Thomas J. Madden
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Thomas J. Madden (born October 5, 1938) is an American author, speechwriter and public relations expert, founder of the international public relations firm TransMedia Group.


Career

Thomas Madden received a BS degree in journalism from
Temple University Temple University (Temple or TU) is a public state-related research university in Philadelphia, Pennsylvania. It was founded in 1884 by the Baptist minister Russell Conwell and his congregation Grace Baptist Church of Philadelphia then called Ba ...
in 1962. In 1964, he moved to
Atlantic City, New Jersey Atlantic City, often known by its initials A.C., is a coastal resort city in Atlantic County, New Jersey, United States. The city is known for its casinos, boardwalk, and beaches. In 2020, the city had a population of 38,497.
, and began working as a reporter at
The Press of Atlantic City ''The Press of Atlantic City'' is the fourth-largest daily newspaper in New Jersey. Originally based in Pleasantville, it is the primary newspaper for southeastern New Jersey and the Jersey Shore. The newspaper designated market runs from Ware ...
. In 1966, Madden and his family relocated to Philadelphia where he became a reporter and feature writer at
The Philadelphia Inquirer ''The Philadelphia Inquirer'' is a daily newspaper headquartered in Philadelphia, Pennsylvania. The newspaper's circulation is the largest in both the U.S. state of Pennsylvania and the Delaware Valley metropolitan region of Southeastern Pennsy ...
. After receiving an MA from the Annenberg School of Communications at
The University of Pennsylvania The University of Pennsylvania (also known as Penn or UPenn) is a private research university in Philadelphia. It is the fourth-oldest institution of higher education in the United States and is ranked among the highest-regarded universitie ...
in 1970 while working the night shift as a reporter, Madden taught journalism part-time at
Rutgers University Rutgers University (; RU), officially Rutgers, The State University of New Jersey, is a Public university, public land-grant research university consisting of four campuses in New Jersey. Chartered in 1766, Rutgers was originally called Queen's ...
before moving his family to New Orleans in late 1970, where he became an assistant professor of journalism at Loyola University. In 1974, Madden left college teaching, moved his family back to the Northeast and took a position with the well-known public relations firm Dudley Anderson Yutzy (now Ogilvy & Mather Public Relations Group) in Manhattan, where he worked on the firm's largest accounts, including Kellogg's of Battle Creek, MI, writing speeches for the company's then CEO, William LaMothe, which were printed in
The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid ...
and
Vital Speeches of the Day ''Vital Speeches of the Day'' is an American monthly magazine that presents speeches and other public addresses in full. Overview ''Vital Speeches'' was established in New York City in 1934 by Thomas Daly, whose grandson, Thomas Daly III, moved ...
. In 1977, Madden joined
American Broadcasting Company The American Broadcasting Company (ABC) is an American commercial broadcast television network. It is the flagship property of the ABC Entertainment Group division of The Walt Disney Company. The network is headquartered in Burbank, Cali ...
as Director of Public Relations Planning. At ABC he wrote speeches for and media-trained senior executives, including the company’s founder
Leonard Goldenson Leonard H. Goldenson (December 7, 1905 – December 27, 1999) was the founder and president of the United States-based television network American Broadcasting Company (ABC), from 1953 to 1986. Goldenson, as CEO of United Paramount Theatres, ...
and programming whiz
Fred Silverman Fred Silverman (September 13, 1937 – January 30, 2020) was an American television executive and producer. He worked as an executive at all of the Big Three television networks, and was responsible for bringing to television such programs as '' ...
who in 1980 brought Madden with him to
NBC The National Broadcasting Company (NBC) is an Television in the United States, American English-language Commercial broadcasting, commercial television network, broadcast television and radio network. The flagship property of the NBC Enterta ...
after becoming its president and CEO. Silverman appointed Madden to Vice President, Assistant to the President. Madden worked at NBC in both executive administration and programming before leaving and starting TransMedia Consultants, Inc., in 1981, which became a boutique PR agency in Manhattan, serving such clients as
AT&T AT&T Inc. is an American multinational telecommunications holding company headquartered at Whitacre Tower in Downtown Dallas, Texas. It is the world's largest telecommunications company by revenue and the third largest provider of mobile tel ...
,
Drexel Burnham Lambert Drexel Burnham Lambert was an American multinational investment bank that was forced into bankruptcy in 1990 due to its involvement in illegal activities in the junk bond market, driven by senior executive Michael Milken. At its height, it was a ...
,
Met Life MetLife, Inc. is the holding corporation for the Metropolitan Life Insurance Company (MLIC), better known as MetLife, and its affiliates. MetLife is among the largest global providers of insurance, annuities, and employee benefit programs, wi ...
, and The City of New York. In 1987, Madden and his wife and partner, Angela who had become the firm’s CFO, relocated the business to
Palm Beach, FL Palm Beach is an incorporated town in Palm Beach County, Florida. Located on a barrier island in east-central Palm Beach County, the town is separated from several nearby cities including West Palm Beach and Lake Worth Beach by the Intracoast ...
, renaming it TransMedia Group. In 1999, Madden and his wife bought a building in downtown
Boca Raton Boca Raton ( ; es, Boca Ratón, link=no, ) is a city in Palm Beach County, Florida, United States. It was first incorporated on August 2, 1924, as "Bocaratone," and then incorporated as "Boca Raton" in 1925. The population was 97,422 in the ...
, which became The TransMedia Building, where the firm grew to become one of the largest independent PR firms in Florida and where it currently operates. The firm’s clients have included
AT&T AT&T Inc. is an American multinational telecommunications holding company headquartered at Whitacre Tower in Downtown Dallas, Texas. It is the world's largest telecommunications company by revenue and the third largest provider of mobile tel ...
,
American Red Cross The American Red Cross (ARC), also known as the American National Red Cross, is a non-profit humanitarian organization that provides emergency assistance, disaster relief, and disaster preparedness education in the United States. It is the desi ...
, City of New York, GL Homes,
Jordache Jordache Enterprises, Inc. is an American clothing company that markets apparel, including shirts, jeans, and outerwear.
Enterprises, McCormick and Schmick's, Rexall Sundown and Stanley Steemer.


Achievements

*Inventor of the Knife and Forklift, a patented combination of utensils and dumbbells designed to help overeaters slow down and exercise while eating. *Accredited Member of the
Public Relations Society of America The Public Relations Society of America (PRSA) is a nonprofit trade association for public relations professionals. It was founded in 1947 by combining the American Council on Public Relations and the National Association of Public Relations Coun ...
. *Author of several books, including a memoir, ''Spin Man'' (1997) and ''King of the Condo'', (1999) a satiric murder mystery novel based on his personal experiences as a tormented president of a Florida condo. *Platinum author on EvanCarmichael.com *Named Writer of the Month for his screenplay ''Father's Day Ghost Story'' Literary Agent Showcase *SpotLight Trustee member of the Boca Raton Chamber of Commerce


Awards

Received a Bronze Anvil Award in 1981 from The
Public Relations Society of America The Public Relations Society of America (PRSA) is a nonprofit trade association for public relations professionals. It was founded in 1947 by combining the American Council on Public Relations and the National Association of Public Relations Coun ...
for a public service campaign promoting fair housing in New York City, which Madden created for The City of New York.


References

{{DEFAULTSORT:Madden, Thomas J. Living people 1938 births