The Bottle Conjuror
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The Bottle Conjuror was the stage name given to a hoax theatrical performer, advertised to appear at the
Haymarket Theatre The Theatre Royal Haymarket (also known as Haymarket Theatre or the Little Theatre) is a West End theatre on Haymarket in the City of Westminster which dates back to 1720, making it the third-oldest London playhouse still in use. Samuel Foote ...
in England, on 16 January 1749. While on stage, the
acrobat Acrobatics () is the performance of human feats of balance, agility, and motor coordination. Acrobatic skills are used in performing arts, sporting events, and martial arts. Extensive use of acrobatic skills are most often performed in acro ...
was to have placed his body inside an empty wine bottle, in full view of the audience. When he failed to appear for the widely-billed performance, the audience rioted and gutted the theatre.


History


Background

Although the identity of the hoax's perpetrator is unknown, several authors consider
John Montagu, 2nd Duke of Montagu John Montagu, 2nd Duke of Montagu, (1690 – 5 July 1749), styled Viscount Monthermer until 1705 and Marquess of Monthermer between 1705 and 1709, was a British peer. Life Montagu was an owner of a coal mine. Montagu went on the grand tour wi ...
, to have been responsible. While in the company of other noblemen, the Duke was reported to have made a bet that, with an advertisement claiming that a man could "creep into a quart bottle", he could fill a theatre. The event was advertised in several London newspapers and was soon the talk of the town.


Performance

In front of a huge audience, which included the king's second son, the
Duke of Cumberland Duke of Cumberland is a peerage title that was conferred upon junior members of the British Royal Family, named after the historic county of Cumberland. History The Earldom of Cumberland, created in 1525, became extinct in 1643. The dukedo ...
, the theatre lights were brought up at about 7 pm. With no music to keep them entertained, the crowd grew restless and began to voice their discontent. A theatre employee appeared from behind the curtain and told the audience that, if the performer did not appear, their money would be refunded. One member of the audience reportedly shouted that if the audience paid double, the conjurer would fit himself into a pint bottle. As the crowd grew more restless, someone threw a lighted candle onto the stage. Most of the audience—including the Duke—took this as their cue to leave, some "losing a cloak, others a hat, others a wig, and swords also". A group of angry spectators stayed inside and gutted the theatre. Benches were ripped up, scenery was destroyed and boxes were demolished. Debris was dragged into the street and burnt on a
bonfire A bonfire is a large and controlled outdoor fire, used either for informal disposal of burnable waste material or as part of a celebration. Etymology The earliest recorded uses of the word date back to the late 15th century, with the Catho ...
.


Aftermath

Suspicion immediately fell upon the theatre's manager,
Samuel Foote Samuel Foote (January 1720 – 21 October 1777) was a British dramatist, actor and theatre manager. He was known for his comedic acting and writing, and for turning the loss of a leg in a riding accident in 1766 to comedic opportunity. Early l ...
, for having originated the hoax. Foote claimed he knew nothing about the performance, but that he had warned the theatre's owner, John Potter, that he suspected something was not quite correct. Potter himself fell under suspicion, but was apparently innocent, "a strange man" having dealt with all the arrangements that night. The "Man in the Bottle" instantly became the target of the newspapers and pamphlets, who published cutting satires about the conjurer's non-appearance, and its consequences. Many satirical prints were produced, among them two caricatures published within the month: ''The Bottle-Conjuror from Head to Foot, without equivocation'', and ''English Credulity; or ye're all bottled''. One newspaper explained the non-appearance of the conjurer by claiming that he had been ready to perform on the night, but was asked for a private audience beforehand; whereupon receiving a demonstration of the trick, the viewer had "corked up the bottle, whipped it in his pocket and made off." The story soon spread throughout Europe and became a constant joke about the
gullibility Gullibility is a failure of social intelligence in which a person is easily tricked or manipulated into an ill-advised course of action. It is closely related to credulity, which is the tendency to believe unlikely propositions that are unsupp ...
of the English nation. This was a particular affront in the
Age of Enlightenment The Age of Enlightenment or the Enlightenment; german: Aufklärung, "Enlightenment"; it, L'Illuminismo, "Enlightenment"; pl, Oświecenie, "Enlightenment"; pt, Iluminismo, "Enlightenment"; es, La Ilustración, "Enlightenment" was an intel ...
. The Great Bottle Conjuror Hoax of 1749 has gone down in history as one of the great
pranks A practical joke, or prank, is a mischievous trick played on someone, generally causing the victim to experience embarrassment, perplexity, confusion, or discomfort.Marsh, Moira. 2015. ''Practically Joking''. Logan: Utah State University Press. ...
. The critic Barbara Benedict wrote in 2001 that the Bottle Conjurer ″''promised to bring literature to life; to reverse power relations; to incarnate onanism; to make monstrosity—the transgression of physical boundaries—humorous. Instead, he made the audience fools of their own desire. When balked, furthermore, this unleashed desire turned violent.''″Barbara M. Benedict: Curiosity: A Cultural History of Early Modern Inquiry. University of Chicago Press, 2001. p. 165


References

Notes Bibliography * * * * {{DEFAULTSORT:Bottle Conjuror 18th-century British people 18th-century hoaxes 1749 in England 1749 riots 1740s in London 18th century in the City of Westminster Hoaxes in the United Kingdom Theatre in the United Kingdom Unidentified British people Acrobats Prince William, Duke of Cumberland Year of birth unknown