Seamless North America LLC (formerly SeamlessWeb) is an

online food ordering Online food ordering is the process of ordering food, for Food delivery, delivery or pickup, from a website or other application. The product can be either ready-to-eat food (e.g., direct from a home-kitchen, restaurant, or a virtual restaurant) o ...

service that allows users to order food for delivery and takeout from restaurants through their web site or suite of mobile apps.

History

Seamless was launched in 1999 by Jason Finger, Paul Appelbaum, Todd Arky and Andy Appelbaum as SeamlessWeb, providing companies with a

web-based A web application (or web app) is application software that is accessed using a web browser. Web applications are delivered on the World Wide Web to users with an active network connection. History In earlier computing models like client-serve ...

system for ordering food from restaurants and caterers. Starting in 2005, Seamless was made available to the individual users and they currently partner with over 12,000 restaurants, serve over 4,000 companies, and have over 2,000,000 members in the

United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territorie ...

and in

London London is the capital and largest city of England and the United Kingdom, with a population of just under 9 million. It stands on the River Thames in south-east England at the head of a estuary down to the North Sea, and has been a majo ...

. The service is available for personal orders in

New York City New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...

Boston Boston (), officially the City of Boston, is the state capital and most populous city of the Commonwealth of Massachusetts, as well as the cultural and financial center of the New England region of the United States. It is the 24th- mo ...

Philadelphia Philadelphia, often called Philly, is the largest city in the Commonwealth of Pennsylvania, the sixth-largest city in the U.S., the second-largest city in both the Northeast megalopolis and Mid-Atlantic regions after New York City. Sinc ...

Washington, DC ) , image_skyline = , image_caption = Clockwise from top left: the Washington Monument and Lincoln Memorial on the National Mall, United States Capitol, Logan Circle, Jefferson Memorial, White House, Adams Morgan ...

Miami Miami ( ), officially the City of Miami, known as "the 305", "The Magic City", and "Gateway to the Americas", is a East Coast of the United States, coastal metropolis and the County seat, county seat of Miami-Dade County, Florida, Miami-Dade C ...

Chicago (''City in a Garden''); I Will , image_map = , map_caption = Interactive Map of Chicago , coordinates = , coordinates_footnotes = , subdivision_type = Country , subdivision_name ...

Houston Houston (; ) is the most populous city in Texas, the most populous city in the Southern United States, the fourth-most populous city in the United States, and the sixth-most populous city in North America, with a population of 2,304,580 in ...

Austin Austin is the capital city of the U.S. state of Texas, as well as the seat and largest city of Travis County, with portions extending into Hays and Williamson counties. Incorporated on December 27, 1839, it is the 11th-most-populous city ...

Seattle Seattle ( ) is a seaport city on the West Coast of the United States. It is the seat of King County, Washington. With a 2020 population of 737,015, it is the largest city in both the state of Washington and the Pacific Northwest regio ...

San Francisco San Francisco (; Spanish language, Spanish for "Francis of Assisi, Saint Francis"), officially the City and County of San Francisco, is the commercial, financial, and cultural center of Northern California. The city proper is the List of Ca ...

Los Angeles Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the world' ...

, and

. They were acquired by

Aramark Aramark Corporation, known commonly as Aramark, is an American food service, facilities, and uniform services provider to clients in areas including education, healthcare, business, prisons, and leisure. It operates in North America (United St ...

in April 2006. On June 8, 2011,

Spectrum Equity Investors Spectrum Equity is an American growth equity firm that invests in businesses related to the information economy. The company operates out of offices in Boston, MA and San Francisco, CA. The company was an early investor in Ancestry.com and Grubhub ...

made a $50 million minority investment in Seamless and the company was spun out of Aramark into an independent entity. On June 28, 2011, SeamlessWeb notified their clients they had changed their name to ''Seamless''. In May 2013, Seamless announced the signing of an agreement to

merge Merge, merging, or merger may refer to: Concepts * Merge (traffic), the reduction of the number of lanes on a road * Merge (linguistics), a basic syntactic operation in generative syntax in the Minimalist Program * Merger (politics), the comb ...

with

GrubHub Grubhub Inc. is an American online and mobile prepared food ordering and delivery platform. The company is based in Chicago, Illinois. Founded in 2004, it is a subsidiary of the Dutch company Just Eat Takeaway since 2021. Grubhub has been criti ...

, creating a combined company with a higher order volume and improved regional coverage. On August 9, 2013, Seamless and GrubHub completed their merger and now operate under the name GrubHub, Inc. (formerly known as GrubHub Seamless). The merger resulted in connecting diners with approximately 25,000 restaurants for online and mobile-ordering across the United States and in London. In the first half of 2013, the combined organization processed approximately 130,000 orders per day. After Grubhub was acquired by Just Eat Takeaway on June 15, 2021, Seamless' logo was updated.

Recognition

SeamlessWeb was recognized as the 4th fastest-growing private company in the United States in the 2004 Inc. 500 list. The company had the highest rate of revenue growth among New York state technology companies in the 2005 Deloitte Technology Fast 50 program, and was selected as one of ''

TIME Time is the continued sequence of existence and events that occurs in an apparently irreversible succession from the past, through the present, into the future. It is a component quantity of various measurements used to sequence events, to ...

'' magazine's 50 Coolest Web Sites for 2006. In August 2009, SeamlessWeb was featured on the

MSN MSN (meaning Microsoft Network) is a web portal and related collection of Internet services and apps for Windows and mobile devices, provided by Microsoft and launched on August 24, 1995, alongside the release of Windows 95. The Microsoft Net ...

web series ''Cool Runnings''. In the episode, entitled "Carving a Niche in Online Food Delivery", host Antonio Neves interviewed key personnel at SeamlessWeb, along with the restaurants and companies they work with, providing insights into how SeamlessWeb began and how it thrived. Jason Finger, co-founder and long-time CEO, won the 2007

Ernst & Young Ernst & Young Global Limited, trade name EY, is a multinational professional services partnership headquartered in London, England. EY is one of the largest professional services networks in the world. Along with Deloitte, KPMG and Pricewaterh ...

Entrepreneur of the Year Award for E-Services.

References

External links

* {{DEFAULTSORT:Seamless Online food retailers of the United States American companies established in 1999 Retail companies established in 1999 Transport companies established in 1999 Internet properties established in 1999 2013 mergers and acquisitions Privately held companies based in New York City 1999 establishments in New York (state)

History

Recognition

See also

References

External links