Ståle Økland (born 21 April 1976) is a Norwegian writer, thinker, trend expert and public speaker. He grew up in

Bryne Bryne () is a List of towns and cities in Norway, town in Time, Norway, Time municipality in Rogaland county, Norway. The city is the administrative centre of the municipality of Time and it is also List of urban areas in Norway by population, o ...

Leverkusen Leverkusen () is a city in North Rhine-Westphalia, Germany, on the eastern bank of the Rhine. To the south, Leverkusen borders the city of Cologne, and to the north the state capital, Düsseldorf. With about 161,000 inhabitants, Leverkusen is on ...

and

Paris Paris () is the capital and most populous city of France, with an estimated population of 2,165,423 residents in 2019 in an area of more than 105 km² (41 sq mi), making it the 30th most densely populated city in the world in 2020. S ...

. He currently lives in

Oslo Oslo ( , , or ; sma, Oslove) is the capital and most populous city of Norway. It constitutes both a county and a municipality. The municipality of Oslo had a population of in 2022, while the city's greater urban area had a population of ...

Norway Norway, officially the Kingdom of Norway, is a Nordic country in Northern Europe, the mainland territory of which comprises the western and northernmost portion of the Scandinavian Peninsula. The remote Arctic island of Jan Mayen and t ...

Personal life

Ståle Økland's academic background is studies in

sociology Sociology is a social science that focuses on society, human social behavior, patterns of Interpersonal ties, social relationships, social interaction, and aspects of culture associated with everyday life. It uses various methods of Empirical ...

, history and German language. He started his career in the advertising industry as a copywriter with an advertising company in

Stavanger Stavanger (, , American English, US usually , ) is a city and municipalities of Norway, municipality in Norway. It is the fourth largest city and third largest metropolitan area in Norway (through conurbation with neighboring Sandnes) and the a ...

, Norway. He shortly became a creative director in the agency, and later partner and managing director. In 2007 he founded a Norwegian trend agency called Domene Fem AS.

Works

Økland discusses issues relating to the fields of consumption,

technology Technology is the application of knowledge to reach practical goals in a specifiable and reproducible way. The word ''technology'' may also mean the product of such an endeavor. The use of technology is widely prevalent in medicine, science, ...

, trade and society, and current topics of relevance to the business community such as

globalization Globalization, or globalisation (Commonwealth English; see spelling differences), is the process of interaction and integration among people, companies, and governments worldwide. The term ''globalization'' first appeared in the early 20t ...

, social and cultural change,

innovation Innovation is the practical implementation of ideas that result in the introduction of new goods or services or improvement in offering goods or services. ISO TC 279 in the standard ISO 56000:2020 defines innovation as "a new or changed entity ...

strategic management In the field of management, strategic management involves the formulation and implementation of the major goals and initiatives taken by an organization's managers on behalf of stakeholders, based on consideration of Resource management, resour ...

and retail trends. He has given keynote speeches at many European conferences. Ståle Økland has also had a political career, among others as vice-mayor in the municipality of

Time Time is the continued sequence of existence and events that occurs in an apparently irreversible succession from the past, through the present, into the future. It is a component quantity of various measurements used to sequence events, to ...

(2003-2005). He is the eldest son of the former Norwegian footballer

Arne Larsen Økland Arne Larsen Økland (born 31 May 1954) is a Norwegian former footballer who played as a striker for Vard Haugesund, Bryne, Bayer Leverkusen and Racing Club de Paris. He was capped 54 times for Norway, scoring 13 goals and he is regarded as one ...

Publications

* ''Datakrasj'' (201

* ''Bykamp'' (2014), together with Nicolai Strøm Olsen. * ''Tenk som en rockestjerne'' (2013) * '' Trendmania'' (2011
Trendmania

References

External links

Athenas Deutschland

Athenas Schweiz

{{DEFAULTSORT:Okland, Stale 1976 births Living people Norwegian writers People from Bryne