The Automat
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''The Automat'' is a 2021 American documentary directed and produced by Lisa Hurwitz and written by Michael Levine. It is about the
automat An automat is a fast food restaurant where simple foods and drinks are served by vending machines. The world's first automat, Quisisana, opened in Berlin, Germany in 1895. By country Germany The first automat in the world was the Quisisana ...
s once operated by
Horn & Hardart Horn & Hardart was a food services company in the United States noted for operating the first food service automats in Philadelphia, New York City, and Baltimore. Philadelphia's Joseph Horn (1861–1941) and German-born, New Orleans-raised Frank ...
. It features an original song by
Mel Brooks Mel Brooks (born Melvin James Kaminsky; June 28, 1926) is an American actor, comedian and filmmaker. With a career spanning over seven decades, he is known as a writer and director of a variety of successful broad farces and parodies. He began h ...
. The film premiered at the
Telluride Film Festival The Telluride Film Festival (TFF) is a film festival held annually in Telluride, Colorado during Labor Day weekend (the first Monday in September). The 49th edition took place on September 2 -6, 2022. History First held on 30 August 1974, th ...
on September 2, 2021. It was released in the United States on February 18, 2022, by A Slice of Pie Productions. The film received generally positive reviews from critics.


Synopsis

Horn & Hardart Horn & Hardart was a food services company in the United States noted for operating the first food service automats in Philadelphia, New York City, and Baltimore. Philadelphia's Joseph Horn (1861–1941) and German-born, New Orleans-raised Frank ...
, founded in 1888 by Joseph Horn and
Frank Hardart Frank Hardart Sr. (October 22, 1850 – December 10, 1918) was the co-founder with Joseph V. Horn of Horn & Hardart, the food service company that launched the Horn & Hardart Automat cafeterias in Philadelphia and New York. Patrons at the Automats ...
, was noted for operating the first food service
automat An automat is a fast food restaurant where simple foods and drinks are served by vending machines. The world's first automat, Quisisana, opened in Berlin, Germany in 1895. By country Germany The first automat in the world was the Quisisana ...
s in Philadelphia and New York City. The restaurant chain was well known in the U.S. for serving food out of a vending machine for a nickel. The last New York Horn & Hardart Automat closed in April 1991.


Appearances

*
Mel Brooks Mel Brooks (born Melvin James Kaminsky; June 28, 1926) is an American actor, comedian and filmmaker. With a career spanning over seven decades, he is known as a writer and director of a variety of successful broad farces and parodies. He began h ...
*
Ruth Bader Ginsburg Joan Ruth Bader Ginsburg ( ; ; March 15, 1933September 18, 2020) was an American lawyer and jurist who served as an associate justice of the Supreme Court of the United States from 1993 until her death in 2020. She was nominated by President ...
*
Elliott Gould Elliott Gould (; né Goldstein; born August 29, 1938) is an American actor. He began acting in Hollywood films during the 1960s. Elliott's breakthrough role was in the ''Bob & Carol & Ted & Alice'' (1969), for which he received a nomination f ...
*
Colin Powell Colin Luther Powell ( ; April 5, 1937 – October 18, 2021) was an American politician, statesman, diplomat, and United States Army officer who served as the 65th United States Secretary of State from 2001 to 2005. He was the first African ...
*
Carl Reiner Carl Reiner (March 20, 1922 – June 29, 2020) was an American actor, stand-up comedian, director, screenwriter, and author whose career spanned seven decades. He was the recipient of many awards and honors, including 11 Primetime Emmy Awards, ...
*
Howard Schultz Howard D. Schultz (born July 19, 1953) is an American businessman and author who served as both chairman and CEO of Starbucks from 1986 to 2000, from 2008 to 2017, and as interim CEO since 2022. Schultz also owned the Seattle SuperSonics basket ...


Production

The documentary details the rise and fall of the
Horn & Hardart Horn & Hardart was a food services company in the United States noted for operating the first food service automats in Philadelphia, New York City, and Baltimore. Philadelphia's Joseph Horn (1861–1941) and German-born, New Orleans-raised Frank ...
automats. Director Lisa Hurwitz was inspired to create the documentary because she loved eating in her school cafeteria day after day during her college days. The film features an original song titled "At the Automat" written and performed by
Mel Brooks Mel Brooks (born Melvin James Kaminsky; June 28, 1926) is an American actor, comedian and filmmaker. With a career spanning over seven decades, he is known as a writer and director of a variety of successful broad farces and parodies. He began h ...
.


Release

The film premiered at the
Telluride Film Festival The Telluride Film Festival (TFF) is a film festival held annually in Telluride, Colorado during Labor Day weekend (the first Monday in September). The 49th edition took place on September 2 -6, 2022. History First held on 30 August 1974, th ...
on September 2, 2021. It was released in the United States on February 18, 2022, by A Slice of Pie Productions.


Reception


Box office

In the United States, the film earned $13,917 from the
Film Forum Film Forum is a nonprofit movie theater at 209 West Houston Street in Greenwich Village, Manhattan. It began in 1970 as an alternative screening space for independent films, with 50 folding chairs, one projector and a $19,000 annual budget. Ka ...
theater in its opening weekend and $15,013 from three theaters in its second weekend. It made $5,852 (a drop of 61%) from two theaters in its third. The film then began to see an incline in earnings with $7,853 from five theaters in its fourth, $9,119 from nine theaters in its fifth, $12,612 from eight theaters in its sixth, and $16,169 from twenty theaters in its seventh. It added $13,535 (a drop of 16%) in its eighth weekend, $9,549 (a drop of 29%) in its ninth, and $5,571 (a drop of 42%) in its tenth. The following weekend, the film earned $10,959 from twelve theaters, an increase of 97%. It added $4,787 (a decline of 56%) in its twelfth weekend, before an increase of 95% in its thirteenth weekend with $9,314. It then saw a decrease of 78.3% in its fourteenth weekend after earning $2,025, before bouncing back 72.6% the following weekend to $3,496. It went on to earn $2,407, $1,330, $1,037, and $873, respectively throughout the next four weekends. It left theaters in late June but returned by July 8, 2022, grossing $420 from one theater in its twenty-first weekend, before departing again and returning with another $2,055 in its twenty-third.


Reception

''
The Hollywood Reporter ''The Hollywood Reporter'' (''THR'') is an American digital and print magazine which focuses on the Cinema of the United States, Hollywood film industry, film, television, and entertainment industries. It was founded in 1930 as a daily trade pap ...
''s Stephen Farber wrote, "Hurwitz supplements the talking heads with tasty archival footage and sharp graphics. Her film is sleek and unpretentious. It wins us over with humor and a pointed touch of melancholy." ''
Variety Variety may refer to: Arts and entertainment Entertainment formats * Variety (radio) * Variety show, in theater and television Films * ''Variety'' (1925 film), a German silent film directed by Ewald Andre Dupont * ''Variety'' (1935 film), ...
''s
Owen Gleiberman Owen Gleiberman (born February 24, 1959) is an American film critic who has been chief film critic for ''Variety'' magazine since May 2016, a title he shares with . Previously, Gleiberman wrote for ''Entertainment Weekly'' from 1990 until 2014. ...
said the film "taps into so many resonant aspects of what America used to be that to watch it is to be drawn into an enchanting and wistfully profound time-tripping reverie." Writing for ''
The New York Observer ''The New York Observer'' was a weekly newspaper printed from 1987 to 2016, when it ceased print publication and became the online-only newspaper ''Observer''. The media site focuses on culture, real estate, media, politics and the entertainmen ...
'',
Rex Reed Rex Taylor Reed (born October 2, 1938) is an American film critic, occasional actor, and television host. He writes the column "On the Town with Rex Reed" for ''The New York Observer''. Early life Reed was born on October 2, 1938, in Fort Wort ...
said it "gets to the core of the Automat's significance, cutting to the core of its social impact on New York and the changing world we live in." ''
The New Yorker ''The New Yorker'' is an American weekly magazine featuring journalism, commentary, criticism, essays, fiction, satire, cartoons, and poetry. Founded as a weekly in 1925, the magazine is published 47 times annually, with five of these issues ...
''s
Richard Brody Richard Brody (born 1958) is an American film critic who has written for ''The New Yorker'' since 1999. Education Brody grew up in Roslyn, New York, and attended Princeton University, receiving a B.A. in comparative literature in 1980. He first ...
said the best part of the film was "its blend of social and intellectual history with its anecdotal history—its evocation of the links between intention, practice, and experience; its depiction of a largely lost aesthetic of daily life."


References


External links

* * * {{DEFAULTSORT:Automat, The 2021 directorial debut films 2021 documentary films 2021 films American documentary films Films about food and drink Films scored by Hummie Mann Films set in New York City Films set in Philadelphia 2020s English-language films 2020s American films