Thingbuzz is the first real-time search and discovery shopping platform based on social media information generated on
Twitter
Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, and ...
, the
microblogging
Microblogging is a form of social network that permits only short posts. They "allow users to exchange small elements of content such as short sentences, individual images, or video links",. Retrieved June 5, 2014 which may be the major reason for ...
service. ThingBuzz was founded in 2009 in
Benicia, California
Benicia ( , ) is a waterside city in Solano County, California, located in the North Bay region of the San Francisco Bay Area. It served as the capital of California for nearly thirteen months from 1853 to 1854. The population was 26,997 at the ...
.
Thingbuzz was purchased by Nextag, the leading shopping comparison site based in San Mateo, California, in October 2011, for an undisclosed sum.
Description
Thingbuzz searches for things or products that people are talking about or recommending on Twitter, and presents the data in a way that is consumable and searchable. Thingbuzz also shows
crowdsourced
Crowdsourcing involves a large group of dispersed participants contributing or producing goods or services—including ideas, votes, micro-tasks, and finances—for payment or as volunteers. Contemporary crowdsourcing often involves digita ...
emerging trend data, measured by the number of tweets, the credibility ranking of tweeters and time.
Things are searchable by the type of tweeter which are categorized into mom, geek, bieber fan, etc. These profile categories are extracted by a self-learning algorithm that filters through 160-character tweeter bios to find common bio categories. Thingbuzz also finds popular products from newly launched e-commerce sites, as they are tweeted by customers. Results from new small stores usually appear on Thingbuzz before they appear on traditional search engines. Tweets are scored using a proprietary scoring method to ensure that high quality tweets show up before tweets most likely to be spam.
Thingbuzz has been described as "a great way to discover new and otherwise under-the-radar products people are talking about." Also, as "a site that collects the most original products that are on the web"
In October 2011, Thingbuzz was acquired b
Nextag a shopping comparison site for an undisclosed sum.
References
External links
Official WebsiteProducts ReviewDigital Products Lists
Product searching websites
American search engines
{{searchengine-website-stub