ronnie Cord (1943–1986), Brazilian singer * Co ...

s that do not have traditional pay-TV packages. The services launched on July 1 with 92% national coverage, mostly on Ion transmitters but also on subchannels of some Scripps local TV stations and by agreement with other station groups.

Programming

Launch programs for TrueReal are reality programs from the library of

A&E Networks A&E Networks (stylized as A+E NETWORKS) is an American multinational broadcasting company that is a 50–50 joint venture between Hearst Communications and The Walt Disney Company through its General Entertainment Content division. The company o ...

, including ''

Storage Wars ''Storage Wars'' (stylized as ''STORAGE WAR$'') is an American reality television competition series that airs on A&E (TV channel), A&E. It initially aired for 12 seasons, from December 1, 2010, to January 30, 2019. A 13th season premiered in ...

'', '' Little Women: LA'', '' Intervention,'' '' Hoarders'', ''

My Crazy Ex ''My Crazy Ex'' is an American reality Reality is the sum or aggregate of all that is real or existent within a system, as opposed to that which is only imaginary. The term is also used to refer to the ontological status of things, indica ...

'' and ''

Wahlburgers Wahlburgers Franchising LLC, doing business as Wahlburgers (stylized as wahlburgers), is a casual dining burger restaurant and bar chain. It is owned by chef Paul Wahlberg and his brothers, actors Donnie and Mark. , there are 49 Wahlburgers l ...

''.

References

External links

* Television networks in the United States Women's interest channels Television channels and stations established in 2021 E. W. Scripps Company {{US-tv-station-stub