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Suzy Spafford, also known as Suzy Spafford Lidstrom (born 1945), is an American
cartoonist A cartoonist is a visual artist who specializes in both drawing and writing cartoons (individual images) or comics (sequential images). Cartoonists differ from comics writers or comic book illustrators in that they produce both the literary and ...
best known for drawing whimsical animal characters. Her "Suzy's Zoo" line of
greeting card A greeting card is a piece of card stock, usually with an illustration or photo, made of high quality paper featuring an expression of friendship or other sentiment. Although greeting cards are usually given on special occasions such as birthday ...
s, stickers, stationery, calendars, and similar products is sold in thousands of stores all over the world.San Diego Union Tribune, August 8, 1999
/ref> She has also written several dozen books for children, including the ''Tales from Duckport'' series.


Business

Her "Suzy's Zoo" greeting card company was launched in 1968, while she was still an undergraduate at
San Diego State University San Diego State University (SDSU) is a public research university in San Diego, California. Founded in 1897 as San Diego Normal School, it is the third-oldest university and southernmost in the 23-member California State University (CSU) system ...
working toward her Bachelor of Fine Arts degree. In 1999 she added a line of products for babies and toddlers, called Little Suzy's Zoo. Her often humorous drawings feature more than 200 animal characters such as rabbits, turtles, snails and ostriches. The animals are drawn in bright colors, wearing clothes, shoes, and happy expressions. Her first fully developed animal character was a cross between a chicken and a duck, a cheerful extrovert known as Suzy Ducken. Each character has a personality and backstory; they all live in a fictional town called Duckport. At first she drew all of the characters herself, but she quickly needed to hire assistants to keep up with the growing business. As of 2002 the Suzy's Zoo retail business had 50 employees and generated $50 million in annual revenue.The Magazine of San Diego State University, Spring 2001, page 8


Personal life

Born 1945 in
Toledo, Ohio Toledo ( ) is a city in and the county seat of Lucas County, Ohio, United States. A major Midwestern United States port city, Toledo is the fourth-most populous city in the state of Ohio, after Columbus, Cleveland, and Cincinnati, and according ...
, Spafford grew up in
San Diego, California San Diego ( , ; ) is a city on the Pacific Ocean coast of Southern California located immediately adjacent to the Mexico–United States border. With a 2020 population of 1,386,932, it is the eighth most populous city in the United States ...
and still lives there with her husband Ray Lidstrom, president of her company, Suzy's Zoo Studios. She graduated from
Point Loma High School Point Loma High School is a public high school in the San Diego Unified School District in San Diego, California, United States. It is located in the Loma Portal neighborhood of Point Loma. The school serves the neighborhoods of Point Loma and ...
and
San Diego State University San Diego State University (SDSU) is a public research university in San Diego, California. Founded in 1897 as San Diego Normal School, it is the third-oldest university and southernmost in the 23-member California State University (CSU) system ...
. She is a member of
Kappa Delta Kappa Delta (, also known as KD or Kaydee) was the first sorority founded at the State Female Normal School (now Longwood University), in Farmville, Virginia. Kappa Delta is one of the "Farmville Four" sororities founded at the university, wh ...
sorority. She has been drawing since she was 3 years old.San Diego Union Tribune, September 8, 1993
/ref> She was especially inspired by the fanciful drawing of
Ted Geisel Theodor Seuss Geisel (;"Seuss"
''
Her parents supported her talent by enrolling her in painting classes and later private lessons in watercolor painting. By the time she was in college she was selling watercolor landscapes at art fairs. During slow times at the fairs she drew little cartoons of animals doing things like playing golf or fishing. Customers snapped up the animal drawings, so that her work became more and more focused on the style that became Suzy's Zoo. She is a founding member of the San Diego Watercolor Society. She sits on the boards of directors of several charities including the Rees-Stealy Research Foundation and the San Diego/Imperial Council of the
Girl Scouts of the USA Girl Scouts of the United States of America (GSUSA), commonly referred to as simply Girl Scouts, is a youth organization for girls in the United States and American girls living abroad. Founded by Juliette Gordon Low in 1912, it was organized a ...
.


Recognition

Spafford won the
National Cartoonist Society The National Cartoonists Society (NCS) is an organization of professional cartoonists in the United States. It presents the National Cartoonists Society Awards. The Society was born in 1946 when groups of cartoonists got together to entertain the ...
Greeting Card Award in 1996. She was presented with the Kappa Delta Woman of Achievement Award in 1997. In 2003 the local
Girl Scout Girl Guides (known as Girl Scouts in the United States and some other countries) is a worldwide movement, originally and largely still designed for girls and women only. The movement began in 1909 when girls requested to join the then-grassroot ...
council honored her with their annual "Cool Women" award, given to local women who serve as outstanding role models for girls as they balance work, family, friends and service.


Animated series

An animated series of Suzy's Zoo entitled ''Suzy's Zoo: A Day with Witzy,'' co-produced by Suzy's Zoo Film Partners and the
Tokyo Broadcasting System formerly is a Japanese media and licensed broadcasting holding company. It is the parent company of the television network and radio network . It has a 28-affiliate television network called JNN (Japan News Network), as well as a 34-affili ...
(TBS) network, began broadcasting on
BabyFirstTV BabyFirst (stylized in all lowercase since 2019) is an American TV channel that produces and distributes content for babies from 0–3 years and their parents through television, the internet, and mobile applications. The channel is owned by Fi ...
on March 23, 2015, starring
Alyson Leigh Rosenfeld Alyson Leigh Rosenfeld (born March 21, 1987) is an American stage and voice actress, best known for voicing List of Pokémon anime characters#Bonnie, Bonnie, List of Pokémon anime characters#Nurse Joy, Nurse Joy, and List of Pokémon anime chara ...
as Witzy.


Bibliography

Source: * ''Alphabetical Soup'', Suzy's Zoo (San Diego, CA), 1995. * ''Witzy and Zoom Zoom'', Suzy's Zoo (San Diego, CA), 1998. * ''Witzy Wonders'', Scholastic Inc. (New York, NY), 2001. * ''Witzy's Opposites'', Lyric Pub. (Allen, TX), 2001. * ''Witzy's Colors'', Lyric Pub. (Allen, TX), 2001. * ''Witzy's Book of Words'', Scholastic (New York, NY), 2001. * ''Witzy's Block Party'', Scholastic (New York, NY), 2001. * ''Friends Forever'', Lyric Pub. (Allen, TX), 2001. * ''Witzy to the Rescue'', Lyric Pub. (Allen, TX), 2001. * ''Witzy Plays Hide-and-Seek'', Scholastic (New York, NY), 2001. * ''Back to School? Cool!'', Scholastic Inc. (New York, NY), 2002. * ''Trick or Treat? Neat!'', Scholastic Inc. (New York, NY), 2002. * ''Witzy's Winter Wonderland'', Scholastic (New York, NY), 2002. * ''Witzy's Backyard Easter Hunt'', Scholastic Inc. (New York, NY), 2002. * ''Witzy's Numbers'', Scholastic (New York, NY), 2002. * ''Witzy's Shapes'', Scholastic (New York, NY), 2002. * ''Stormy Weather? Stick Together!'', Scholastic (New York, NY), 2003. * ''Helping-out Day?: Hooray!'', Scholastic (New York, NY), 2003. * ''You're One Hot Diggety Dog'', Harvest House Publishers (Eugene, OR), 2004. * ''Witzy's Halloween Ghost'', Dalmatian Press (Franklin, TN), 2011.


References


External links


Official Website
* ; Japanese animation based on Spafford's characters {{DEFAULTSORT:Spafford, Suzy 1945 births American women cartoonists Artists from San Diego Businesspeople from San Diego Living people Artists from Toledo, Ohio Point Loma High School alumni San Diego State University alumni Writers from San Diego American cartoonists 21st-century American women