Sim Wong Hoo
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Sim Wong Hoo (; born 1955) is a Singaporean inventor and billionaire entrepreneur. He is the founder, CEO and Chairman of
Creative Technology Creative Technology Ltd. is a Singaporean multinational technology company headquartered with overseas offices in Shanghai, Tokyo, Dublin, and Silicon Valley (where in the US it is known as Creative Labs). The principal activities of the compa ...
, a designer and manufacturer of products for personal computers and personal
digital entertainment Digital entertainment Industry includes, but is not restricted to, any combination of the following industries (that themselves have a considerable degree of overlap): *digital media *new media *video on demand *video games *interactive entertainmen ...
devices. Creative is notable for products such as the
Sound Blaster Sound Blaster is a family of sound cards designed by Singaporean technology company Creative Technology (known in the US as Creative Labs). Sound Blaster sound cards were the de facto standard for consumer audio on the IBM PC compatible system pl ...
audio card and the
Creative ZEN ZEN is a series of discontinued portable media players designed and manufactured by Creative Technology Limited. The players evolved from the NOMAD brand through the NOMAD Jukebox series of music players, with the first separate "ZEN" branded mo ...
range of audio and media products.


Early life and career

Sim Wong Hoo was born into a
Zhao'an Zhao'an () is a county in the municipal region of Zhangzhou, southernmost Fujian province, People's Republic of China. History Qing dynasty to the Republic of China In May 1907, county officials arrested, on suspicion of piracy, the local lea ...
Hokkien The Hokkien () variety of Chinese is a Southern Min language native to and originating from the Minnan region, where it is widely spoken in the south-eastern part of Fujian in southeastern mainland China. It is one of the national languages ...
family in Singapore and is an alumnus of
Bukit Panjang Government High School Bukit Panjang Government High School (BPGHS) is a co-educational government autonomous secondary school in Choa Chu Kang, Singapore. History BPGHS was formed in 1960 with the merging of Bukit Panjang Secondary School and Chua Chu Kang Governme ...
. He graduated from the Electrical & Electronic Engineering faculty of
Ngee Ann Polytechnic Ngee Ann Polytechnic (NP) is a post-secondary education institution and statutory board under the purview of the Ministry of Education in Singapore. Established in 1963, the polytechnic is renowned for its business programmes. History Ngee An ...
(then known as Ngee Ann Technical College) in 1975, after which he worked in the private engineering sector. On 1 July 1981, with a capital outlay of US$6,000, Sim (along with former schoolmate Ng Kai Wa) founded Creative Technology in the form of a computer repair shop in Pearl's Centre, in Chinatown. There he developed and sold an add-on memory board for the Apple II computer. Later, Creative began creating customized PCs adapted for the Chinese language, including enhanced audio capabilities that allowed the devices to produce speech and melodies. The success of this audio interface led to the development of the stand-alone
sound card A sound card (also known as an audio card) is an internal expansion card that provides input and output of audio signals to and from a computer under the control of computer programs. The term ''sound card'' is also applied to external audio ...
Sound Blaster Sound Blaster is a family of sound cards designed by Singaporean technology company Creative Technology (known in the US as Creative Labs). Sound Blaster sound cards were the de facto standard for consumer audio on the IBM PC compatible system pl ...
. It was among the first dedicated audio processing cards widely available to general consumers. Creative dominated the PC audio market until the 2000s, when OEM PCs began to be built with integrated sound boards in the motherboard. Sound Blaster then found itself reduced to a niche product.


Achievements and Recognition

Sim Wong Hoo has won accolades from industry and government for his innovations. This includes winning Singapore’s Public Star Medal
Bintang Bakti Masyarakat The Bintang Bakti Masyarakat (English: Public Service Star) is a Singaporean decoration instituted in 1963, is awarded to any person who has rendered valuable public service to the people of Singapore, or who has distinguished themselves in the ...
in 2001 for outstanding achievements in the business field. He was named in second spot as Asia’s Businessman of the Year in January 2001 by Fortune Magazine. He won the Lifetime Achievement Award from organisers of the European DVD summit in April 2000;. He was also appointed Chairman of Singapore’s Technopreneurship 21 Private Sector Committee in March 1999. At age 45, he became the youngest billionaire in Singapore. He was also the first person to be named Singapore's Businessman of the Year twice, in 1992 and 1997. In 2002, he was named Person of the Year by the Singapore Computer Society in recognition of his contribution to the IT industry. Sim is considered to be the star entrepreneur of Singapore, and he currently chairs Singapore's Technopreneurship 21 Private Sector Committee. In 1999, Sim Wong Hoo released a book entitled 'Chaotic Thoughts From The Old Millennium', in which he coined and popularized the term " No U-turn syndrome" to describe the stereotypical
Singapore Singapore (), officially the Republic of Singapore, is a sovereign island country and city-state in maritime Southeast Asia. It lies about one degree of latitude () north of the equator, off the southern tip of the Malay Peninsula, bor ...
an mindset of requiring permission from higher authorities before taking any action. Sim had also given this piece of contrarian advice to budding entrepreneurs, which is - do not get married. He explained that when one gets married and has family, he would have family commitments and be less able to take risks. He added that being a bachelor has allowed him to take more risks which has resulted in extraordinary results for hi

In late 2011, Sim Wong Hoo, announced his creation of a new invention, the HanZpad, at a news conference in
Beijing } Beijing ( ; ; ), alternatively romanized as Peking ( ), is the capital of the People's Republic of China. It is the center of power and development of the country. Beijing is the world's most populous national capital city, with over 21 ...
.


See also

* No U-Turn Syndrome (NUTS) *
Creative Technology Creative Technology Ltd. is a Singaporean multinational technology company headquartered with overseas offices in Shanghai, Tokyo, Dublin, and Silicon Valley (where in the US it is known as Creative Labs). The principal activities of the compa ...


References


External links


Creative Technology, "ZEN Patent"

Press Release, "Creative Announces Q3 FY06 Financial Results"

Google Finance, Creative Technology Ltd


{{DEFAULTSORT:Sim, Wong Hoo Singaporean businesspeople Singaporean inventors Singaporean people of Hokkien descent Singaporean people of Chinese descent Ngee Ann Polytechnic alumni Living people 1955 births