The Tripe Marketing Board is a UK based online publication which seeks to promote the consumption of

tripe Tripe is a type of edible lining from the stomachs of various farm animals. Most tripe is from cattle, pigs and sheep. Types of tripe Beef tripe Beef tripe is made from the muscle wall (the interior mucosal lining is removed) of a cow's st ...

through the use of humour. The ''

Los Angeles Times The ''Los Angeles Times'' (abbreviated as ''LA Times'') is a daily newspaper that started publishing in Los Angeles in 1881. Based in the LA-adjacent suburb of El Segundo since 2018, it is the sixth-largest newspaper by circulation in the Un ...

'' has described the group as an "internet and publishing phenomenon that may or may not be completely serious". It parodies defunct government organisations such as the

milk Milk is a white liquid food produced by the mammary glands of mammals. It is the primary source of nutrition for young mammals (including breastfed human infants) before they are able to digestion, digest solid food. Immune factors and immune ...

and

potato The potato is a starchy food, a tuber of the plant ''Solanum tuberosum'' and is a root vegetable native to the Americas. The plant is a perennial in the nightshade family Solanaceae. Wild potato species can be found from the southern Unit ...

marketing board A marketing board is an organization created by many producers to try to market their product and increase consumption and thus prices. It can also be defined as an organization set up by a government to regulate the buying and selling of a certain ...

History

The group came to prominence in 2012 when it managed to persuade a number of serious media outlets that it was a real entity. '' The Mirror'' interviewed a tripe seller in Blackburn about the attempt to improve the public perception of tripe. Reporters at ''

The Times ''The Times'' is a British daily national newspaper based in London. It began in 1785 under the title ''The Daily Universal Register'', adopting its current name on 1 January 1788. ''The Times'' and its sister paper ''The Sunday Times'' (fou ...

'' newspaper investigated the TMB a number of days later, concluding that it was a 'very funny spoof'. The ''

Lancashire Life ''Lancashire Life'' is a British monthly regional magazine, first published in 1947, devoted to the English county palatine of Lancashire. The magazine is part of Archant Life Ltd. It covers lifestyle topics including motoring, property, food, ar ...

'' website explained that the Tripe Marketing Board had been created by the authors of a humorous guide called ''Forgotten Lancashire and Parts of Cheshire and the Wirral'' by Dr Derek J Ripley, and had then been taken seriously by journalists. It advocates the celebration of World Tripe Day on 24 October because in 1662

Samuel Pepys Samuel Pepys (; 23 February 1633 – 26 May 1703) was an English diarist and naval administrator. He served as administrator of the Royal Navy and Member of Parliament and is most famous for the diary he kept for a decade. Pepys had no mariti ...

wrote on that day "So home and dined there with my wife upon a most excellent dish of tripes of my own directing."

References

{{Reflist

External links

Official website
Online publishing Offal Trade associations based in the United Kingdom British comedy websites

History

See also

References

External links