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Theodore Fred Williams (born September 22, 1957), also known as The Man With The Golden Voice, is an American announcer, radio personality, and voice-over artist. Born in
Brooklyn Brooklyn () is a borough of New York City, coextensive with Kings County, in the U.S. state of New York. Kings County is the most populous county in the State of New York, and the second-most densely populated county in the United States, be ...
, New York, Williams first gained minor fame in the early 1980s, as a late-night radio disc jockey on WVKO in Columbus, Ohio. After over a decade in radio, Williams was dismissed in 1994 for alcoholism and drug abuse, and he soon found himself homeless. In January 2011, Williams received widespread media attention when an interview, filmed during a period when he was homeless, went viral after being posted to
YouTube YouTube is a global online video sharing and social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by Google, and is the second mo ...
, and Williams subsequently received numerous job offers. For the first time in almost 20 years, Williams found himself steadily working. He co-authored ''A Golden Voice: How Faith, Hard Work, and Humility Brought Me from the Streets to Salvation'' with Bret Witter. He is the founder of the Ted Williams Project, a non-profit organization serving homeless shelters.


Background

Ted Williams was born and raised in
Brooklyn Brooklyn () is a borough of New York City, coextensive with Kings County, in the U.S. state of New York. Kings County is the most populous county in the State of New York, and the second-most densely populated county in the United States, be ...
, New York City. He served three years in the United States Army, was
honorably discharged A military discharge is given when a member of the armed forces is released from their obligation to serve. Each country's military has different types of discharge. They are generally based on whether the persons completed their training and th ...
, and attended school for voice acting. His inspiration to become a radio announcer came from a field trip in 1971 at age fourteen, when he found that a radio announcer, whom he had heard, looked nothing like he had imagined. Williams later worked overnight shifts for WVKO in Columbus when the station played
soul music Soul music is a popular music genre that originated in the African American community throughout the United States in the late 1950s and early 1960s. It has its roots in African-American gospel music and rhythm and blues. Soul music became ...
. According to Williams, his life started falling apart in 1986 with a combination of drug and alcohol abuse plus a loss of interest in his career. In 1994, he was evicted from his house. During this period, Williams was arrested at least seven times on charges including theft, drug possession, escape, and robbery. He was also issued misdemeanor citations for drug abuse, criminal trespassing, and pedestrian
solicitation Solicitation is the act of offering, or attempting to purchase, goods and/or services. Legal status may be specific to the time or place where it occurs. The crime of "solicitation to commit a crime" occurs when a person encourages, "solicits, r ...
. These resulted in two jail sentences, with Williams serving three months in 1990 for theft and nearly two months in 2004 for theft, forgery and obstructing official business. He is a father of nine children: two boys and seven girls.


Recognition and response

Doral Chenoweth, a videographer for the ''
Columbus Dispatch ''The Columbus Dispatch'' is a daily newspaper based in Columbus, Ohio. Its first issue was published on July 1, 1871, and it has been the only mainstream daily newspaper in the city since ''The Columbus Citizen-Journal'' ceased publication in 19 ...
'' in Columbus, Ohio, recorded an interview with Williams, and posted the interview on the newspaper's website on January 3, 2011. Recorded during a period when Williams was homeless, Williams was shown standing next to traffic, holding a cardboard sign with a handwritten advertisement of his voice and a request for donations. In the recording, Chenoweth asked Williams to demonstrate his voice. The video showed a disheveled Williams gratefully receiving a donation and improvising an accomplished radio station promo. The video concluded with a short interview where Williams elaborated on his education and the problems that led to his homelessness. The video was reposted to
YouTube YouTube is a global online video sharing and social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by Google, and is the second mo ...
where it received significant attention. At the same time, Williams' story garnered attention on social news websites with users pledging money, clothes, and job offers. On January 5, 2011, Williams appeared on local radio programs and was interviewed by ''
The Early Show ''The Early Show'' is an American morning television show that aired on CBS from November 1, 1999 to January 7, 2012, and the ninth attempt at a morning news-talk program by the network since 1954. The program aired Monday through Friday from ...
'' on
CBS CBS Broadcasting Inc., commonly shortened to CBS, the abbreviation of its former legal name Columbia Broadcasting System, is an American commercial broadcast television and radio network serving as the flagship property of the CBS Entertainm ...
.Doane, Seth (January 5, 2011)
A Day with Golden Voiced Ted Williams
'' CBS News''
Archive
as of February 3, 2011).
He was interviewed on ''
Today Today (archaically to-day) may refer to: * Day of the present, the time that is perceived directly, often called ''now'' * Current era, present * The current calendar date Arts, entertainment, and media Films * ''Today'' (1930 film), a 1930 ...
'', January 6, doing the lead-in voice-over, revealing that he was to have an interview to do voice-overs for
Kraft Foods The second incarnation of Kraft Foods is an American food manufacturing and processing conglomerate, split from Kraft Foods Inc. in 2012 and headquartered in Chicago, Illinois. It became part of Kraft Heinz in 2015. A merger with Heinz, arran ...
.Mayer, Andre.
Ted Williams voices opening to ''Today Show''
, ''CBC.ca'', January 6, 2011.

as of February 3, 2011).
On January 10, a fundraiser website, TedWilliamsYourVoice, was set up to support Williams. Subsequently, Williams received several job offers. On January 5, 2011, the Cleveland Cavaliers NBA basketball team offered him a job and a home. The offer called for Williams to do full-time voice-over work with the Cavaliers and
Quicken Loans Arena Rocket Mortgage FieldHouse is a multi-purpose arena in Cleveland, Ohio. The building is the home of the Cleveland Cavaliers of the National Basketball Association (NBA) and the Cleveland Monsters of the American Hockey League (AHL). It also serv ...
. Williams responded, "That's the best deal ever!" On January 7, 2011, Williams was officially hired by
MSNBC MSNBC (originally the Microsoft National Broadcasting Company) is an American news-based pay television cable channel. It is owned by NBCUniversala subsidiary of Comcast. Headquartered in New York City, it provides news coverage and politi ...
to provide voice-overs for the network. Williams was also hired to be the voice behind
Kraft Foods The second incarnation of Kraft Foods is an American food manufacturing and processing conglomerate, split from Kraft Foods Inc. in 2012 and headquartered in Chicago, Illinois. It became part of Kraft Heinz in 2015. A merger with Heinz, arran ...
' new TV campaign, which launched on
ESPN ESPN (originally an initialism for Entertainment and Sports Programming Network) is an American international basic cable sports channel owned by ESPN Inc., owned jointly by The Walt Disney Company (80%) and Hearst Communications (20%). Th ...
during the 2011 Kraft Fight Hunger Bowl on January 9. Williams said he had remained sober since mid-2008, but started drinking again after the media attention. On January 12, 2011, after a lengthy one-on-one talk with TV psychologist "Dr. Phil" McGraw, Williams admitted to drinking alcohol heavily again and agreed to go to Origins Recovery Center, a
drug rehab Drug rehabilitation is the process of medical or psychotherapeutic treatment for dependency on psychoactive substances such as alcohol, prescription drugs, and street drugs such as cannabis, cocaine, heroin or amphetamines. The general intent i ...
facility in Texas arranged by McGraw. He had also made the commitment to attend alcohol rehabilitation courses. Williams checked himself out of the rehab facility after 12 days. Later, in February 2011, Williams, reflecting on why he had left the rehab facility, said to reporters that "I love Dr. Phil. I don't want to bash him in any way. I walked out of treatment because it was a little scripted, I felt. There was no anonymity. I want him to know that his cares and his concerns will not be in vain. I am going to try and truly get back into the swing of things." Later that month, the reality show ''Second Chances at Life'' was announced to be in pre-production with Williams as host. A second season was planned, but never came to fruition. On March 9, 2011, Williams was interviewed again on ''
Today Today (archaically to-day) may refer to: * Day of the present, the time that is perceived directly, often called ''now'' * Current era, present * The current calendar date Arts, entertainment, and media Films * ''Today'' (1930 film), a 1930 ...
'', where he thanked his voice-over mentors, Randy Thomas and Joe Cipriano and reported he was doing well and living in a sober house in
Studio City Studio City is a neighborhood in the city of Los Angeles, California, in the southeast San Fernando Valley, just west of the Cahuenga Pass. It is named after the studio lot that was established in the area by film producer Mack Sennett in 1927, ...
,
Los Angeles Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the List of municipalities in California, largest city in the U.S. state, state of California and the List of United States cities by population, sec ...
,
California California is a state in the Western United States, located along the Pacific Coast. With nearly 39.2million residents across a total area of approximately , it is the most populous U.S. state and the 3rd largest by area. It is also the m ...
.Inbar, Michael
"‘Golden-voiced’ man on relapse: ‘It was just awful’: But now Ted Williams says ‘stronger spirituality’ helps him stay sober"
''Today'', March 9, 2011.
In April 2011, Williams returned to Columbus as part of shooting a commercial for a local store and a reality show. On May 6, 2011, it was announced that Williams would be entering a Texas rehabilitation facility for emotional reasons and not for narcotic reasons. Williams' book and reality show were put on break until Williams returned home. The following day, '' The News-Herald'' reported that the Cleveland Cavaliers had retracted their earlier job offer to Williams.Finnan, Bob
"Bob Finnan's NBA notes: Cavaliers could go international route early in draft"
, '' The News-Herald'', May 7, 2011.
In November 2011, New England Cable News announced that Williams had joined NECN as the official voice of the New England cable channel and would be working out of his at-home studio in
Dublin, Ohio Dublin is a city in Franklin, Delaware and Union counties in the U.S. state of Ohio. The population was 49,328 in the 2020 census with a census estimate of 49,037 in 2019. Dublin is a suburb of Columbus. The city of Dublin hosts the yearly ...
. In February 2012, he became 'The Golden Voice of Love' to promote Kraft's Mac & Cheese in a YouTube campaign. He read selected tweeted declarations of love between February 12 and 14. On May 14, 2012, Williams made an appearance in an interview on ''The Today Show'' with
Kathie Lee Gifford Kathryn Lee Gifford ( née Epstein; born August 16, 1953) is an American television presenter, singer, songwriter, actress and author. From 1985 to 2000, she and Regis Philbin hosted the talk show '' Live! with Regis and Kathie Lee''. Gifford is ...
and
Hoda Kotb Hoda Kotb ( ; arz, هدى قطب, ''Hudā Quṭb''; ; born August 9, 1964) is an American broadcast journalist, television personality, and author. She is a main co-anchor of the NBC News morning show ''Today'' and co-host of its entertainment ...
. In the interview he said he had been clean and sober for over a year, was working, and is doing well. In his book, ''A Golden Voice: How Faith, Hard Work, and Humility Brought Me from the Streets to Salvation'', he reflects on his time prostituting himself and his girlfriend while abandoning his children for his cocaine addiction.Stump, Scott
"Ted Williams: I’ve been sober a year, ‘one day at a time’ ‘Man with the golden voice’ walked daughter down the aisle: ‘I never lost hope’"
''MSNBC'', May 14, 2012.
Later that month, Williams appeared on ''
Wendy Wendy is a given name now generally given to girls in English-speaking countries. In Britain, Wendy appeared as a masculine name in a parish record in 1615. It was also used as a surname in Britain from at least the 17th century. Its popularity ...
'' to discuss his post-fame relapse and subsequent cleaning up. He also talked about finally beginning to reconcile with his nine children, and living with his fiancée. In a January 2013 segment for ''Today'', Williams revealed that he now lives in an apartment and is steadily employed as a commercial voice-over artist for Kraft Macaroni & Cheese, and spends a lot of his time helping the homeless. The reporter claimed he still had strained relationships with his "seven" children. He has also started the Ted Williams Project with Kraft, a non-profit foundation that provides necessities to homeless shelters. On September 16, 2013, Williams visited ''
Access Hollywood Live ''Access Hollywood'', formerly known as ''Access'' from 2017 to 2019, is an American weekday television entertainment news program that premiered on September 9, 1996. It covers events and celebrities in the entertainment industry. It was created ...
'' to talk about narrating his new film, ''Houseless''. It gives an inside look at the harsh realities of living homeless on the streets. Williams also discussed how he has decided to surround himself with the right people as well as the daily struggles of staying sober. In June 2015, Williams announced that he was running for
President of the United States The president of the United States (POTUS) is the head of state and head of government of the United States of America. The president directs the executive branch of the federal government and is the commander-in-chief of the United States ...
as an Independent candidate in the 2016 election."Ex-homeless man with golden voice: I'm running for president"
,
Associated Press The Associated Press (AP) is an American non-profit news agency headquartered in New York City. Founded in 1846, it operates as a cooperative, unincorporated association. It produces news reports that are distributed to its members, U.S. ne ...
. On "Now With Scott Spears" on WWGH Radio in Marion, Ohio June 25, 2015. Retrieved July 3, 2015.
Williams withdrew his candidacy through an announcement on his Facebook page on August 26, expressing his frustration over the candidacy of
Donald Trump Donald John Trump (born June 14, 1946) is an American politician, media personality, and businessman who served as the 45th president of the United States from 2017 to 2021. Trump graduated from the Wharton School of the University of P ...
. In addition, Williams voiced TV commercials for
Pepsi Pepsi is a carbonated soft drink manufactured by PepsiCo. Originally created and developed in 1893 by Caleb Bradham and introduced as Brad's Drink, it was renamed as Pepsi-Cola in 1898, and then shortened to Pepsi in 1961. History Pepsi wa ...
for its updated "Joy of Pepsi" ad campaign with the tagline "We put the AHHH in cola." In December 2015, Williams announced on a
Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin Mosk ...
video that he will return to WVKO as the morning show host beginning on Monday January 4, 2016. As of April 2016, ''Ted Williams and the Golden Voice'' was no longer part of WVKO programming. As of October 2019, he is working on a new reality show called ''Second Chance''. On April 23, 2021, Williams announced that he is running for Governor of Ohio in
2022 File:2022 collage V1.png, Clockwise, from top left: Road junction at Yamato-Saidaiji Station several hours after the assassination of Shinzo Abe; Anti-government protest in Sri Lanka in front of the Presidential Secretariat; The global monkeypo ...
as a
Democrat Democrat, Democrats, or Democratic may refer to: Politics *A proponent of democracy, or democratic government; a form of government involving rule by the people. *A member of a Democratic Party: **Democratic Party (United States) (D) **Democratic ...
. He later retracted this decision.


Voice-over work

*''
Today Today (archaically to-day) may refer to: * Day of the present, the time that is perceived directly, often called ''now'' * Current era, present * The current calendar date Arts, entertainment, and media Films * ''Today'' (1930 film), a 1930 ...
'', January 6, 2011 (Lead in) *'' Late Night with Jimmy Fallon'', January 6, 2011 *''
The Rachel Maddow Show ''The Rachel Maddow Show'' (also abbreviated ''TRMS'') is an American liberal news and opinion television program that airs on MSNBC, running in the 9:00 pm ET timeslot Monday evenings. It is hosted by Rachel Maddow, who gained a public p ...
'', January 6, 2011 *''MSNBC's "Lean Forward" campaign'', January 6, 2011 *''Kraft's "You Know You Love It: Dad's in the Doghouse" Macaroni and Cheese campaign'', January 7, 2011 *'' Dr. Phil'', January 11–12, 2011 *''
The Soup ''The Soup'' is an American television series that aired weekly on E! from July 1, 2004, until December 18, 2015 as a revamped version of '' Talk Soup'' that focused on recaps of various popular culture and television moments of the week. The ...
'', January 14, 2011 *''
The Dish ''The Dish'' is a 2000 Australian historical comedy-drama film that tells the story of the Parkes Observatory's role in relaying live television of humanity's first steps on the Moon during the Apollo 11 mission in 1969. It was the top-grossing ...
'', January 16, 2011 *''Houseless'', September 10, 2013 *"Joy of Pepsi" advertisement


Interviews

*''
The Early Show ''The Early Show'' is an American morning television show that aired on CBS from November 1, 1999 to January 7, 2012, and the ninth attempt at a morning news-talk program by the network since 1954. The program aired Monday through Friday from ...
'', January 5, 2011 *''
Today Today (archaically to-day) may refer to: * Day of the present, the time that is perceived directly, often called ''now'' * Current era, present * The current calendar date Arts, entertainment, and media Films * ''Today'' (1930 film), a 1930 ...
'', January 6, 2011The Today Show, , January 6, 2011. *'' Late Night with Jimmy Fallon'', January 6, 2011 *''
The Last Word with Lawrence O'Donnell ''The Last Word with Lawrence O'Donnell'' is an American weeknight news and political commentary program on MSNBC. The program airs live at 10:00 P.M. Eastern Time Monday-Friday, and is hosted by Lawrence O'Donnell from Mondays to Thursdays and re ...
'', January 6, 2011 *''The Early Show'', January 7, 2011 *'' Dr. Phil'', January 11–13, 20–21, 2011 *''The Early Show'', February 9, 2011 * ''Today'', March 9, 2011 *''Dr. Phil'', September 15, 2011 *''Today'', May 14, 2012 *''
Imus in the Morning ''Imus in the Morning'' was a long-running radio show hosted by Don Imus. The show originated on June 2, 1968, on various stations in the Western United States and Cleveland, Ohio before settling on WNBC radio in New York City in 1971. In Octobe ...
'', May 21, 2012 *''
Access Hollywood ''Access Hollywood'', formerly known as ''Access'' from 2017 to 2019, is an American weekday television entertainment news program that premiered on September 9, 1996. It covers events and celebrities in the entertainment industry. It was create ...
'', September 16, 2013 *''BBC World Service - Outlook'', August 10, 2018


See also

* Emily Zamourka


References


Further reading

* Chenoweth, Doral (October 7, 2014
"Ted Williams: ‘Golden Voice’ is clean and sober, but struggling to pay the bills"
''
The Columbus Dispatch ''The Columbus Dispatch'' is a daily newspaper based in Columbus, Ohio. Its first issue was published on July 1, 1871, and it has been the only mainstream daily newspaper in the city since ''The Columbus Citizen-Journal'' ceased publication in 19 ...
''


External links


Ted Williams' official Facebook page
* * *
Ted Williams is discovered
(YouTube) {{DEFAULTSORT:Williams, Ted 1957 births 21st-century American male actors African-American Christians African-American radio personalities American male voice actors Homeless people Kraft Foods people Living people Male actors from Columbus, Ohio People from Bedford–Stuyvesant, Brooklyn People from Dublin, Ohio Radio personalities from Ohio United States Army personnel Candidates in the 2016 United States presidential election American actor-politicians Viral videos Ohio Democrats 21st-century African-American people 20th-century African-American people