Stefan Larsson (born 1974) is an American fashion industry executive. Since 2021 he has served as the

chief executive officer A chief executive officer (CEO), also known as a central executive officer (CEO), chief administrator officer (CAO) or just chief executive (CE), is one of a number of corporate executives charged with the management of an organization especially ...

of PVH Corporation. Before joining PVH he was the chief executive officer of the

Ralph Lauren Corporation Ralph Lauren Corporation is an American publicly traded fashion company that was founded in 1967 by American fashion designer Ralph Lauren. The company is headquartered in New York City, producing products ranging from the mid-range to the luxur ...

, global president of

Old Navy Old Navy is an American clothing and accessories retailing company owned by multinational corporation Gap Inc. It has corporate operations in the Mission Bay neighborhood of San Francisco, California. The largest of the Old Navy stores are its ...

, and part of H&M management for nearly 15 years.

Early life and education

Born in 1974, Larsson earned an MBA jointly from the

Hanken School of Economics Hanken School of Economics (Swedish: ''Svenska handelshögskolan,'' also known as Hanken) is a business school in Finland with two locations, Helsinki and Vaasa. Founded in 1909, it is the oldest business school in Finland, and one of the oldest i ...

in Finland and

Jönköping International Business School Jönköping International Business School (JIBS) is a business school located in Jönköping in south central Sweden. The school has focus areas in entrepreneurship, ownership and renewal. JIBS is known for its international education and researc ...

in Sweden.

Career

Hennes & Mauritz

Larsson joined the Swedish fashion company Hennes & Mauritz ( H&M) in 1998 after having completed his studies and stayed with the retailer for nearly 15 years, rising to the position of Head of Global Sales "with functional responsibility for about 2,300 stores and nearly all of its $17 billion in annual sales." During that time, he was part of the executive team that increased annual revenues from $3 billion to $17 billion and expanded its operations from 12 to 44 countries. He also oversaw real estate, store design and construction.

Old Navy

Larsson served as global president of

, part of

The Gap The Gap may refer to: Places Australia * The Gap, New South Wales, a locality near Wagga Wagga, New South Wales * The Gap, Northern Territory, a suburb of Alice Springs, Northern Territory * The Gap, Queensland, a suburb of Brisbane, Queensland ...

's portfolio, from October 2012 to September 2015. In April 2012, Gap Inc. sponsored a U.S. work and residence permit for Larsson and his immediate family. In addition to a $350,000 sign-on bonus, his initial salary was $1 mio. per year plus annual bonus and stock options/awards. Larrson transformed Old Navy into Gap Inc.'s top performing business unit, achieving three consecutive years of profitable growth and better sales revenues than Banana Republic and Gap. By offering fashionable clothing at low prices and overhauling its global supply chain to increase speed to market, Larsson increased Old Navy's revenue by nearly $1 billion.

Ralph Lauren

In September 2015, it was announced that Stefan Larsson would replace the company's founder, Ralph Lauren, as CEO in November. Lauren stayed on as

executive chairman The chairperson, also chairman, chairwoman or chair, is the presiding officer of an organized group such as a board, committee, or deliberative assembly. The person holding the office, who is typically elected or appointed by members of the grou ...

and

chief creative officer A chief creative officer (CCO) is the highest ranking position of the creative team within a company. Depending on the type of company, this position may be responsible for the overall look and feel of marketing, media, and branding associated with ...

. The company and Stefan Larsson mutually agreed to part ways after Ralph Lauren stated they found themselves having different views on how to evolve the creative and consumer-facing parts of the business. In February 2017, it was announced that Larsson had agreed to leave his position as CEO effective May 2017 due to differences with Lauren. On the day of Larsson's departure, the company's share price fell by 12%. He was replaced by

Patrice Louvet Patrice Louvet (born 1964) is a French American business executive. The CEO and president of the Ralph Lauren Corporation since July 17, 2017, he began his career at Procter & Gamble (P&G) in 1989, where he held numerous executive roles across No ...

PVH Corporation

In June 2019 Larsson became president of PVH Corporation. Larsson oversees all of PVH's brands and regions, including Calvin Klein and Tommy Hilfiger. On February 1, 2021, PVH officially appointed Stefan Larsson as chief executive officer and he joined its Board of Directors.

The RealReal Inc.

Larsson served on the board of directors for the RealReal Inc, a resell platform for luxury goods which went public on Nasdaq in June 2019.

References

{{DEFAULTSORT:Larsson, Stefan Living people 1970s births American chief executives of fashion industry companies Hanken School of Economics alumni