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Slush is a startup and tech event held annually in
Helsinki Helsinki ( or ; ; sv, Helsingfors, ) is the Capital city, capital, primate city, primate, and List of cities and towns in Finland, most populous city of Finland. Located on the shore of the Gulf of Finland, it is the seat of the region of U ...
, Finland. Slush facilitates meetings between the founders of startups and investors such as
venture capitalist Venture capital (often abbreviated as VC) is a form of private equity financing that is provided by venture capital firms or funds to startups, early-stage, and emerging companies that have been deemed to have high growth potential or which ha ...
s, accomplished with events such as matchmaking and pitching competitions. Slush aims to build a worldwide startup community. In 2021, Slush brought together 8,800 attendees from around the world to participate together in this global networking festival. Since 2015, Slush also run events throughout the world. These include previous events such as Slush Tokyo, Slush Shanghai and Slush Small Talks events. Since 2021, Slush'D has served as the primary avenue for international offshoots of the main Helsinki event. Slush has created various products and resources available year-round to support and inform founders and investors. Among these products are Soaked by Slush, a startup media platform established in 2019, an
Node by Slush
a startup and investor community established a year later. The company's turnover is more than ten million euros.


History

There are two stories of the founding of Slush: The original story is that the first Slush was founded and organized by Kai Lemmetty, Ville Vesterinen, Helene Auramo, Peter Vesterbacka and Timo Airisto (HS) and it was covered b
Taloussanomat
One of the original founders, Ville Vesterinen has writte
an article about the early days
to support this storyline. Later variations of the Slush origin story explains that the founders of Slush were Peter Vesterbacka, then working at Rovio with ''
Angry Birds ''Angry Birds'' is a Finnish action-based media franchise created by Rovio Entertainment. The game series focuses on the eponymous flock of angry birds who try to save their eggs from green-colored pigs. Inspired by the game ''Crush the Castl ...
'', together with Timo Airisto, a lawyer. In 2011, Miki Kuusi became the CEO, and together with Atte Hujanen and Jenni Kääriäinen organized the event at Kaapelitehdas, with 1500 attendees. The event was staffed mainly by student volunteers from
Aaltoes Aaltoes, also known as Aalto Entrepreneurship Society, is a non-profit organization run by students, based in Helsinki, Finland. Founded in 2009, Aaltoes has helped the rapid emergence of a startup culture in Finland in 2008-2011. Aaltoes's purp ...
(Aalto Entrepreneurship Society) of
Aalto University Aalto University ( fi, Aalto-yliopisto; sv, Aalto-universitetet) is a public research university located in Espoo, Finland. It was established in 2010 as a merger of three major Finnish universities: the Helsinki University of Technology, the ...
.


At Kaapelitehdas, 2009-2015

Slush was held for the first time in 2008 at Kulttuuritehdas Korjaamo. Slush was founded by Kai Lemmetty, Ville Vesterinen, Helene Auramo, Peter Vesterbacka and Timo Airisto. In 2009, the event moved to
Kaapelitehdas Kaapelitehdas ( Finnish for "the Cable Factory", also called simply Kaapeli, sv, Kabelfabriken) is a famous building in Salmisaari, Helsinki, near the Lauttasaari bridge. It was redeveloped from its industrial use into a cultural centre which ...
. For the first three years, the event was aimed at local entrepreneurs and investors. Between 2008 and 2010, the number of participants increased from 250 to 500. The winners of the Slush pitching competitions in those years were Illtags, Sibesonke and Dealmachine. The 2011 event had 1,500 participants, 150 growth companies and 15 private equity companies. The pitching competition was won by Ovelin (now
Yousician Yousician is a Finnish interactive and educational music service made to learn and play a musical instrument. It currently supports the following musical instruments: guitar, piano ( keyboards), ukulele, bass, and voice. History Yousician Ltd. ...
), a developer of music-related technologies. In 2012, 3,500 people, 560 growth companies and 41 private equity firms participated in Slush.
FishBrain Fishbrain is a mobile app and online platform for anglers that provides map-based tools, social networking features, fishing forecasts, fishing forecasts including weather, lunar cycles, tidal charts, map functionality, predicted fish activity ...
, the social media aimed at fishermen, won the pitching competition of the year. In 2013, Slush gathered a total of 7,000 people, 1,200 growth companies and 120 private equity companies at Kaapelitehdas. The event received a great deal of international attention and was listed in
The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid ...
and
The Wall Street Journal ''The Wall Street Journal'' is an American business-focused, international daily newspaper based in New York City, with international editions also available in Chinese and Japanese. The ''Journal'', along with its Asian editions, is published ...
, among others. Speakers at the event included
Toomas Hendrik Ilves Toomas Hendrik Ilves (; born 26 December 1953) is an Estonian politician who served as the fourth president of Estonia from 2006 until 2016. Ilves worked as a diplomat and journalist, and he was the leader of the Social Democratic Party in the ...
(former President of Estonia),
John Riccitiello John Riccitiello () is an American business executive who is chief executive officer (CEO) of Unity Technologies. Previously, he served as CEO, chief operating officer and president of Electronic Arts, and co-founded private equity firm Elevat ...
(CEO of Electronic Arts), and
Niklas Zennström Niklas Zennström (; born 16 February 1966) is a Swedish entrepreneur and technology investor. Zennström is also the co-founder of the charity organization Zennström Philanthropies. Education Zennström has dual degrees in Business Administr ...
(Founder of Skype). The 2013 pitching competition was won by
Weekdone Weekdone is an internal communication service for teams founded in 2012 that is based in Tartu, Estonia. It enables the OKR Objectives and key results (OKR, alternatively OKRs) is a goal-setting framework used by individuals, teams, and org ...
, which is developing a job tracking tool for teams.


At Messukeskus, 2014 - present

In 2014, 14,000 people from 79 countries visited Slush. The event was attended by about 1,400 growth companies, 750 investors, 700 suppliers and 140 private equity firms. Speakers at the event included
Martin Lorentzon Sven Hans Martin Lorentzon (; born 1 April 1969) is a Swedish entrepreneur and co-founder of Tradedoubler and Spotify. From 2013 to 2018 he was on the board of Telia Company. Since April 2019 he has been an expert on Sweden's immigrants' integrat ...
(founder of Spotify), Wang Yang (Deputy Prime Minister of China),
Leland Melvin Leland may refer to: Places United States * Leland, Illinois, a village * Leland, Iowa, a city * Leland, Michigan, an unincorporated community and census-designated place * Leland, Mississippi, a city * Leland, North Carolina, a town * Lelan ...
(astronaut at NASA), and
Esa-Pekka Salonen Esa-Pekka Salonen (; born 30 June 1958) is a Finnish orchestral conductor and composer. He is principal conductor and artistic advisor of the Philharmonia Orchestra in London, conductor laureate of the Los Angeles Philharmonic, and music di ...
(conductor and composer). Nokia unveiled its first Android tablet, the
Nokia N1 The Nokia N1 is an Android-powered tablet developed by Nokia. Unveiled on 18 November 2014, it is Nokia's first mobile device since the sale of its original mobile phone business to Microsoft earlier in the year. It was released in China on 7 ...
. The event in 2014 was the largest technical production in Finnish history, surpassing the
Eurovision Song Contest The Eurovision Song Contest (), sometimes abbreviated to ESC and often known simply as Eurovision, is an international songwriting competition organised annually by the European Broadcasting Union (EBU), featuring participants representing pr ...
held in Finland in 2007. The 2014 pitching competition was won by Enbrite.ly, which develops internet traffic management services. Slush 2015 was held from 11 to 12. November. Slush Hacks was held for the first time with the participation of Ultrahack, Junction, Industryhack and the AEC (Architecture, Engineering, Construction) Hackathon. The winners of each challenge were able to pitch their ideas on the Slush stage and the best idea / team won €20,000. Slush received the President of the Republic's Internationalization Award in November 2015. In 2016, Slush was held from November 30 to December 1. At the Helsinki Fair Center. A new sister event was Slush Music, which was expected to bring 1,500 technology and music professionals to the Cable Factory for one day. Slush, in cooperation with
Finnair Finnair ( fi, Finnair Oyj, sv, Finnair Abp) is the flag carrier and largest airline of Finland, with its headquarters in Vantaa on the grounds of Helsinki Airport, its hub. Finnair and its subsidiaries dominate both domestic and international ...
, organized a direct scheduled flight from San Francisco to Helsinki. The nickname "Nerd bird" is also used for scheduled flights. The 2017 event was held on November 30th and December 1st. The main trends were analytics and artificial intelligence. The 2018 Slush was attended by 20,000 visitors. The content of the event sought to highlight the actors and background influencers of technology companies, which are not usually presented in public. Experienced entrepreneurs as well as executives such as Werner Vogels (
Amazon Amazon most often refers to: * Amazons, a tribe of female warriors in Greek mythology * Amazon rainforest, a rainforest covering most of the Amazon basin * Amazon River, in South America * Amazon (company), an American multinational technolog ...
's CTO), spoke at the event. In 2019, Slush grew to 25,000 participants and Slush also organized major side events on product management and game development, among other things. The event featured 200 speakers, including investor
Michael Moritz Sir Michael Jonathan Moritz (born 12 September 1954) is a Welsh billionaire venture capitalist, philanthropist, author, and former journalist. Moritz works for Sequoia Capital, wrote the first history of Apple Inc., '' The Little Kingdom'', ...
and
Stripe Stripe, striped, or stripes may refer to: Decorations *Stripe (pattern), a line or band that differs in colour or tone from an adjacent surface *Racing stripe, a vehicle decoration *Service stripe, a decoration of the U.S. military Entertainment ...
founder
John Collison John Collison (born 6 August 1990) is an Irish billionaire entrepreneur and the co-founder and President of Stripe which he co-founded in 2010 with his brother Patrick. Collison was the youngest self made billionaire in 2016. As of 2022, accord ...
.


Event summary by year


See also

*
Assembly (demoparty) The Assembly demoparty is a demoscene and gaming event in Finland. It is the biggest demoscene party. The main organizers of the event are Pekka Aakko (''Pehu'' of Accession) and Jussi Laakkonen (''Abyss'' of Future Crew). The Summer event takes ...
* OMR Festival


References

{{Reflist Technology conferences Conferences in Finland Non-profit corporations Recurring events established in 2008