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A model car, or toy car, is a miniature representation of an
automobile A car or automobile is a motor vehicle with Wheel, wheels. Most definitions of ''cars'' say that they run primarily on roads, Car seat, seat one to eight people, have four wheels, and mainly transport private transport#Personal transport, pe ...
. Other miniature motor vehicles, such as trucks, buses, or even ATVs, etc. are often included in this general category. Because many miniature vehicles were originally aimed at children as playthings, there is no precise difference between a model car and a toy car, yet the word 'model' implies either assembly required or the accurate rendering of an actual vehicle at smaller scale. The kit building hobby became popular through the 1950s, while the collecting of miniatures by adults started to pick up momentum around 1970. Precision-detailed miniatures made specifically for adults are a significant part of the market since the mid-1980s. The scope of the vehicles involved in the hobby, according to Louis Heilbroner Hertz author of ''The Complete Book of Building and Collecting Model Automobiles'', encompasses "ordinary or stock automobiles, racing cars ( hellip;, buses, trucks, specialized service vehicles (especially fire engines), military vehicles, including such equipment as self-propelled gun carriers and mobile rocket launchers; construction equipment, including bulldozers and road rollers, tractors and related farm equipment; mobile showmen's engines, customized automobiles, hot rods, dragsters, the recently popular so-called 'funny cars', early self-propelled road carriages, and so on".


History

Miniature models of automobiles first appeared in Europe around the time real automobiles did. Then, shortly after, they appeared in the United States. These were toys and replicas often made of lead and brass. Later models made in the early 20th century were slush cast plaster or iron. Tin and
pressed steel ''Pressed'' is a 2011 Canadian crime drama film directed by Justin Donnelly and starring Luke Goss, Tyler Johnston, Jeffrey Ballard, and Michael Eklund. It is the debut directing project for Justin Donnelly. Plot Business executive Brian Parker ...
cars, trucks, and military vehicles, like those made by
Bing Bing most often refers to: * Bing Crosby (1903–1977), American singer * Microsoft Bing, a web search engine Bing may also refer to: Food and drink * Bing (bread), a Chinese flatbread * Bing (soft drink), a UK brand * Bing cherry, a variety ...
of Germany, were introduced in the 1920s through the 1940s, but period models rarely copied actual vehicles, likely because of the crudeness of early casting and metal shaping techniques. Casting vehicles in
alloy An alloy is a mixture of chemical elements of which at least one is a metal. Unlike chemical compounds with metallic bases, an alloy will retain all the properties of a metal in the resulting material, such as electrical conductivity, ductility, ...
s such as zinc-aluminum-magnesium-copper (trademarked as
zamak ZAMAK (or Zamac, formerly trademarked as MAZAK) is a family of alloys with a base metal of zinc and alloying elements of aluminium, magnesium, and copper. Zamak alloys are part of the zinc aluminium alloy family; they are distinguished from the ...
) became popular in the late 1930s and remained prominent after
World War II World War II or the Second World War, often abbreviated as WWII or WW2, was a world war that lasted from 1939 to 1945. It involved the vast majority of the world's countries—including all of the great powers—forming two opposin ...
.


Fabricating the 'real' thing

Many early model cars were not intended either as toys or for collecting. By the 1920s, the manufacturers of real automobiles would design and construct scale as well as full-sized models for design or promotion.
Citroën Citroën () is a French automobile brand. The "Automobiles Citroën" manufacturing company was founded in March 1919 by André Citroën. Citroën is owned by Stellantis since 2021 and previously was part of the PSA Group after Peugeot acquired ...
of France, for example, made its own models for promotional purposes as early as 1923. Sometimes styling or concept models were made out of wood or clay, often in 3/8 scale (see ; ). From 1930 until 1968,
General Motors The General Motors Company (GM) is an American Multinational corporation, multinational Automotive industry, automotive manufacturing company headquartered in Detroit, Michigan, United States. It is the largest automaker in the United States and ...
sponsored the
Fisher Body Fisher Body was an automobile coachbuilder founded by the Fisher brothers in 1908 in Detroit, Michigan. A division of General Motors for many years, in 1984 it was dissolved to form other General Motors divisions. Fisher & Company (originally Allo ...
Craftsman's Guild Competition where hundreds of modelers competed for scholarship money.. The emphasis was to earn recognition for creativity which would lead to possible employment as an industry stylist. In-house models could also be precise replicas made of similar materials to the real vehicles. For example,
Hudson Motor Car Company The Hudson Motor Car Company made Hudson and other branded automobiles in Detroit, Michigan, U.S., from 1909 until 1954. In 1954, Hudson merged with Nash-Kelvinator to form American Motors Corporation (AMC). The Hudson name was continued through ...
made twelve precisely crafted 1/4 scale replicas of its 1932 vehicles for promotion at the 1932
New York Auto Show The New York International Auto Show is an annual auto show that is held in Manhattan in late March or early April. It is held at the Jacob Javits Convention Center. It usually opens on or just before Easter weekend and closes on the first Su ...
(see Hudson display models). About the same time, but in a different vein, Studebaker made a wooden model of a
cabriolet A convertible or cabriolet () is a passenger car that can be driven with or without a roof in place. The methods of retracting and storing the roof vary among eras and manufacturers. A convertible car's design allows an open-air driving expe ...
over ''twice'' the size of the real car. The vehicle was stationary on the company grounds and large enough to hold a whole band that played mostly for photo shoots (Quinn 2004). As time went by, companies in the United States, Europe and Asia made, provided, or sold toys or precision promotional models to attract succeeding generations to their products. More models also displayed advertising on their bodies for non-automotive promotions.


Scale sizes

The scales of toy and model cars vary according to historical precedent, market demand and the need for detail. Many 'in house' models of real car companies are made by professional modelers in full size, or at very large scales like 1:4, 1:5, 3:8, or 1:10 to portray adequate features and proportions. For toys, many European pre-war cars and trucks were made to display with railroad layouts, making 1:87 (1 to 2 inches, or HO scale) or 1:43 (about 4 inches long, or O scale) common scales. Other companies made vehicles in variations around 1:40 to 1:50 scales. Some companies went smaller to appeal to the hands of smaller children (about 1:60 scale or about 3 inches), which improved profit margins in packaging more items per carton, and increasing profit per vehicle sold. Others moved to larger scales from 1:43 toward 1:40, 1:38 or 1:35. Later, popular scales went even larger. In the United States, 1:25 (6 to 7 inches) became the staple size for plastic promotional models, while European manufacturers went to 1:24 or 1:18 (about 9 inches long). The larger 1:12 scale was occasionally seen and more rarely, 1:10 or 1:8. At the other extreme, some very tiny toys since the 1980s were fairly accurate down to about 1:120 (a little over an inch).


Materials and markets

Toys in the United States almost always were simpler castings of zinc alloy (zamak), pressed steel or plastic and often castings of only seven parts (a car body, four plastic wheels and two axles) – while more complex plastic and zamak models in Europe often had precision detail with more working features. This provides instruction on different regions of the world and their varied cultures, markets, labor and economies. Europe quickly developed niche marketing after World War II. The greater availability of labor there generally allowed the development of relatively complex toys to serve different markets in different countries. In the United States, thinner labor would not allow complex toys with opening doors, hoods, and complete interiors with all detail, so they were often single castings with few parts. Sophistication in America did come in the form of detailed (but simply cast) promotional models for automotive dealerships which preceded the appearance of automotive kits for assembly.


European die casting

Among more collectible vehicles in Europe after World War II and during the 1950s, smaller scales, like 1:43, and 1:64 generally became popular first. Since the 1980s, many factory assembled scale model cars made of diecast metal have become more and more adult collectible oriented and less and less toy-like. Besides the smaller scales, these models are manufactured in various scales like 1:12, 1:18, and 1:24.


Early European diecast

Northern Europe and the British Isles were the homes of the most successful European producers in the 1950s and 1960s in the post-war revitalized economies across the continent (Rixon 2005, p. 9). Quite popular were models produced in the altered railroad modeling scale of 1:43. Examples of well known companies are (or were)
Corgi Toys Corgi Toys (trademark) is the brand name of a range of die-cast toy vehicles created by Mettoy and currently owned by Hornby Railways, Hornby.Dinky Toys Dinky Toys was the brand name for a range of die-cast toy, die-cast zamak zinc alloy scale model model car, vehicles produced by British toy company Meccano Ltd. They were made in England from 1934 to 1979, at a factory in Binns Road in Liverpo ...
,
Matchbox Phillumeny (also known as phillumenism) is the hobby of collecting different match-related items: matchboxes, matchbox labels, matchbooks, matchcovers, matchsafes, etc. Matchbox A matchbox is a box made of cardboard or thin wood and designed ...
, and
Spot-On Spot-On models, was a brand name for a line of diecast toy cars made by Tri-ang from 1959 through about 1967. They were manufactured in 1:42 scale in Belfast, Northern Ireland, of the United Kingdom. Competition for Spot-On in the British Isl ...
Models of the United Kingdom;
Solido Solido is a French manufacturing company based in Oulins, west of Paris, which produces die-cast scale model cars, military vehicles, and commercial vehicles. Vehicles are usually made of zamac alloy in varying scales. Typically, Solido's main c ...
,
Norev Norev is a French manufacturer of die-cast scale model cars. traditionally based in Villeurbanne, a suburb of Lyon. It has normally produced modern and vintage European vehicles, especially those of French origin – though Italian, German, Briti ...
, and
Majorette A majorette is a baton twirler whose twirling performance is often accompanied by dance, movement, or gymnastics; they are primarily associated with marching bands during parades. Majorettes can also spin knives, fire knives, flags, light-up ba ...
of France;
Schuco Modell Schuco is a German manufacturing company founded in 1912 by Heinrich Müller and the businessman Heinrich Schreyer in Nuremberg Germany's toy capital since early days. The company's specialty was making toy reproductions of cars and trucks in tin ...
, Gama, and Siku of (West) Germany; Tekno of Denmark, and
Mercury Mercury commonly refers to: * Mercury (planet), the nearest planet to the Sun * Mercury (element), a metallic chemical element with the symbol Hg * Mercury (mythology), a Roman god Mercury or The Mercury may also refer to: Companies * Merc ...
,
Polistil Polistil S.p.A. (initially called Politoys) is an Italian toy brand and former manufacturing company headquartered in Milan, with production center in Chiari, near Brescia. Polistil specialized in die-cast and plastic scale model vehicles of all ...
and
Mebetoys Meccanica Bessana Toys (mostly known for its acronym and tradename Mebetoys), was an Italian toy manufacturer that produced die-cast scale model cars during the 1960s and 1970s. The company was purchased by Mattel in 1969, which continued comm ...
of Italy. Immediately post-war, Belgium made Septoy and Gasquy. Even Israel got into the act quite successfully with
Gamda Koor Sabra Gamda Koor, also known as Sabra was an Israeli diecast toy company that specialized in 1:43 scale cars. Most of these seem to have been original offerings, not seen elsewhere and ''not secondary tooling''. The toy company Cragstan marketed Gamda S ...
which made its own tooling for several unique models. Non-market system communist countries also had some successful factories, like
Kaden models Kaden Nachod (and the later name, KOVAP Náchod) is the somewhat anglicized name for the Kovodružstvo Náchod toy factory in the town of Nový Hrádek in the Czech Republic. The factory, however, started making toys about 1950 when the country w ...
and Igra of Czechoslovakia, Espewe of East Germany, and Estetyka of Poland. State factories of the
Soviet Union The Soviet Union,. officially the Union of Soviet Socialist Republics. (USSR),. was a transcontinental country that spanned much of Eurasia from 1922 to 1991. A flagship communist state, it was nominally a federal union of fifteen national ...
(commonly known as Novoexport, Saratov, or Tantal) produced many carefully crafted diecast models mostly in 1:43 scale. These were known for their intricate detail, numerous parts, and delicate construction. Larger sizes in die-cast grew out of offerings of European companies like Polistil, Schuco Modell, and
Martoys Bburago is an Italian brand and former manufacturing company of toys and die-cast toy, die-cast scale model model car, cars. The company was based in Burago di Molgora, where all products were made from 1974 to 2005. At its most popular, Bburago ...
, which was later to become
Bburago Bburago is an Italian brand and former manufacturing company of toys and die-cast scale model cars. The company was based in Burago di Molgora, where all products were made from 1974 to 2005. At its most popular, Bburago's main competitors were ...
. 1:24 and 1:18 scales did not become really popular until the late 1980s when other brands like
Yatming Yat Ming (formerly called Yatming) is a die-cast car model maker, much like Matchbox. The company is based in Hong Kong Hong Kong ( (US) or (UK); , ), officially the Hong Kong Special Administrative Region of the People's Republic of China ...
and
Maisto Maisto is a brand of scale model vehicles introduced and owned by May Cheong Group, a Chinese company founded in 1967 in Hong Kong by brothers P.Y. Ngan and Y.C Ngan. The company has also subsidiaries in the United States (based in Fontana, Calif ...
were produced in
Hong Kong Hong Kong ( (US) or (UK); , ), officially the Hong Kong Special Administrative Region of the People's Republic of China ( abbr. Hong Kong SAR or HKSAR), is a city and special administrative region of China on the eastern Pearl River Delt ...
or China by either American or Asian companies. 1:87 scale plastic vehicles, related to railroad modeling or not, also continue to be popular in Europe. Despite continued European companies, today, China is now the center of diecast production. Post-war European diecast models were produced in fairly simple form, such as
Dinky Toys Dinky Toys was the brand name for a range of die-cast toy, die-cast zamak zinc alloy scale model model car, vehicles produced by British toy company Meccano Ltd. They were made in England from 1934 to 1979, at a factory in Binns Road in Liverpo ...
(often in the train related 1:64 or 1:43). Dinky production began in 1934, while
Matchbox Phillumeny (also known as phillumenism) is the hobby of collecting different match-related items: matchboxes, matchbox labels, matchbooks, matchcovers, matchsafes, etc. Matchbox A matchbox is a box made of cardboard or thin wood and designed ...
cars (often approx. 1:64) were introduced in the mid-1950s. These early die-cast toys featured no opening parts whatsoever. Affected by market forces and by improvements in production technology, companies began to improve the quality of the toys over time. The "best" improvements were often copied by the competition within 1–2 years of their appearance on the market. Examples of these would be plastic windows, interiors, separate wheel/tire assemblies, working suspensions, opening/moving parts, jeweled headlights, mask-spraying or tampo-printing, and low-friction 'fast' wheels. Into the 1970s, model makers began to feel the squeeze of rising costs. Often press tooling for a new model might cost more than 30,000 pounds (more than US$50,000). Companies began to offer fewer new issues and the models became simpler with fewer opening parts.


Trends in toy detail

Larger 1:24 and 1:18 scale premium models became extremely popular at toy and hobby centers during the 1990s, but are less popular circa 2010. This size is generally made with close attention to the details of the real vehicles, such as a working steering, and opening doors, trunk/boot, and hood/bonnet. Detailed interiors, instrument panels, trunks/boots with spare tires and engine compartments are common. Chassis often show intricacies of exhaust systems and suspensions. A working suspension system is often included. In smaller scales some of the details are often eliminated, so in 1:43, 1:64, or 1:87 scale cars, working steering is not common. Likewise, only the front doors and hood might open, with non-opening rear doors and trunk. (There are exceptions, of course, such as the steering by lever on the late 1960s 3 inch
Ford Mustang The Ford Mustang is a series of American automobiles manufactured by Ford. In continuous production since 1964, the Mustang is currently the longest-produced Ford car nameplate. Currently in its sixth generation, it is the fifth-best selli ...
by Matchbox or the patented steering on 1:32 Modarri toy cars.) Over time, market pressures have caused further changes in the way models are designed and manufactured. In the 1960s, many European models had opening parts and working components, but today few of the smaller scale toys do. More working parts mean more production expense and
Hot Wheels Hot Wheels is an American brand of scale model cars introduced by American toymaker Mattel in 1968. It was the primary competitor of Matchbox until 1997, when Mattel bought Tyco Toys, then owner of Matchbox. Many automobile manufacturers have ...
and Matchbox vehicles now rarely have such features. Today, the number of moving parts has been reduced even in large-scale models. For example, premium model maker
AUTOart AUTOart is a Hong Kong-based diecast model car line sold by AA Collection Ltd. The company was formerly owned by Gateway Global Ltd., which was based in Costa Mesa, California. History AUTOart was established in 1998. Other lines of diecas ...
introduced a line of race and sports cars in 1:18 scale with no opening parts.


Die cast seconds

Also notable is the diffusion of model dies to companies in other countries which could not afford tooling expenses for their own new lines. Traditionally, when European companies have finished marketing their models, newer dies are developed and introduced and older dies are sold off to other companies, often in less developed countries. As early as about 1970, Dinky tooling became 'Nicky' Toys in India, just as older Matchbox models became 'Miltons' or Corgi dies became 'Maxwell'. Many dies previously made by Corgi, Efsi, Tekno, Sablon or Solido, trekked southward in Europe to Spanish or Portuguese companies like
MetOsul MetOsul was Portugal's oldest diecast toy manufacturer. The original company was founded in the Atlantic coastal town of Espinho, Portugal, Espinho a few miles south of Oporto, in 1931. At its high point it was known for making quality second hand ...
, Nacoral or Auto Pilen. Politoys became MacGregor in Mexico and also showed up in plastic in the Soviet Union. Earlier Solido and
Schuco Schuco is a German manufacturing company founded in 1912 by Heinrich Müller and the businessman Heinrich Schreyer in Nuremberg Germany's toy capital since early days. The company's specialty was making toy reproductions of cars and trucks in tin ...
dies made their way to Brazil. Even some of Mattel's earlier Hot Wheels tooling showed up in Argentina as
Muky Muky was an Argentine brand of die-cast toy model cars. The brand was popular in Argentina between the 1970s and the 1980s. Most were diecast seconds or knockoffs of early Mattel Hot Wheels. At its peak, the factory produced 50,000 to 60,000 mod ...
. Tomicas became
Yat Ming Yat Ming (formerly called Yatming) is a die-cast car model maker, much like Matchbox. The company is based in Hong Kong Hong Kong ( (US) or (UK); , ), officially the Hong Kong Special Administrative Region of the People's Republic of China ...
s, Tomicas and Yat Mings became
Playart Playart was a toy company owned by Hong Kong industrialist Duncan Tong (唐鼎康) that specialized in die-cast cars, similar in size and style to Hot Wheels, Matchbox (brand), Matchbox or Tomica. Cars were well done, but were often diecast second ...
s, and Matchbox tooling reappeared in other forms in many places. The trend is nearly always a diffusion from more industrialized to somewhat lesser industrialized countries and often the result is poorer paint, faulty zamac alloys, and imprecise assembly. One example was the copies of Italian Ediltoys made by Meboto in Turkey. The Argentine Mukys featured paint that was flat and dull, unlike the bright colors of the original Hot Wheels. At the other extreme, Auto Pilen of Spain was an exception and copied models beautifully. These were as good as, or sometimes better, than the original Dinkys or Solidos in quality and paint.


Collecting

Organized collecting of model cars developed shortly after the models first appeared on the market. Even before such companies as Corgi and Dinky were ten years old, adults were collecting them, particularly in the UK and the USA. Often, as well, adults seek the joys of childhood, collecting what they had destroyed in youth or what their parents had thrown away. This also lead to the foundation of the
Diecast Hall of Fame The Model Car Hall of Fame is an annual awards ceremony for the die-cast toy, scale model and slot car industries. History Founded in 2009, initially as the Diecast Hall of Fame, the Model Car Hall of Fame is an annual award event held in Las V ...
in 2009.


The adult collector

Many manufacturers began catering to the adult collector market. In the late 1960s and early 1970s, David Sinclair in
Erie, Pennsylvania Erie (; ) is a city on the south shore of Lake Erie and the county seat of Erie County, Pennsylvania, United States. Erie is the fifth largest city in Pennsylvania and the largest city in Northwestern Pennsylvania with a population of 94,831 a ...
, was important in bringing new, more sophisticated and rarely produced years and makes to the United States. Model brands like
Rio Rio or Río is the Portuguese, Spanish, Italian, and Maltese word for "river". When spoken on its own, the word often means Rio de Janeiro, a major city in Brazil. Rio or Río may also refer to: Geography Brazil * Rio de Janeiro * Rio do Sul, a ...
, Western Models,
Brooklin Brooklin may refer to *Brooklin, Ontario, Canada *Brooklin, California, United States *Brooklin, Maine, United States *Brooklin, West Virginia, United States *Brooklin (São Paulo Metro), Brazil *Brooklin Novo, or adjacent Brooklin Velho, neighbour ...
, Idea3 and Pirate Models were sold to adult collectors for the first time. Many of these were handmade in white metal in fewer numbers. Also in the early 1970s, craftsmen like Carlo Brianza and Michelle Conti started making ultra-detailed large replicas in Italy and Spain – costing hundreds or even thousands of dollars. In addition, the company
Pocher Pocher, is an Italian toy car brand and former manufacturing company of scale model cars. The company, established by Arnaldo Pocher, was active from 1966 to 2000, and from 2013 the brand name "Pocher" is owned by Hornby. History The early ye ...
, from Italy, made extremely complex kits in 1:8 scale Around the early 1990s, many began to collect and record vehicle variations in miniature (in a manner similar to
stamp Stamp or Stamps or Stamping may refer to: Official documents and related impressions * Postage stamp, used to indicate prepayment of fees for public mail * Ration stamp, indicating the right to rationed goods * Revenue stamp, used on documents to ...
or
coin collecting Coin collecting is the collecting of coins or other forms of minted legal tender. Coins of interest to collectors often include those that were in circulation for only a brief time, coins with mint errors, and especially beautiful or historic ...
) which led to rising values, especially for rare models (for an example, see Parker 1993). This led to mass producers such as Matchbox (specifically with its Models of Yesteryear series) and Corgi intentionally catering to a higher-price market segment with exclusive 'limited editions' of collectible vehicles. Thus, this smaller movement in the late 1960s and early 1970s gradually gave rise to a huge premium market segment by the early 1990s.


Licensing

The collectors' market also led to licensing aspects not known until the 1980s. In the 1950s and 1960s, models were produced spontaneously without licensing agreements, and real auto manufacturers saw it as free advertising. Today, model companies have licensing arrangements with real car manufacturers to make replicas of their products, whether they be concepts, cars in current production, or models no longer produced. Licenses appear on models where model car manufacturers enter similar licensing agreements. Licenses are expensive, which enhances the position of mass producers of model cars, while smaller companies have been marginalized and forced out of business. For example, when
Ferrari Ferrari S.p.A. (; ) is an Italian luxury sports car manufacturer based in Maranello, Italy. Founded by Enzo Ferrari (1898–1988) in 1939 from the Alfa Romeo racing division as ''Auto Avio Costruzioni'', the company built its first car in ...
entered into an exclusive agreement with Mattel's Hot Wheels, companies like Solido and
Bburago Bburago is an Italian brand and former manufacturing company of toys and die-cast scale model cars. The company was based in Burago di Molgora, where all products were made from 1974 to 2005. At its most popular, Bburago's main competitors were ...
felt the crunch, and Bburago went out of business (though the name was eventually reacquired by Maisto).


Collectible manufacturers and locations

Manufacturers focusing on premium models, usually in white metal and sometimes resin, include
Brooklin Models Brooklin Models Ltd, since 1974, is the largest producer of handmade white metal 1:43 scale miniature models. Selections are normally vintage United States, American cars and trucks. Brooklin Models is located in Bath, England, and all models ar ...
, Western Models, Enchantment Land, Conquest / Madison, Durham Classics, Elegance Models, Mini Auto Emporium, Mini Marque, Motor City USA, Tron, Starter, RacingModels, SMTS and Victory (for example, see ) Several of these started production in the 1970s and 1980s and were handmade in the United States, Canada, or England with the occasional constructor in France, Belgium or the Netherlands. A couple of geographical oddities include Goldvarg (made in Argentina) and some early Milestone Models which were made in South Africa.
Mail order Mail order is the buying of goods or services by mail delivery. The buyer places an order for the desired products with the merchant through some remote methods such as: * Sending an order form in the mail * Placing a telephone call * Placing a ...
companies like
Franklin Mint The Franklin Mint is a private mint founded by Joseph Segel in 1964 in Wawa, Pennsylvania. The building is in Middletown Township. The brand name was previously owned by Sequential Brands Group headquartered in New York City, New York. It is ...
and
Danbury Mint The Danbury Mint is a division of MBI, Inc. that markets a variety of collectibles. Danbury Mint historically marketed high quality medals and ingots produced by others exclusively for them. The company also sold numerous other collectible offerin ...
also focus on the collector market, though in a more popular vein. Since 2000, more than fifty different diecast, resin and white metal manufacturers in England, France, Italy, the Ukraine and Russia have exploded onto the adult collector market. These include Spark, Bizarre, FDS, YOW Modellini (from Japan) and many others. Since 2000, companies like Altaya, Ixo, and Model Car World (for example, with its White Box line) have been started in Europe – with production increasingly seen in China. Many of these producers have focused on global auto marques producing vehicles that were produced in Russia or Brazil. Some of these companies only produce kits – others produce kits and build them up to order. Still others are professional kit builders, who do not produce the kits themselves.


Promotional models

Promotional models are sometimes used when the real auto manufacturers contract with model or toy companies to make copies of their real vehicles. Some of the earliest promotional models were from the early 1930s, when
TootsieToy Tootsietoy is a manufacturer of die cast toy cars and other toy vehicles which was originally based in Chicago, Illinois. Though the Tootsietoy name has been used since the 1920s, the company's origins date from about 1890. An enduring marque, toy ...
introduced a line of 1932 Grahams and later, the 1935 LaSalle. These were both diecast and made available in boxes with the brand name displayed with appropriate logos and colors (Seeley, No Date). National Products made models of about 1/28th scale starting in 1934. Later manufacturers like Winross, Lesney Matchbox, Lledo, AHL, and White Rose used their toy vehicles to advertise logos on their flanks promoting various companies. In the U.S.,
Banthrico A model car, or toy car, is a miniature representation of an automobile. Other miniature motor vehicles, such as trucks, buses, or even ATVs, etc. are often included in this general category. Because many miniature vehicles were originally aime ...
started producing diecast promotional model car banks in the late 1940s for the banking industry. These coin-banks were available as gifts to customers who opened a new account and had a slot in the bottom to put their spare change. Usually the bank's name and address was painted on the roof of the car. Banthrico models were also painted in authentic Big Three colors and used as "paint chips" so dealers could gauge the upcoming colors on real models. These primitive promotionals included Buicks, Cadillacs, Lincolns, Packards, DeSotos, Chryslers, Dodges, Ramblers and the more common Chevrolets and Fords. In the United States, the word 'promo' is usually associated with 1:25 scale plastic, pre-assembled models. In Europe, promotionals were made in smaller vehicle sizes in diecast zamac in 1:32, 1:43, or 1:50 scales. In the case of Chrysler's later Turbine Car, where 50 real cars were put into consumer use, the model by Jo-Han was widely distributed as a good will gesture by Chrysler, though the Turbine was never actually marketed.


The plastic promo

About the time Banthrico was declining as a promotional maker, two companies, PMC and Ideal Models (later to become
Jo-Han Jo-Han was a manufacturer of plastic scale promotional model cars and kits originally based in Detroit. The company was founded in 1947 by tool and die maker John Hanley a year before West Gallogly's competing company AMT was formed and about th ...
) were introducing plastic promotional models to the public. Similar to metal model producer Banthrico, PMC also made many in the form of banks. Many Chevrolet bank models had the inscription on the bottom "To help save for a rainy day, or to buy a new Chevrolet". The scale for these cars was 1:25, however a few Chevrolets and Plymouths were produced in a larger 1:20 scale. Other less well known plastic companies like Lincoln Line, Cruver or Burd Manufacturing, made the occasional promotional model though cars may not have been the company's specialty. AMT began producing assembled 1/25 friction and
coaster models A toy or plaything is an object that is used primarily to provide entertainment. Simple examples include Toy block, toy blocks, Board game, board games, and Doll, dolls. Toys are often designed for use by children, although many are designed sp ...
in 1948. These were mostly promotional models manufactured for automobile dealers. Youngsters would be given the scale models to play with while the parents and the salesman haggled. Collecting and trading these "promos" soon became a popular hobby. AMT soon took control of SMP, another plastic promotional model producer. By 1960, Wisconsin-based PMC ceased to produce promo models, though continued to make toys. Interest in the hobby peaked during the 1950s and 1960s, with AMT, Jo-Han, and
Model Products Corporation Model Products Corporation, usually known by its acronym, MPC, is an American brand and former manufacturing company of plastic scale model kits and pre-assembled promotional models of cars that were popular in the 1960s and 1970s. MPC's main com ...
(MPC) as the primary promotional manufacturers. Throughout, the promo producers were at the whim of the real automakers and would respond to requests of particular scales, paint colors, and other details like working suspensions or even, on occasion, detailed engines, or other opening features.


American promo details

These plastic models were intricately detailed, with body scripts, trim, and emblems, as well as dashboard details, exact duplicates of the real thing, in 1/25 scale. Typically, each automaker would license their cars to one or more model companies. Sometimes the contracts seemed piecemeal – for example in 1965, Chrysler had promos made by AMT, Jo-Han, and MPC. But often one of the BIG 3 favored a particular model maker. For example, Jo-Han produced most Chrysler products and Cadillacs and Oldsmobiles from GM, while AMT did the Chevrolet, Buick, Pontiac, and Fords. American Motors Corporation shared promotional duties between Jo-Han and AMT depending on the year. Also, contracts sometimes changed between companies for similar models almost on an annual basis. For example, Jo-Han uncharacteristically produced the 1972 Ford Torino, and MPC did full-size Chevrolets in the early and mid-1970s. While Jo-Han did Chrysler early on, MPC took on the pentastar in the mid-1970s. 1968 through 1970 Chevy Impala kits were made by both MPC and AMT, as were some Camaros. Trying to beat competition to market, sometimes a model company would make a 'guess' at a particular model for a member of the Big 3 for a particular year and thus get details wrong.


Marketing approaches

Commercial versions of the promos were also marketed and sold in retail stores like
Zayre Zayre () was a chain of discount stores that operated in the eastern half of the United States from 1956 to 1990. The company's headquarters was in Framingham, Massachusetts. In October 1988, Zayre's parent company, Zayre Corp., sold the stores ...
and
Murphy USA Murphy USA is an American corporation based in El Dorado, Arkansas operating a chain of retail gas stations that are primarily located in proximity to Walmart stores. It was founded as a spin-off of Murphy Oil in 2013. In 2018, it was ranked 279 ...
from the early 1960s, up until around 1973. Differences from dealer promos were lack of manufacturer's official paint schemes and often the addition of a friction motor located on the front axle, noticeable by the studded white vinyl gear that protruded around the axle (and through the oil pan). However, they were painted and looked just as attractive as dealer promos. Some model companies sold unassembled versions of the promo cars, that were typically simpler and easier to assemble than the annual kits (with engine and customizing parts available in the full-blown kits left out). They were molded in color (instead of the traditional white) and easily assembled without glue (thus no glue or paint was required). When assembled these were almost identical to the much more elite promotional models. What usually gives them away is that they were mostly molded in a brighter nonmetallic color without paint matched to official 'Big 3' colors. AMT's "Craftsman" series of promo-like models had perforations in the bodies for mirrors and antennae – thus the model's final appearance was not precisely like a promo (which would have had no custom parts attached to the body of the car). Probably, because of the promo look, however, today these often command higher prices than the detailed "3-in-1" kits, especially AMT's Craftsman series of the early and mid sixties. After being owned for a time by Seville Enterprises, Okey Spaulding purchased once-defunct Jo-Han, which produced a few of its original Jo-Han models in limited quantities. These include the 1963 Chrysler Turbine Car, 1959 Rambler station wagon, and some of its original 1950s Oldsmobiles and Plymouths. However, he has had financial problems from the start, and there are no indications that he will be able to continue to produce the highly desired Johan line of models.


European promotionals

With the exception of some firms like Stahlberg which made larger scale plastic promotional models of Swedish Volvos and Saabs in an American style, European promotionals were usually based on the 1:43 or 1:32 scale diecast metal models produced as toys or collectors items, often brightly colored or with authentic tampo or silk screen liveries for commercial products. Companies commonly making promotionals in Europe have been
NZG Models Nürnberger Zinkdruckguß-Modelle GmbH ( en, Nuremberg Diecast Models, mostly known for its initials NZG) is a German manufacturer of diecast scale models primarily in 1:50 scale for use both as toys and promotional models mainly by heavy tran ...
,
Conrad Models Conrad GmbH (previously " Gescha Toys") is a German manufacturer of diecast scale model trucks, primarily in 1:50 scale for use both as toys and promotional models by heavy equipment manufacturers. Conrad is one of the few European diecast com ...
,
Gescha Gescha was the name of a toy manufacturer established in Nuremberg, Germany in 1923. Sometime around 1980, the name was changed to Conrad Models, after the family that owned the company. History Tin toys, plates, and other products made in Germa ...
in Germany and Tekno and Emek Muovi in Denmark and Finland, respectively. Tekno was one of the first European companies to offer a wide variety of multiple promotional variations. Almost all European toy model brands had some kind of promotional service, but in Germany, 1:50 scale was, and remains very common for trucks. In the United States, such diecast companies are rare, but
Winross Models Winross is a diecast model truck producer based in Churchville, New York, just west of Rochester. The company was started in 1963 to make models of White brand trucks. Winross was the pioneer in 1/64 scale promotional model semi-tractor-trailer tr ...
and Pennjoy are a couple of European style examples which have had much success, particularly Winross which has been making models since the early 1960s. Another variation on promotionals were whole toy lines or brands constructed to represent vehicles on display at particular automotive museums. Examples were
Cursor Models Cursor Modell was a German company making models of antique and modern German vehicles. It is best known for its plastic replicas of vehicles mainly of the era 1880 to about 1920, produced for, and sold in, the Daimler-Benz museum in Stuttgart. ...
of Germany which made models specifically on display in the
Mercedes-Benz Museum The Mercedes-Benz Museum is an automobile museum in Stuttgart, Germany. It covers the history of the Mercedes-Benz brand and the brands associated with it. Stuttgart is home to the Mercedes-Benz brand and the international headquarters of the Merc ...
in
Sindelfingen Sindelfingen ( Swabian: ''Sendlfenga'') is a city in Baden-Württemberg in south Germany. It lies near Stuttgart at the headwaters of the Schwippe (a tributary of the river Würm), and is home to a Mercedes-Benz assembly plant. History * 1155 ...
, R.A.M.I. by J.M.K. of France which made vehicles in the Automobile Museum de Rochetaillée sur Saône in France, or also
Dugu Miniautotoys Dugu Miniautotoys was a brand of diecast metal models, mostly in 1:43 scale, made in Varallo Sesia, Vercelli Province, Piedmont, Italy, north of Turin and west of Lake Orto. The company made models for the Carlo Biscaretti di Ruffia Automobile Mu ...
of Italy which made vehicles for the classic automobile museum in
Turin Turin ( , Piedmontese language, Piedmontese: ; it, Torino ) is a city and an important business and cultural centre in Northern Italy. It is the capital city of Piedmont and of the Metropolitan City of Turin, and was the first Italian capital ...
.


Model kits

Scale miniatures of real production vehicles, designed as kits for children or the enthusiast to construct, can be made of
plastic Plastics are a wide range of synthetic or semi-synthetic materials that use polymers as a main ingredient. Their plasticity makes it possible for plastics to be moulded, extruded or pressed into solid objects of various shapes. This adaptab ...
,
die-cast metal A die-cast toy is a toy or a collectible model produced by using the die-casting method of putting molten lead, zinc alloy or plastic in a mold to produce a particular shape. Such toys are made of metal, with plastic, rubber, glass, or other ma ...
, resin, and even wood. In plastic model kits, parts are molded in single cast 'trees' with thin connections that can be easily severed for painting and assembly. Parts come molded in a variety of colors, white being the most common in the 1960s and 1970s. Some parts are chrome plated to simulate real bumpers, grilles, wheels, and other pieces that might be chrome on the actual vehicle. Tires are most commonly molded in rubber. Water 'slide-on' decals are usually included along with an instruction brochure. The best kits have incredible levels of accuracy, even in detail and parts unseen when the model is complete. Major manufacturers are
AMT Amt is a type of administrative division governing a group of municipalities, today only in Germany, but formerly also common in other countries of Northern Europe. Its size and functions differ by country and the term is roughly equivalent to ...
, MPC,
Revell Revell GmbH is an American-origin manufacturer of plastic scale models, currently based in Bünde. The original Revell company merged with Monogram in 1986, becoming "Revell-Monogram". The business operated until 2007, when American Revell was ...
,
Monogram A monogram is a motif made by overlapping or combining two or more letters or other graphemes to form one symbol. Monograms are often made by combining the initials of an individual or a company, used as recognizable symbols or logos. A series o ...
, and Tamiya but many smaller plastics companies, like
Aurora An aurora (plural: auroras or aurorae), also commonly known as the polar lights, is a natural light display in Earth's sky, predominantly seen in high-latitude regions (around the Arctic and Antarctic). Auroras display dynamic patterns of bri ...
,
Pyro Pyro comes from the Greek word πῦρ (pyr), meaning ''fire''. It may refer to: Businesses *Pyro Plastics Corporation, a plastic model kit maker 1940s through the 1970s *Pyro Studios, a computer game developer based in Madrid * NRK P3 Pyro, a No ...
, IMC, and Premier have come and gone.


Pioneers

The model car "kit" hobby began in the post
World War II World War II or the Second World War, often abbreviated as WWII or WW2, was a world war that lasted from 1939 to 1945. It involved the vast majority of the world's countries—including all of the great powers—forming two opposin ...
era with Ace and Berkeley wooden model cars. Revell pioneered the plastic model car in the late 1940s with their Maxwell kit, which was basically an unassembled version of a pull toy. Derek Brand, from England, pioneered the first real plastic kit, a 1932 Ford Roadster for Revell. He was also known for developing a line of 1/32 scale model car kits in England for the Gowland brothers. These kits were later introduced by Revell in the U.S. as the "Highway Pioneers" Series of kits.Funding Universe webpage On the heels of the promotional model business,
Aluminum Model Toys Aluminum Model Toys (AMT) is a toy manufacturing brand founded in Troy, Michigan in 1948 by West Gallogly Sr. AMT became known for manufacturing 1/25 scale plastic automobile dealer promotional model cars and friction motor models, and pioneered ...
or AMT introduced model car kits in 1957.
Jo-Han Jo-Han was a manufacturer of plastic scale promotional model cars and kits originally based in Detroit. The company was founded in 1947 by tool and die maker John Hanley a year before West Gallogly's competing company AMT was formed and about th ...
,
Revell Revell GmbH is an American-origin manufacturer of plastic scale models, currently based in Bünde. The original Revell company merged with Monogram in 1986, becoming "Revell-Monogram". The business operated until 2007, when American Revell was ...
and
Monogram A monogram is a motif made by overlapping or combining two or more letters or other graphemes to form one symbol. Monograms are often made by combining the initials of an individual or a company, used as recognizable symbols or logos. A series o ...
also started producing model car kits about this same time. Most of these were known as "annual" kits, and were the unassembled kit version of the promotional models or 'promos' representing the new cars that were introduced at the beginning of each model year. As early as 1962, avid British collector Cecil Gibson had even written a book on plastic model cars. By the mid-1960s, plastic model kits had become more plentiful and varied, with increased level of detail. Typically, the kits often had opening hoods, separate engines and detailed suspension parts.


Customizers

The mid-1960s is generally considered the "golden age" of plastic model car kits. Many specialty modelers and customizers, famous for their wild creations, were hired by model companies to sponsor and create new kit designs. George Barris, Darryl Starbird, and the Alexander Brothers worked for AMT. Tom Daniel design vehicles for Monogram and Mattel. Dean Jeffries was employed by MPC. Bill Campbell created hippie monster designs for Hawk. Ed Roth, famous for his 'Rat Fink' was hired by Revell about 1962. Many of these customizers created real cars and had to have specialists convert their creations into model kit form. Jim Keeler, a model kit designer for Revell, brought the world highly detailed model cars in the early sixties and is credited with bringing Ed Roth's famous hot rods and customs to the model car marketplace. He also designed Revell's Custom Car Parts which allowed kit builders to add engines, custom wheels and other custom features to existing models. Keeler later went on to Aurora Plastics and innovated the Prehistoric Scenes, which were highly detailed models of prehistoric dinosaurs. Many of Keelers kit designs are still being sold in the 21st century. In addition to building them stock, most annual kits offered "3 in 1" versions which allowed the builder to assemble the car in stock, custom, or racing form. MPC joined the kit/promo business in 1965, and among their first annual kits/promos, was the full-size Dodge Monaco, which was released with a gold metallic plastic body and is a valuable collector's item today.


Decline and revival

Interest in model car kits began to wane in the mid-1970s, and while the precise causes are not perfectly clear, some factors were a sharp rise in the price of plastics, parents becoming cautious of 'glue sniffing' and, later, the rise of video gaming. A revival of sorts was seen in the late 1980s, especially among adults, as Monogram introduced a series of replicas of
NASCAR The National Association for Stock Car Auto Racing, LLC (NASCAR) is an American auto racing sanctioning and operating company that is best known for stock car racing. The privately owned company was founded by Bill France Sr. in 1948, and hi ...
race cars, as did AMT with a kit of the 1966 Chevrolet Nova, which American modelers had been requesting for years. New model specific magazines sprang up, such as ''Scale Auto Enthusiast'', (now simply ''Scale Auto'') and ''Model Cars Magazine!''. These magazines spread the word, helped advertisers, and brought a new generation of modelers together from all across the country. Many of the kits from the golden age of modeling have been reissued. Not only does this allow the craftsman to build the cars they always wanted (but couldn't obtain or afford), but it tends to lower the prices of the originals. In some cases, models of cars from the 1950s and 1960s have been issued with all-new tooling, which allows for even more detailing with modern kit design and manufacturing methods. These include AMT's 1966 Fairlane and 1967 Impala SS, and Monogram's 1967 Chevelle and 1965 Impala Super Sport. Today, model car companies are still in business, fueled by this renewed interest. ERTL took over AMT and MPC which are now both under the Round 2 LLC name. Revell and Monogram have merged. Modelers today can take advantage of modern technology, which includes photoetched details, adhesive chrome foil for chrome trim, wiring for engines, and billet-aluminum parts. Many builders today can construct a model so it resembles the real car in miniature, much more than could have been done with essentially the same kit more than forty years ago. The internet has also fueled a growing modeling community through websites, online forums and bulletin boards, and sites that host photographs, allowing the hobby to expand internationally.


Japanese kits

Japanese model kit manufacturers – Tamiya, Fujimi, Aoshima, and Hasegawa, among them – also stepped up their presence in the U.S. market during the 1980s and 1990s. Lesser known kit manufacturers, at least in the United States, were Doyusha, Yamada, Nichimo, Otaki, Marui, Rosso, and Arii. Japanese kits are generally known for being ultra detailed and of very high quality. Most of the subjects of these companies are Japanese cars, both classic and current (and, of course, ships, planes and military vehicles). For example, Hasegawa and Aoshima make detailed models of the first-generation Toyota Celica, which has become somewhat of a classic. Nevertheless, Hasegawa also produced 1/25 scale models of 1965–66 American cars, including the 1965 Chevrolet Impala, and 1966 Buick Wildcat, Cadillac Coupe DeVille, and Thunderbird Landau. These were actually Johan and AMT kits that were simplified and modified for the Japanese market.


Short-run multimedia kits

Since the mid-1990s several companies including: Tameo, Studio 27, Model Factory Hiro, and Renaissance have issued hundreds of Sports Car and Formula 1 subjects in limited-run, multimedia kit sets. These so-called "multimedia" offerings consist of a combination of resin, white metal, photo-etch, and machined aluminum instead of inject plastic parts. The most popular scales are 1/43, 1/20, and 1/24. These multimedia kits are very high quality, require a wide set of construction skills to complete, and are marketed to international competition enthusiasts.


Powered models

Though most car models are static display items, individual model builders have sometimes powered their vehicles in various ways, including rubber bands, springs, inertia mechanisms, electric motors, internal combustion engines,
air engine A pneumatic motor (air motor), or compressed air engine, is a type of motor which does mechanical work by expanding compressed air. Pneumatic motors generally convert the compressed air energy to mechanical work through either linear or rotary m ...
s and steam engines. In order to make them less fragile, powered models are often somewhat simplified and not as detailed as the best static models. For this reason, some modelers dismiss nearly all powered miniature cars as toys; however many individual efforts and commercial products are sufficiently well-scaled and detailed that they deserve to be called models. The main types of commercially produced powered car models include: Uncontrolled powered models, which were developed in the 1930s and were common until the 1960s. Often guided by a rail between the wheels, or by a tether staked to the center of a circular course, most of these cars use small internal combustion glow plug engines and are known as
tether car Tether Cars are model racing cars powered by miniature internal combustion engines and tethered to a central post. Unlike radio control cars, the driver has no remote control over the model's speed or steering. Basics Tether cars are often sm ...
s. Electrically powered slot cars which draw power from the track. They became extremely popular in the 1960s, but commercial slot car racing experienced a rapid decline in popularity late in the decade. By the end of the 1970s, the slot car hobby had diminished significantly, especially public tracks operating larger scale cars, and modeling in general was on the decline (HO Slot Car Racing 1999–2011). One website attributes the weakening of the pastime to both the ageing of the baby-boomers along with the fragile economics of the slot car industry and the closing of many commercial slot car tracks perhaps as toy companies offered smaller sets to be used at home. A wide variety of electrically powered vehicles, however are available today – in various forms. Battery powered model cars are also available. They exist in versions with or without remote control and are common toys. Spring-powered or "clockwork" car models, that are wound with a key or by a friction mechanism. These were common until slot cars largely replaced them in the 1960s. In fact, the first commercially successful slot cars, the Scalextric 1/32 line (originally 1:30) which debuted in 1957, were simply motorized versions of the earlier Scalex clockwork racers.
Radio-controlled car 'Radio-controlled cars'' (or RC cars for short) are miniature model cars, vans, buses, trucks or buggy (automobile), buggies that can be controlled from a distance using a specialized transmitter or remote. The term "RC" has been used to mean bo ...
s, which can be bought assembled or built from kits. These are usually powered by electric motors or glow plug engines. Drivers can control the speed and steering of these cars remotely by a radio signal. Combustion engine powered model cars are expensive and usually remote controlable. As combution engines have a significant danger such cars are not suitable for children. Combustion engine powered model cars are often used for races.


See also

*
Die-cast toy A die-cast toy is a toy or a collectible model produced by using the die-casting method of putting molten lead, zinc alloy or plastic in a mold to produce a particular shape. Such toys are made of metal, with plastic, rubber, glass, or other ma ...
*
Diecast Collector (magazine) ''Diecast Collector'' is a British magazine dedicated to the hobby of collecting diecast metal vehicles. Published monthly, it is a thick, glossy magazine featuring a variety of articles on toy and model cars, trucks, and buses, and aircraft. ...
*
List of model car brands This page lists model car brand names past and present. The list is inclusive with slush mold, tinplate, pressed steel, diecast zamac, white metal, plastic and resin models and toys from all over the world. A few are even made of crystal, glass, ...
*
Model commercial vehicle A model commercial vehicle is a scale model or die-cast toy that represents a commercial vehicle: truck (lorry), bus, etc. Overview Like model cars, model commercial vehicles are sold both as kits for the enthusiast to construct and paint an ...


References


Reference bibliography

* Clor, John M. 1990. Squeeze Play, ''AutoWeek'', December 3, pp. 17–19. * Consumer Guide. 1979. ''Model Cars''. New York: Beekman House. . * Donnelly, Jim. 2012. Dave Sinclair. Personality Profile. ''Hemmings Classic Car'', #88, January, vol. 8, no. 4 pp. 54–57. * Doty, Dennis. 2000a. Cabs Forward. Collectible Scale Automobile section. ''Collectible Automobile'', vol. 17, no. 1, pp. 88–90. * Doty, Dennis. 2000b. 1965: The Year in Miniature. Collectible Scale Automobile section. ''Collectible Automobile'', vol. 17, no. 2, pp. 87–90. * Doty, Dennis. 2000c. Shades of Difference. Collectible Scale Automobile section. ''Collectible Automobile'', vol. 17, no. 4, pp. 87–89. * Earle, Joe. 2009. ''Buriki. Japanese Tin Toys from the Golden Age of the American Automobile: The Yoku Tanaka Collection''. New York, New York: The Japan Society. Distributed by Yale University Press. * Fisher Body Craftsman's Guild. 1956. ''How to Build a Model Car''. Pamphlet published by General Motors Corporation. * Force, Dr. Edward. 1991. ''Classic Miniature Vehicles Made in France'' with price guide and variations list. West Chester, Pennsylvania: Schiffer Publishing. * Ford Motor Company. 1953. ''Ford at Fifty''. Simon & Schuster. * Funding Universe webpage. No date. Company history of Revell-Monogram

* Gibson, Cecil. 1962. ''Plastic Model Cars''. Watford, Hertfordshire, England: Model Aeronautical Press. * Gibson, Cecil. 1970. ''Commercial Vehicles''. Troy Model Club Series. London: Thomas Nelson and Sons. * Gowland & Gowland webpage. 2007. Scale Auto Magazine website forum. Posted January 10.

* Harvey, Brian. 1974. Motoring in Miniature. ''The World of Automobiles: An Illustrated Encyclopedia of the Motor Car'', Vol. 17, pp. 1995–1998. London: Orbis Publishing, distributed by Columbia House. * * Hudson "Display Models". Viewed 2010. 1932 1/4 scale Hudsons and text on display. Ypsilanti Automotive Heritage Museum. Ypsilanti, Michigan. * Jewell, Brian F. 1963. ''Model Car Collecting''. Temple Press Books Ltd. * Johnson, Dana. 1998. ''Collector's Guide to Diecast Toys & Scale Models'', Second Edition. Padukah, KY: Collector Books, a Division of Schroeder Publishing. * King, Constance Eileen. ''The Encyclopedia of Toys''. Secaucus, New Jersey: Chartwell Books, A Division of Book Sales, Inc. * Lehto, Steve. 2010. ''Chrysler's Turbine Car: The Rise and Fall of Detroit's Coolest Creation''. Chicago, Illinois: Chicago Review Press. * Miller, Chuck. 2011. Revell: After 60 Years Still Building the Future. Toy Collector Magazine on-line.

* Olson, Randall. 2008. ''GM in Miniature''. Dorchester, England: Veloce Publishing. * Parker, Bob. 1993. ''Hot Wheels: A Collector's Guide''. Atglen, Pennsylvania: Schiffer Publishing. * Purdy, Steve. 2004. Recaptured Youth: A Reunion of the Fisher Body Craftsman's Guild, ''Collectible Automobile'', Vol. 21, No. 4, pp. 64–73 (December). * Quinn, Richard. 2004. Life and Death of a Giant, ''Turning Wheels Almanac'' (a publication dedicated to Studebaker history). September. * Ragan, Mac. 2000. ''Diecast Cars of the 1960s''. Osceola, Wisconsin: MBI Publishing. * Ralston, Andrew. 2007. ''Plastic Toy Cars of the 1950s & 1960s''. Dorset, England: Veloce Publishing. . * Rixon, Peter. 2005. ''Miller's Collecting Diecast Vehicles. ''London: Miller's, a division of Mitchell Beazley. . * Seeley, Clint. No Date. 1933-1941 Tootsietoy Models. Found on Toy Museum at Home. Website of the De Lespinay Collection.

* Stambler, Irwin. 1966. ''Automobiles of the Future''. New York: G. P. Putnam's Sons. ASIN: B0007DTJH0. * Stoneback, Bruce and Diane. 2002. ''Matchbox Toys, The Collector's Guide''. London: Eagle Editions, A Quantum Book. {{DEFAULTSORT:Model Car Toy cars and trucks Collecting Articles containing video clips