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The Surly Brewing Company is an American
craft brewery Craft beer is a beer that has been made by craft breweries. They produce smaller amounts of beer, typically less than large breweries, and are often independently owned. Such breweries are generally perceived and marketed as having an emphasis o ...
with facilities in
Minneapolis Minneapolis () is the largest city in Minnesota, United States, and the county seat of Hennepin County. The city is abundant in water, with thirteen lakes, wetlands, the Mississippi River, creeks and waterfalls. Minneapolis has its origins ...
and
Brooklyn Center, Minnesota Brooklyn Center is a first-ring suburban city in Hennepin County, Minnesota, United States in the Minneapolis–Saint Paul metropolitan area. In 1911, the area became a village formed from parts of Brooklyn Township and Crystal Lake Township. I ...
, and is noted for primarily canning beers, rather than bottling. Initially available only in and around the
Minneapolis–Saint Paul Minneapolis–Saint Paul is a metropolitan area in the Upper Midwestern United States centered around the confluence of the Mississippi, Minnesota and St. Croix rivers in the U.S. state of Minnesota. It is commonly known as the Twin Cities ...
metropolitan area, the company expanded distribution to include all of Minnesota and at least 12 states and several international markets. During the early 2010s, Surly experienced rapid growth, with production of 21,000
barrels A barrel or cask is a hollow cylindrical container with a bulging center, longer than it is wide. They are traditionally made of wooden staves and bound by wooden or metal hoops. The word vat is often used for large containers for liquids, u ...
in 2012, 28,000 barrels in 2013, and 47,757 barrels in 2015. Surly's brewing system in Brooklyn Center is a 30 beer barrel (BBL) Sprinkman, one of four identical systems produced by Sprinkman of
Wisconsin Wisconsin () is a state in the upper Midwestern United States. Wisconsin is the 25th-largest state by total area and the 20th-most populous. It is bordered by Minnesota to the west, Iowa to the southwest, Illinois to the south, Lake M ...
. The Minneapolis location has a 100 barrel system. Despite sharing a similar name and being headquartered in the U.S. state of Minnesota, the brewing company and
Surly Bikes Surly Bikes, or Surly, is a bicycle brand based in Bloomington, Minnesota, United States, that was founded in 1998. It is a division of Quality Bicycle Products, a manufacturer and distributor of bicycles and bicycle parts. Despite sharing a simi ...
are separate enterprises. An agreement between the two companies allows the bicycle manufacturer to display the single word "Surly" on its products.


History

Surly Brewing Co. founder Omar Ansari had been
homebrewing Homebrewing is the brewing of beer or other alcoholic beverages on a small scale for personal, non-commercial purposes. Supplies, such as kits and fermentation tanks, can be purchased locally at specialty stores or online. Beer was brewed dom ...
since 1994. After apprenticing at New Holland Brewing Company in Michigan and enlisting Todd Haug of Minneapolis's
Rock Bottom Brewery SPB Hospitality is a multi-brand restaurant operator headquartered in Houston, Texas. The company owned several casual dining restaurant chain brands, including Logan's Roadhouse, Old Chicago, Gordon Biersch Brewery Restaurants, and Rock Bottom R ...
, Surly Brewing began brewing in Brooklyn Center. In February 2011, Surly announced that it intended to open a restaurant and
beer garden A beer garden (German: ''Biergarten'') is an outdoor area in which beer and food are served, typically at shared tables shaded by trees. Beer gardens originated in Bavaria, of which Munich is the capital city, in the 19th century, and remain co ...
, which was expected to cost
US$ The United States dollar (symbol: $; code: USD; also abbreviated US$ or U.S. Dollar, to distinguish it from other dollar-denominated currencies; referred to as the dollar, U.S. dollar, American dollar, or colloquially buck) is the official ...
20 million. The new facility would also increase its brewing capacity to approximately 100,000 barrels. This type of installation was not in line with Minnesota's liquor laws, however. With the help of the Surly Nation, fans of the brewery's beer, some members of the
Minnesota Legislature The Minnesota Legislature is the bicameral legislature of the U.S. state of Minnesota consisting of two houses: the Senate and the House of Representatives. Senators are elected from 67 single-member districts. In order to account for decennia ...
were convinced to propose changes in order to allow it. Minnesota's three-tier liquor sales system would not allow breweries to distribute their beer for retail sale and sell on the brewery's premises, as a
brewpub Craft beer is a beer that has been made by craft breweries. They produce smaller amounts of beer, typically less than large breweries, and are often independently owned. Such breweries are generally perceived and marketed as having an emphasis o ...
does. After just a few months, changes to Minnesota's liquor laws that would allow Surly to sell beer for consumption at the proposed BrewPub, were passed in an
omnibus Omnibus may refer to: Film and television * ''Omnibus'' (film) * Omnibus (broadcast), a compilation of Radio or TV episodes * ''Omnibus'' (UK TV series), an arts-based documentary programme * ''Omnibus'' (U.S. TV series), an educational progr ...
liquor bill introduced by Rep. Jenifer Loon (R -
Eden Prairie Eden Prairie is a city southwest of downtown Minneapolis in Hennepin County and the 16th-largest city in the State of Minnesota, United States. As of the 2020 census, it has a population of 64,198. The city is adjacent to the north bank of th ...
) and Sen. Linda Scheid ( DFL - Brooklyn Park). Known as the "Surly Bill", this bill was signed into law by Governor
Mark Dayton Mark Brandt Dayton (born January 26, 1947) is an American politician who served as the 40th governor of Minnesota from 2011 to 2019. He was a United States Senator for Minnesota from 2001 to 2007, and the Minnesota State Auditor from 1991 to 1 ...
on 25 May 2011. In 2012, ''
Esquire Esquire (, ; abbreviated Esq.) is usually a courtesy title. In the United Kingdom, ''esquire'' historically was a title of respect accorded to men of higher social rank, particularly members of the landed gentry above the rank of gentlema ...
'' magazine selected Surly Brewing Company's CynicAle 16 ounce as one of the "Best Canned Beers to Drink Now" in a February article. Surly purchased an plot of land in
Prospect Park, Minneapolis Prospect Park is a historic neighborhood within the University community of the U.S. city of Minneapolis, Minnesota. The area is bounded by the Mississippi River to the south, the City of Saint Paul, Minnesota to the east, the Burlington North ...
for its $20 million brewery in April 2013. Surly secured $2 million in environmental mediation grants from Hennepin County to address more than a century's worth of accumulated industrial pollution at the site. Their new brewery and taproom opened in December 2014. In 2016, Surly was featured on an episode of ''
Diners, Drive-Ins and Dives ''Diners, Drive-Ins and Dives'' (often nicknamed ''Triple D'' and stylized as ''Diners, Drive-Ins, Dives'') is an American food reality television series that premiered on April 23, 2007, on the Food Network. It is hosted by Guy Fieri. The show o ...
'', hosted by
Guy Fieri Guy Ramsay Fieri (, ; ''né'' Ferry; born January 22, 1968) is an American restaurateur, author, and an Emmy Award winning television presenter. He co-owns three restaurants in California, licenses his name to restaurants in New York City, Las ...
. In 2020, Surly announced it would layoff 150 employees and indefinitely close its 350-seat beer hall, pizzeria, events center, and retail store in Minneapolis. Though the company said the decision was a result of declining revenue due to restrictions during the
COVID-19 pandemic The COVID-19 pandemic, also known as the coronavirus pandemic, is an ongoing global pandemic of coronavirus disease 2019 (COVID-19) caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The novel virus was first identif ...
, announcement of it came just days after employees announced their intention to
unionize A trade union (labor union in American English), often simply referred to as a union, is an organization of workers intent on "maintaining or improving the conditions of their employment", ch. I such as attaining better wages and benefits ( ...
under
Unite Here UNITE HERE is a labor union in the United States and Canada with roughly 300,000 active members. The union's members work predominantly in the hotel, food service, laundry, warehouse, and casino gaming industries. The union was formed in 2004 by ...
Local 17 that represents restaurant and hospitality workers. Some labor leaders felt the move by Surly was retaliatory and filed
unfair labor practice An unfair labor practice (ULP) in United States labor law refers to certain actions taken by employers or unions that violate the National Labor Relations Act of 1935 (49 Stat. 449) (also known as the NLRA and the Wagner Act after NY Senator R ...
charges. The company said sales at its on-site location were down 82% from the prior year, and it was no longer profitable. It reopened in May of 2021.


Distribution

For the first several years Surly was only available in the Minneapolis-St. Paul area due to limited supply. An initial expansion to Chicago was reversed in June 2010 to ensure they could reliably serve the brewery's home market. In November 2013, Surly re-entered the Chicago market, being offered at over one hundred different bars, restaurants, and liquor stores in the
Chicago metropolitan area The Chicago metropolitan area, also colloquially referred to as Chicagoland, is a metropolitan area in the Midwestern United States. Encompassing 10,286 sq mi (28,120 km2), the metropolitan area includes the city of Chicago, its suburbs and hi ...
. This expansion included canned and kegged Surly Cynic, Hell, Bender, Overrated, and Coffee Bender, with some Chicago liquor stores carrying select Surly specialities when available.Surly Brewing to return to Chicago
''Chicago Tribune'', 7 November 2013, Josh Noel
In early 2015 Surly expanded its distribution to include Iowa and also aimed to include Wisconsin by the end of the same year.


See also

*
Barrel-aged beer A barrel-aged beer is a beer that has been aged for a period of time in a wooden barrel. Typically, these barrels once housed bourbon, whisky, wine, or, to a lesser extent, brandy, sherry, or port.Beer brewing companies based in Minnesota