Tara Durotoye
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Tara Fela-Durotoye (born 6 March 1977) is a
Nigerian Nigerians or the Nigerian people are citizens of Nigeria or people with ancestry from Nigeria. The name Nigeria was taken from the Niger River running through the country. This name was allegedly coined in the late 19th century by British jour ...
beauty entrepreneur and lawyer. A pioneer in the bridal makeup profession in
Nigeria Nigeria ( ), , ig, Naìjíríyà, yo, Nàìjíríà, pcm, Naijá , ff, Naajeeriya, kcg, Naijeriya officially the Federal Republic of Nigeria, is a country in West Africa. It is situated between the Sahel to the north and the Gulf o ...
, she launched the first bridal directory in 1999, set up international standard makeup studios and established the first makeup school in Nigeria. She is the founder and CEO of House of Tara International and creator of the Tara Orekelewa Beauty range, Inspired Perfume and the H.I.P Beauty range. As at 2019, her brand House of Tara, had 270 products, 23 stores, 14 beauty schools and 10,000 representatives all around
Africa Africa is the world's second-largest and second-most populous continent, after Asia in both cases. At about 30.3 million km2 (11.7 million square miles) including adjacent islands, it covers 6% of Earth's total surface area ...
. In 2007, Tara Fela-Durotoye was awarded the Africa SMME Award and the Entrepreneur award in South Africa and in 2013,
Forbes ''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also re ...
listed her as one 20 Young Power Women In Africa. In 2020, the magazine
Forbes ''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also re ...
listed her among "Africa's 50 Most Powerful Women". She is an alumnus of the Lagos Business School Chief Executive Programme, INSEAD Abu Dhabi, Yale University, The Stanford SEED Transformation Programme, and the Harvard Kennedy School having completed the Global Leadership and Public Policy in the 21st century, She is a member of the France/Nigeria Investment club which was incorporated in 2018 by the French President
Emmanuel Macron Emmanuel Macron (; born 21 December 1977) is a French politician who has served as President of France since 2017. ''Ex officio'', he is also one of the two Co-Princes of Andorra. Prior to his presidency, Macron served as Minister of Econ ...
.


Early life

Tara Fela-Durotoye was born at St. Nicholas Hospital, Lagos to John Ejegi Sagay, a commissioner at the Federal Civil Service, Nigeria and Felicia Omaghomi. The couple separated when she was eight months old; and being a
polygamous Crimes Polygamy (from Late Greek (') "state of marriage to many spouses") is the practice of marriage, marrying multiple spouses. When a man is married to more than one wife at the same time, sociologists call this polygyny. When a woman is ...
home, she was brought up by her
stepmother A stepmother, stepmum or stepmom is a non-biological female parent married to one's preexisting parent. A stepmother-in-law is a stepmother of one's spouse. Children from her spouse's previous unions are known as her stepchildren. Culture Ste ...
, Modupe Agnes Sagay. She started her education at Command Children School,
Victoria Island Victoria Island ( ikt, Kitlineq, italic=yes) is a large island in the Arctic Archipelago that straddles the boundary between Nunavut and the Northwest Territories of Canada. It is the List of islands by area, eighth-largest island in the world, ...
and proceeded to Nigeria Navy Secondary School, Ojo, where she was a boarder. In form 5, she was made the Sanitary and Welfare Prefect. She graduated from the
Lagos State University Lagos State University, also known as LASU, is located in Ojo, with sub-campuses at Ikeja and Epe both towns in Lagos State, Nigeria. The university was established in 1983 by the enabling law of Lagos State, for the advancement of learning ...
, with a degree in
Law Law is a set of rules that are created and are enforceable by social or governmental institutions to regulate behavior,Robertson, ''Crimes against humanity'', 90. with its precise definition a matter of longstanding debate. It has been vario ...
and proceeded to establish the House of Tara International.


Personal life

Tara is married to
Fela Durotoye Adetokunbo Olufela Durotoye (born in Ibadan, Oyo State on 12 May 1971) is a business consultant, leadership expert, and motivational speaker. Fela is the president of the GEMSTONE Nation Builders Foundation, a non-profit, non-governmental organiz ...
, a business strategist and corporate activator, chief executive officer of Visible Impact. He made his intention to run for presidency on February 22, 2018, under the political party Alliance for new Nigeria. They have three sons, Mobolurin, Demilade & Morolaoluwa.


See also

* Chinelo Anohu-Amazu


References


External links

{{DEFAULTSORT:Fela-Durotoye, Tara 1977 births Living people Businesspeople from Lagos Nigerian cosmetics businesspeople Lagos State University alumni 21st-century Nigerian businesswomen 21st-century Nigerian businesspeople Nigerian women lawyers Nigerian women company founders Nigerian make-up artists