"Time Is Up" is a song by American singer

Poppy A poppy is a flowering plant in the subfamily Papaveroideae of the family Papaveraceae. Poppies are herbaceous plants, often grown for their colourful flowers. One species of poppy, ''Papaver somniferum'', is the source of the narcotic drug opi ...

featuring American DJ and producer

Diplo Thomas Wesley Pentz (born November 10, 1978), known professionally as Diplo, is an American DJ and music producer. He is the co-creator and lead member of the electronic dancehall music project Major Lazer, a member of the supergroup LSD with ...

, released on August 22, 2018, as the second single from Poppy's second studio album ''

Am I a Girl? ''Am I a Girl?'' is the second studio album by American singer and YouTube personality Poppy. It was released on October 31, 2018, by her own label I'm Poppy and Mad Decent. The Am I a Girl? Tour was performed throughout late 2018 and early 2019. ...

''. It is an

electropop Electropop is a hybrid music genre combining elements of electronic and pop genres. Writer Hollin Jones has described it as a variant of synth-pop with heavy emphasis on its electronic sound. The genre was developed in the 1980s and saw a re ...

and

dance-pop Dance-pop is a popular music subgenre that originated in the late 1970s to early 1980s. It is generally uptempo music intended for nightclubs with the intention of being danceable but also suitable for contemporary hit radio. Developing from a ...

song about the end of humans and the rise of robots. The cover art features Poppy with

electrode An electrode is an electrical conductor used to make contact with a nonmetallic part of a circuit (e.g. a semiconductor, an electrolyte, a vacuum or air). Electrodes are essential parts of batteries that can consist of a variety of materials de ...

patches on her head, which is also a recurring scene in the music video. The music video was released along with the song.

Reception

Idolator An idolator is a practitioner of idolatry. Idolater or Idolator may also refer to: Books *''Os Idólatras'', 1968 Portuguese novel by Maria Judite de Carvalho Music * Idolator (website), an American music blog * ''Idolator'' (album), third album ...

's Mike Wass called the song an "apocalyptic

anthem about the end of the human race", and noted Poppy's robotic vocal delivery as well as the song's "ominous" chorus. Steph Evans of

Dancing Astronaut Dancing Astronaut is an American media platform founded in 2009 that primarily covers the electronic dance music industry. The website covers concerts and festivals, reports on entertainment news, reviews music, and publishes original content sy ...

said the song is "infectious modern pop underlined by Diplo's production".

Promotion

Poppy teased her collaboration with Diplo on social media in August, posting an image of her with the electrode patches on her

temples A temple (from the Latin ) is a building reserved for spiritual rituals and activities such as prayer and sacrifice. Religions which erect temples include Christianity (whose temples are typically called churches), Hinduism (whose temples ...

from the music video. She first performed the song on television in September 2018 in an appearance on ''

The Late Late Show with James Corden ''The Late Late Show with James Corden'' (also known as ''Late Late'') is an American late-night talk show on CBS. It is the fourth and current iteration of '' The Late Late Show''. Airing in the U.S. from Monday to Friday nights at 12:37:28am ...

''.

Music video

The music video was directed by

Titanic Sinclair Corey Michael Mixter (born February 12, 1987) known professionally under his pseudonym Titanic Sinclair, is an American director, producer, singer-songwriter and internet personality. He was previously one-half of the indie pop duo Mars Argo and ...

and released in August 2018, and features Poppy giving a pill to various human test subjects. It depicts a retelling of Poppy's rise to fame in a futuristic

dystopia A dystopia (from Ancient Greek δυσ- "bad, hard" and τόπος "place"; alternatively cacotopiaCacotopia (from κακός ''kakos'' "bad") was the term used by Jeremy Bentham in his 1818 Plan of Parliamentary Reform (Works, vol. 3, p. 493). ...

n world. ''Idolator'' called the video "suitably chilling" to match the song. It has received over seven million views on

YouTube YouTube is a global online video platform, online video sharing and social media, social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by ...

since its release.

Track listing

Die-cut picture disc # "Time Is Up" (featuring Diplo) # "In a Minute"

Release history

References

2018 singles 2018 songs Poppy (entertainer) songs Songs written by Diplo Songs written by Simon Wilcox Song recordings produced by Diplo Songs written by Titanic Sinclair {{2018-single-stub