"Today" is a song recorded by American
country music
Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, ...
artist
Brad Paisley
Bradley Douglas Paisley (born October 28, 1972) is an American country music singer and songwriter. Starting with his 1999 debut album ''Who Needs Pictures'', he has released eleven studio albums and a Christmas compilation on the Arista Nashvil ...
. It was released on October 6, 2016, by
Arista Nashville
Arista Nashville is an American record label that serves as a wholly owned division of Sony Music, operated under the Sony Music Nashville division. Founded in 1989, the label specializes in country music artists, including Alan Jackson, Brooks ...
as the first single from his eleventh studio album, ''
Love and War''. Paisley co-wrote the song with
Chris DuBois
Charles Christopher DuBois is a songwriter and music publisher based out of Nashville, Tennessee. DuBois began his music career as ASCAP Nashville Director of Membership in 1993. He left ASCAP in 1999 to form Sea Gayle Music with business partn ...
and
Ashley Gorley, and co-produced it with Luke Wooten.
Commercial performance
"Today" gave Paisley his first number one on the ''Billboard'' Country Digital Song sales chart. It accumulated 41,000 downloads in its debut week and after its first full week, jumped from number 49 to 12 on the Hot Country Songs chart, with 1.1 million first-week streams and an airplay audience of 3.9 million.
The song has sold 151,000 copies as of March 2017.
Usage in other media
The song was featured in Comedy Central animated series ''
South Park'' episode "
Buddha Box".
Music video
The music video was directed by Paisley and Jim Shea and premiered in October 2016. The emotional video quickly went viral after its release and has been viewed over 25 million times during the first week with over ½ million shares on Facebook.
The video focuses on the song's central idea of a happy memory being enough to sustain one through the hard times.
Charts
Weekly charts
Year-end charts
References
External links
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{{Brad Paisley singles
2016 songs
2016 singles
Country ballads
2010s ballads
Brad Paisley songs
Songs written by Brad Paisley
Songs written by Chris DuBois
Songs written by Ashley Gorley
Arista Nashville singles