Totino's Pizza Rolls, May 2019
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Totino's and Jeno's are brands of frozen pizza products owned by
General Mills General Mills, Inc., is an American multinational manufacturer and marketer of branded processed consumer foods sold through retail stores. Founded on the banks of the Mississippi River at Saint Anthony Falls in Minneapolis, the company orig ...
.


History

Rose Totino and her husband, Jim, founded a take-out
pizzeria A pizzeria is a restaurant focusing on pizza. As well as pizza, dishes at pizzerias can include kebab, salads and pasta. Many pizzerias offer take-away, where the customer orders their food either in advance or at the restaurant and then t ...
in
Minneapolis Minneapolis () is the largest city in Minnesota, United States, and the county seat of Hennepin County. The city is abundant in water, with thirteen lakes, wetlands, the Mississippi River, creeks and waterfalls. Minneapolis has its origins ...
,
Minnesota Minnesota () is a state in the upper midwestern region of the United States. It is the 12th largest U.S. state in area and the 22nd most populous, with over 5.75 million residents. Minnesota is home to western prairies, now given over to ...
, in 1951. They later expanded it to a full-service restaurant, which closed in 2011. They also founded a frozen-pizza manufacturing company. The Totinos eventually sold their frozen pizza business to the
Pillsbury Company The Pillsbury Company is a Minneapolis, Minnesota-based company that was one of the world's largest producers of grain and other foodstuffs until it was bought by General Mills in 2001. General Mills brands consist of Annie's, Betty Crocker, Nat ...
, where Rose Totino was named as vice-president. Totino’s brand was acquired by
General Mills General Mills, Inc., is an American multinational manufacturer and marketer of branded processed consumer foods sold through retail stores. Founded on the banks of the Mississippi River at Saint Anthony Falls in Minneapolis, the company orig ...
with its purchase of Pillsbury. Separately,
Jeno Paulucci Luigino "Jeno" Francesco Paulucci (July 5, 1918 – November 24, 2011) was an American food industry magnate, investor, and philanthropist. Paulucci started over 70 companies; among the most well-known ventures included his frozen food company B ...
developed a series of food businesses starting in the late 1940s, including the Chun King line of Chinese foods. After selling Chun King in 1966, he founded Jeno’s Inc. in 1968, where he developed
Pizza Rolls Pizza snack rolls (also called pizza rolls, pizza bites, pizza snacks, or pizza poppers) are a frozen food product consisting of bite-sized breaded pizza pockets with an interior of tomato sauce, imitation cheese and various pizza toppings. They ...
, a type of
egg roll Egg rolls are a variety of deep-fried appetizers served in American Chinese restaurants. An egg roll is a cylindrical, savory roll with shredded cabbage, chopped meat, or other fillings inside a thickly-wrapped wheat flour skin, which is fri ...
filled with pizza ingredients. The first pizza roll flavor was cheese. In 1985, Paulucci sold his Jeno's Pizza Rolls brand to Pillsbury for $135 million. The Jeno's line of
pizza rolls Pizza snack rolls (also called pizza rolls, pizza bites, pizza snacks, or pizza poppers) are a frozen food product consisting of bite-sized breaded pizza pockets with an interior of tomato sauce, imitation cheese and various pizza toppings. They ...
was rebranded as Totino's in 1993.


Advertising

In 2019, it was announced that the company would partner with
Activision Activision Publishing, Inc. is an American video game publisher based in Santa Monica, California. It serves as the publishing business for its parent company, Activision Blizzard, and consists of several subsidiary studios. Activision is one ...
and the Call of Duty franchise for in-game unlocks through purchases of Totino's products.


Product lines

* Totino's Big Party Pizza: Cheese, Pepperoni * Totino's Party Pizza: Canadian style bacon, Cheese, Classic
pepperoni Pepperoni is an American variety of spicy salami made from cured pork and beef seasoned with paprika or other chili pepper. Prior to cooking, pepperoni is characteristically soft, slightly smoky, and bright red. Thinly sliced pepperoni is one ...
, Triple Pepperoni, Combination, Hamburger, Pepperoni, Pepperoni trio, Sausage, Supreme, Three cheese, Three meat * Totino's Family Size Pizza: Pepperoni, Cheese, Combination, Sausage * Totino's
Pizza Rolls Pizza snack rolls (also called pizza rolls, pizza bites, pizza snacks, or pizza poppers) are a frozen food product consisting of bite-sized breaded pizza pockets with an interior of tomato sauce, imitation cheese and various pizza toppings. They ...
snacks: Cheese, Cheesy taco, Combination, Pepperoni, Pepperoni trio, Sausage, Supreme, Triple cheese, Triple meat, Nacho Cheese, Buffalo Chicken, Spicy Taco, Bacon & Pepperoni, Macaroni and Cheese & Bacon, cheeseburger. * Totino's Pizza Stuffers: Pepperoni, Cheese, Combination * Totino's Pizza Chips: Pepperoni * Jeno's Crisp 'N Tasty Pizza: Pepperoni, Cheese, Combination, Supreme (All Jeno's Crisp 'N Tasty Pizza discontinued May 2018)


Health and nutrition issues

On November 1, 2007, Totino's and Jeno's brand pizza were recalled for E. coli contamination. Totino's products contain cheese substitutes made with hydrogenated oil. Totino's products have been criticized for their high amount of
trans fat Trans fat, also called trans-unsaturated fatty acids, or trans fatty acids, is a type of unsaturated fat that naturally occurs in small amounts in meat and milk fat. It became widely produced as an unintentional byproduct in the industrial pr ...
and
sodium Sodium is a chemical element with the symbol Na (from Latin ''natrium'') and atomic number 11. It is a soft, silvery-white, highly reactive metal. Sodium is an alkali metal, being in group 1 of the periodic table. Its only stable ...
. In 2011, '' Consumer Reports'' rated Totino's as "only fair for nutrition" because of "high
total fat Total may refer to: Mathematics * Total, the summation of a set of numbers * Total order, a partial order without incomparable pairs * Total relation, which may also mean ** connected relation (a binary relation in which any two elements are com ...
and trans fat and low
fiber Fiber or fibre (from la, fibra, links=no) is a natural or artificial substance that is significantly longer than it is wide. Fibers are often used in the manufacture of other materials. The strongest engineering materials often incorpora ...
." By at least October 2013, packaging on Totino's brand pizza now indicates 0 trans fat per serving.


See also

*
List of frozen food brands This is a list of frozen food brands. Frozen food is food that is frozen from the time it is produced to the time it is either defrosted or cooked by the consumer, or eaten while still frozen. Frozen food brands * Amy's Kitchen * Aunt ...


References


External links


Totinos history
via General Mills
General Mills Totino's and Jeno's page
{{General Mills 2011 disestablishments in Minnesota Defunct restaurants in the United States Frozen pizza brands General Mills brands Pizzerias in the United States Restaurants established in 1951 Products introduced in the 20th century Frozen food brands 1951 establishments in Minnesota