The Shift (song)
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"The Shift" is a song by American
alternative metal Alternative metal (also known as alt-metal) is a genre of heavy metal music Heavy metal (or simply metal) is a genre of rock music that developed in the late 1960s and early 1970s, largely in the United Kingdom and United States. With r ...
band
10 Years 10 Years or Ten Years may refer to: *Decade, a period of ten years Film * ''10 Years'' (2011 film), a film starring Channing Tatum * ''Ten Years'' (2015 film), a Hong Kong film Music *10 Years (band), an American alternative metal band * ''10 Ye ...
. It was their first single off of their ninth studio album, '' Violent Allies''. It peaked on the ''
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''
Mainstream Rock Songs Mainstream Rock is a music chart in ''Billboard'' magazine that ranks the most-played songs on mainstream rock radio stations in the United States, a category that combines the formats of active rock and heritage rock. The chart was launched in Ma ...
chart at 25 in 2020.


Background and recording

The song was recorded in late 2019 for the band's upcoming untitled ninth studio album due out in 2020. The song was recorded with
music producer A record producer is a recording project's creative and technical leader, commanding studio time and coaching artists, and in popular genres typically creates the song's very sound and structure.Virgil Moorefield"Introduction" ''The Producer as ...
Howard Benson Howard Benson is an American music producer and multi-instrumentalist. He was nominated for the Producer of the Year Grammy Award in 2007 and 2008. Early life and education Benson was born and raised in a middle-class family in greater Philadel ...
, who the band previously worked with on their album '' Feeding the Wolves''. The song was the product of very challenging recording sessions with Benson, who rejected 75% of the material previously written prior to entering the studio, leaving the band to write and record new material in the studio on the spot with Benson. A
lyric video A music video is a video of variable duration, that integrates a music song or a music album with imagery that is produced for promotional or musical artistic purposes. Modern music videos are primarily made and used as a music marketing device ...
was released at the same time as the single's May 15, 2020 release. As of October 2020, the single had peaked at number 25 on the ''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertise ...
''
Mainstream Rock Mainstream rock (also known as heritage rock) is a radio format used by many commercial radio stations in the United States and Canada. Format background Mainstream rock stations represent the middle ground between classic rock and active rock ...
.


Themes and composition

Lyrically, guitarist Brian Vodinh described the song as being about "the polarization of society and human impact on the earth itself". Additionally, the line "from silence to sirens" was commentary on how quickly things become issues in "
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culture". The song makes multiple allusions to humanity being like a virus; the song was written in mid-2019, well before the
COVID-19 pandemic The COVID-19 pandemic, also known as the coronavirus pandemic, is an ongoing global pandemic of coronavirus disease 2019 (COVID-19) caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The novel virus was first identif ...
, so it was not written specifically about it, though it was released as a single due to its newfound relevance. The song was written and recorded on a
baritone guitar The baritone guitar is a guitar with a longer scale length, typically a larger body, and heavier internal bracing, so it can be tuned to a lower pitch. Gretsch, Fender, Gibson, Ibanez, ESP Guitars, PRS Guitars, Music Man, Danelectro, Schec ...
tuned to B tuning, a different set up for the band. Vodinh stated he felt that it gave the song a thicker and heavier guitar sound.
Loudwire ''Loudwire'' is an American online media magazine that covers news of hard rock and heavy metal artists. It is owned by media and entertainment business Townsquare Media. Since its launch in August of 2011, ''Loudwire'' has secured exclusive ...
described it as a "mid-tempo melodic track" with gradual increases in tempo and guitar aggressiveness and grittiness.


Reception

Loudwire ''Loudwire'' is an American online media magazine that covers news of hard rock and heavy metal artists. It is owned by media and entertainment business Townsquare Media. Since its launch in August of 2011, ''Loudwire'' has secured exclusive ...
names it one of the best rock songs of 2020.


Personnel

10 Years * Jesse Hasek – vocals * Brian Vodinh – guitar, drums * Matt Wantland - guitar Production *
Howard Benson Howard Benson is an American music producer and multi-instrumentalist. He was nominated for the Producer of the Year Grammy Award in 2007 and 2008. Early life and education Benson was born and raised in a middle-class family in greater Philadel ...
-
production Production may refer to: Economics and business * Production (economics) * Production, the act of manufacturing goods * Production, in the outline of industrial organization, the act of making products (goods and services) * Production as a stati ...


Charts


References

{{DEFAULTSORT:Shift 2020 songs 10 Years (band) songs Songs written by Jesse Hasek