T4F – Time For Fun is a Brazilian entertainment company, being the third largest live entertainment company in

Latin America Latin America is the cultural region of the Americas where Romance languages are predominantly spoken, primarily Spanish language, Spanish and Portuguese language, Portuguese. Latin America is defined according to cultural identity, not geogr ...

and one of the largest in the world according to ''

Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertis ...

''. T4F also won the ''Top International Promoter 2009'' done by the Billboard Touring Awards. The company operates in the concerts, theaters, art events, family and football sector in

Brazil Brazil, officially the Federative Republic of Brazil, is the largest country in South America. It is the world's List of countries and dependencies by area, fifth-largest country by area and the List of countries and dependencies by population ...

Argentina Argentina, officially the Argentine Republic, is a country in the southern half of South America. It covers an area of , making it the List of South American countries by area, second-largest country in South America after Brazil, the fourt ...

and

Chile Chile, officially the Republic of Chile, is a country in western South America. It is the southernmost country in the world and the closest to Antarctica, stretching along a narrow strip of land between the Andes, Andes Mountains and the Paci ...

. Currently T4F operates five of the most important entertainment venues in South America, of which four are ranked among the top 50 venues worldwide in terms of number of tickets sold in 2010, according to Pollstar. The venues of T4F are Credicard Hall, Teatro Abril, located in

São Paulo São Paulo (; ; Portuguese for 'Paul the Apostle, Saint Paul') is the capital of the São Paulo (state), state of São Paulo, as well as the List of cities in Brazil by population, most populous city in Brazil, the List of largest cities in the ...

, Citibank Hall in

Rio de Janeiro Rio de Janeiro, or simply Rio, is the capital of the Rio de Janeiro (state), state of Rio de Janeiro. It is the List of cities in Brazil by population, second-most-populous city in Brazil (after São Paulo) and the Largest cities in the America ...

and Ópera Allianz in

Buenos Aires Buenos Aires, controlled by the government of the Autonomous City of Buenos Aires, is the Capital city, capital and largest city of Argentina. It is located on the southwest of the Río de la Plata. Buenos Aires is classified as an Alpha− glob ...

. With the exception of Ópera Allianz hall, which T4F owns, all the venues are leased from third parties. T4F has been the subject of controversy due to their mismanagement of the Brazilian leg of

the Eras Tour The Eras Tour was the sixth concert tour by the American singer-songwriter Taylor Swift. It began in Glendale, Arizona, United States, on March 17, 2023, and concluded in Vancouver, British Columbia, Canada, on December 8, 2024. Spanning 149 sh ...

Taylor Swift Taylor Alison Swift (born December 13, 1989) is an American singer-songwriter. Known for her autobiographical songwriting, artistic versatility, and Cultural impact of Taylor Swift, cultural impact, Swift is one of the Best selling artists, w ...

, including failing to prevent scalpers from cutting in the lines for concert tickets, and for the death of Ana Clara Benevides, a concertgoer, by banning water bottles in venue during a

heat wave A heat wave or heatwave, sometimes described as extreme heat, is a period of abnormally hot weather generally considered to be at least ''five consecutive days''. A heat wave is usually measured relative to the usual climate in the area and ...

. The company has been widely reported to the Brazilian authorities by customers and politicians such as congresswoman

Erika Hilton Erika Santos Silva, known as Erika Hilton (born 9 December 1992), is a Brazilian politician and activist for black and LGBT rights. Hilton studied teaching and gerontology before entering politics. Affiliated to the Socialism and Liberty Party ...

References

Companies based in São Paulo Companies listed on B3 (stock exchange) Multinational companies headquartered in Brazil Entertainment companies of Brazil {{Brazil-company-stub