Tellwell Talent (also known as "Tellwell Publishing" or simply "Tellwell") is a Canadian-based
vanity press
A vanity press or vanity publisher, sometimes also subsidy publisher, is a publishing house where anyone can pay to have a book published.. The term "vanity press" is often used pejoratively, implying that an author who uses such a service is publ ...
located in
Victoria, British Columbia
Victoria is the capital city of the Canadian province of British Columbia, on the southern tip of Vancouver Island off Canada's Pacific coast. The city has a population of 91,867, and the Greater Victoria area has a population of 397,237. Th ...
. Founded in 2015 by Tim Lindsay, the company is best-known for its publication and marketing of
African-Canadian
Black Canadians (also known as Caribbean-Canadians or Afro-Canadians) are people of full or partial sub-Saharan African descent who are citizens or permanent residents of Canada. The majority of Black Canadians are of Caribbean origin, though ...
author Chelee Cromwell's ''
Newbia'' book series, among other titles.
Platform
Tellwell Talent was founded in 2015, and as of 2016 had a small staff team of 6 employees. The company is headed by founder and
CEO Tim Lindsay. While Tellwell has consistently referred to itself as a "
self-publishing
Self-publishing is the publication of media by its author at their own cost, without the involvement of a publisher. The term usually refers to written media, such as books and magazines, either as an ebook or as a physical copy using POD (pr ...
" company, it falls under the definition of vanity press as it charges the author for all costs of publishing, editing and promoting the book up-front, and only sells the work insofar as the author has paid for the service. Moreover, while a self-published author typically retains the right to use their own
ISBN imprint, all authors using Tellwell's services to publish their book are made to use 'Tellwell Talent' as the imprint in fixed metadata. Instead of using the term "vanity press", Tellwell refers to its paid publication system as "assisted self-publishing", stating on their website, "It’s our humanity, not vanity, that propels us to share our stories, to take on the challenge, often the lifelong goal, of publishing a book."
Tellwell Talent ranked in at #48 on the ''
Canadian Business
''Canadian Business'' is the longest-publishing business magazine based in Toronto, Ontario, Canada, and founded in 1927. The print edition terminated in the end of 2016. Beginning in January 2017, the magazine was published online only.
In Octob ...
'' "Startup 50" list in 2019, which is a list of top new growth companies in the country.
Notable publications
Tellwell Talent has utilized local and national Canadian news outlets, as well as digital social media campaigns, to promote various books under their brand, with moderate success. Some notable cases include Chelee Cromwell's ''
Newbia'', Jenn Bruer's ''Helping Effortlessly: A Book of Inspiration and Healing'', Dave Carroll's ''Tom the Tomato Plant'', and Gabriella Kikwaki's ''Between Two Worlds'' book series.
External links
* Tellwell Talent official website: https://www.tellwell.ca/
References
{{reflist
Canadian companies established in 2015
Publishing in Canada
Book publishing companies of Canada