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The Townsend Plan was an American scheme in 1933–1936 during the Great Depression in the United States to give every person over age 60 a monthly cash payment of $200. It was devised by
Francis Townsend Francis Everett Townsend (; January 13, 1867 – September 1, 1960) was an American physician and political activist in California, In 1933 he devised an old-age pension scheme to help alleviate the Great Depression. Known as the " Townsend Pla ...
, an elderly California physician. The plan was promoted by real estate salesman Robert Clements, who made Townsend only a figurehead. It expanded to thousands of clubs in many states and demonstrated a nationwide demand for old-age pensions. The New Deal of President
Franklin D. Roosevelt Franklin Delano Roosevelt (; ; January 30, 1882April 12, 1945), often referred to by his initials FDR, was an American politician and attorney who served as the 32nd president of the United States from 1933 until his death in 1945. As the ...
responded with a much more complex system of
Social Security Welfare, or commonly social welfare, is a type of government support intended to ensure that members of a society can meet basic human needs such as food and shelter. Social security may either be synonymous with welfare, or refer specifical ...
that was enacted in 1935 and that achieved many of the same goals on a more frugal basis.


Organization

Clements set up a for-profit organization, Old Age Revolving Pensions, Ltd., that published pamphlets and newsletters, and hired organizers to set up local clubs. By January 1935 there were 3000 clubs nationwide with 500,000 members. They circulated petitions to Congress with 20 million names. Washington rejected the plan as impractical. Nevertheless the company generated revenues from sales of pamphlets and merchandise, and from advertising, making a profit of $200,000 a year.


Plan details

The Townsend Plan proposed that every person over 60 be paid $200 per month. The Old-Age Revolving Pension fund was to be supported by a 2% national sales tax. There were three requirements for beneficiaries under the Plan: * they had to be retired; * they had to be "free from habitual criminality;" * they had to spend the money within 30 days (to stimulate the economy.)


Promoting the plan

In September 1933, Townsend wrote a letter to the editor of the local newspaper (the ''
Long Beach Press-Telegram The ''Press-Telegram'' is a paid daily newspaper published in Long Beach, California. Coverage area for the ''Press-Telegram'' includes Long Beach, Lakewood, Signal Hill, Artesia, Bellflower, Cerritos, Compton, Downey, Hawaiian Gardens, Ly ...
'') and launched his career as an old-age activist. According to Townsend's autobiographical memoir, ''New Horizons'' (1943), his plan originated when he looked out his window one morning in the early depth of the Depression and saw two old women, dressed in once nice, now tattered clothes, picking through his garbage cans looking for food. Within two years of his putting forward his plan, over 3400 Townsend Plan Clubs were organized all over America and began exerting pressure on Congress to pass an old-age pension. Frances Perkins, President Roosevelt's Secretary of Labor, in her memoir, ''The Roosevelt I Knew'' (p. 294) says that Roosevelt told her, "We have to have it ocial Security Congress can't stand the pressure of the Townsend Plan unless we have a real old-age insurance system." As Roosevelt said, Social Security was passed by Congress substituting a pay-as-you-go "insurance" scheme for Townsend's far more generous pension plan, but as he told Perkins, it was the Townsend Clubs that forced Congress to act at all.


Later years

Needing an alternative to the New Deal's Social Security system, many Republican members of Congress officially endorsed the Townsend Plan into the 1940s and 1950s.Gerald Nash, et al. eds. ''Social Security: The First Half Century'' (U of New Mexico Press, 1988) pp 259-260. The Townsend Plan movement continued for four decades after Social Security became law in 1935, and beyond Townsend's death in 1960. In 1978, the national Townsend Plan was shut down, with only state chapters surviving, and that by then it had a "dwindling and aging membership."


See also

* New Deal coalition *
Social Security (United States) In the United States, Social Security is the commonly used term for the federal Old-Age, Survivors, and Disability Insurance (OASDI) program and is administered by the Social Security Administration (SSA). The original Social Security Act ...
*
Ham and Eggs Movement The Ham and Eggs movement was an old-age pension movement in California during the 1930s. It was founded by Robert Noble, a controversial radio personality, and Willis Allen. It grew out of a pension movement similar to the one advocated by Franc ...
*
End Poverty in California End Poverty in California (EPIC) was a political campaign started in 1934 by socialist writer Upton Sinclair (best known as author of ''The Jungle''). The movement formed the basis for Sinclair's campaign for Governor of California in 1934. The p ...


References


Further reading

* Amenta, Edwin. “Political Contexts, Challenger Strategies, and Mobilization: Explaining the Impact of the Townsend Plan.” in ''Routing the Opposition: Social Movements, Public Policy and Democracy,'' edited by David S. Meyer et al. (University of Minnesota Press, 2005)
online
* Amenta, Edwin, Bruce Carruthers, and Yvonne Zylan. “A Hero for the Aged? The Townsend Movement, the Political Mediation Model, and U.S. Old‐Age Policy, 1934-1950.” ''American Journal of Sociology'' (1992) 98: 308–339
online
* Amenta, Edwin, and Yvonne Zylan. "It happened here: Political opportunity, the new institutionalism, and the Townsend movement." ''American Sociological Review'' (1991): 250-265
online
* Amenta, Edwin. ''When movements matter: The Townsend plan and the rise of social security'' (Princeton University Press, 2008)
online review
* Bennett, David H. "The Year of the Old Folks' Revolt," ''American Heritage'' (Dec 1964), 16#1 pp 48+ popular history. * Gaydowski, John Duffy. "Eight Letters to the Editor: The Genesis of the Townsend National Recovery Plan." ''Southern California Quarterly'' 52.4 (1970): 365-382
online
* Lubove, Roy. "Economic Security and Social Conflict in America: The Early Twentieth Century, Part I." ''Journal of Social History'' (1967): 61-87
online part 1
als
online part 2
* Messinger, Sheldon L. "Organizational transformation: A case study of a declining social movement." ''American Sociological Review'' 20.1 (1955): 3-10
online
* Mitchell, Daniel JB. "Townsend and Roosevelt: Lessons from the Struggle for Elderly Income Support." ''Labor History'' 42.3 (2001): 255-276
online
* Schlesinger, Jr. Arthur Meier. ''The Politics of Upheaval: 1935-1936, the Age of Roosevelt, Volume III'' (Houghton Mifflin, 1957
online
pp. 29–42.


Primary sources

* Dorman, Morgan J. ''Age before booty; an explanation of the Townsend plan'' (1936
online
* Gideonese, Harry, ed. ''The economic meaning of the Townsend plan'' (U of Chicago Press, 1936
online
* "The Townsend Crusade: An Impartial Review of the Townsend Movement and the Probable Effects of the Townsend Plan" ''Journal of the American Medical Association'' vol 107 (Oct. 1936) 10.1001/jama.1936.02770420068035


External links

* US Social Security Administration

''Social Security History.'' {{Authority control Liberalism in the United States