Tinybeans is a family photo sharing app that helps parents capture and organize their children’s life stories using photos, video, and written messages. The primary advantage for parents is not having to give away ownership of the images and videos they post. The site also includes additional privacy features not typical of larger social media sites. Founded in

Sydney Sydney ( ) is the capital city of the state of New South Wales, and the most populous city in both Australia and Oceania. Located on Australia's east coast, the metropolis surrounds Sydney Harbour and extends about towards the Blue Mountain ...

, Australia in 2012, Tinybeans has a large user base in over 200 countries, with a majority of users residing in the United States.

History

Stephen O'Young built the first version of the website to track his 3 children's milestones and an app to share their photos with his family. In March 2012, Stephen founded Tinybeans with Sarah-Jane Kurtini to make the site and app publicly available. Tinybeans competes directly with other social media companies by letting users own the rights to the images and videos they upload. Additionally, user privacy is maintained by not including a search function to find users. A parent must directly invite the users they share content with. This makes it harder for strangers to obtain family photos. Parents are encouraged to overshare on the app in ways that may get them labeled with pejoratives like "Instamum", "sharenting", or "baby spam" on other social media platforms. In April 2017, Tinybeans was listed on the

Australian Securities Exchange Australian Securities Exchange Ltd or ASX, is an Australian public company that operates Australia's primary securities exchange, the Australian Securities Exchange (sometimes referred to outside of Australia as, or confused within Australia as ...

as TNY. The listing press cited a user base of 1.6 million parents and family members in 200 countries. The Tinybeans app is free to download and use. Prior to their public listing, Tinybeans raised $2 million in private capital funding Revenue comes from a paid premium version, photo printing, and site advertising. The company has direct advertising relationships with both

The Walt Disney Company The Walt Disney Company, commonly known as Disney (), is an American multinational mass media and entertainment conglomerate headquartered at the Walt Disney Studios complex in Burbank, California. Disney was originally founded on October ...

and

Walmart Walmart Inc. (; formerly Wal-Mart Stores, Inc.) is an American multinational retail corporation that operates a chain of hypermarkets (also called supercenters), discount department stores, and grocery stores from the United States, headquarter ...

. CEO Geller says site hosting and security is managed by

Amazon Web Services Amazon Web Services, Inc. (AWS) is a subsidiary of Amazon.com, Amazon that provides Software as a service, on-demand cloud computing computing platform, platforms and Application programming interface, APIs to individuals, companies, and gover ...

.Geller said the US market has always been the goal and that 80% of new users come from the US. In October 2017 Tinybeans appointed Bane Hunter (of GetSwift) to their advisory Board.

References

{{reflist Online companies of Australia