"So Alive" is a song by British MC

Skepta Chief Joseph Olaitan Adenuga Jr. (born 19 September 1982), known professionally as Skepta, is a British-Nigerian grime MC, rapper and record producer. Alongside his younger brother Jme, he briefly joined Roll Deep before they became founding ...

and British trio,

N-Dubz N-Dubz are an English hip hop trio from Camden Town, London, consisting of cousins Dappy and Tulisa, and Fazer. After winning a MOBO Award for Best Newcomer in 2007, N-Dubz briefly signed to Polydor Records before joining All Around the Wor ...

. It was released as an official single on 6 February 2011. It is the fourth single released Skepta's third album ''

Doin' It Again ''Doin' It Again'' is the third studio album by English grime artist Skepta. It features artists N-Dubz, Preeya Kalidas, Charlee Drew, Boy Better Know and Chip and was released on 31 January 2011 on Boy Better Know and All Around the World ...

'' and

's third album ''

Love.Live.Life ''Love.Live.Life'' is the third studio album released by English hip-hop trio N-Dubz, released on 29 November 2010, as a collaboration by All Around the World and Island Records. Following the release of the album the group announced a hiatus ...

''. The single peaked at #99 on the

UK Singles Chart The UK Singles Chart (currently titled Official Singles Chart, with the upper section more commonly known as the Official UK Top 40) is compiled by the Official Charts Company (OCC), on behalf of the British record industry, listing the top-s ...

Background

The song's radio edit lasts just under three minutes, while the album version has a longer intro and lasts nearly four minutes

described the song to

Digital Spy Digital Spy (DS) is a British-based entertainment, television and film website and brand and is the largest digital property at Hearst UK. Since its launch in 1999, Digital Spy has focused on entertainment news related to television programmes, ...

: "It's a fusion.

are seen as a pop group and I'm more of an urban artist. Normally when those two collide the result is a big pop tune, but I wanted to do it the other way around and bring out

's grime side. Fortunately fans of mine and

both seem to love it!" He also explained the delay of the official single release: "I've been waiting for the right time to get it out. There was a bit of a rat race last year with so many grime artists coming out, but I feel like I've got a clear run at the moment and there's a buzz about it. Timing is everything."Digital Spy - Interview with Skepta
by Robert Copsey. 2011-01-31

Music video

The music video for "So Alive" premiered on 19 November 2010 on

YouTube YouTube is a global online video platform, online video sharing and social media, social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by ...

. At most points of the video, both Skepta and N-Dubz are all shown rapping in a ring of fire and on top of a building. The video ends with Skepta slowly jumping off the building. Dappy and Fazer are also shown in front of red illuminated gates individually during their verses. The video has over 3,500,000 views as of 22 August 2012.

Track listings

Personnel

*Lead

vocals Singing is the act of creating musical sounds with the voice. A person who sings is called a singer, artist or vocalist (in jazz and/or popular music). Singers perform music (arias, recitatives, songs, etc.) that can be sung with or without ...

–

and

* Producers – J. Adenuga *

Lyrics Lyrics are words that make up a song, usually consisting of verses and choruses. The writer of lyrics is a lyricist. The words to an extended musical composition such as an opera are, however, usually known as a "libretto" and their writer, a ...

– J. Adenuga, Contostavlos,

Tulisa Contostavlos Tula Paulinea Contostavlos (Greek: Τούλα Παυλίνα 'Τουλίσα' Κοντόσταυλου; born 13 July 1988) professionally known as Tulisa, is an English singer, songwriter, television personality, and actress. As a part of the ...

Richard Rawson Richard Rawson (born 5 February 1987), better known by his stage name Fazer, is a British rapper, singer, songwriter, record producer and DJ. He is popularly known as the member of hip hop trio N-Dubz releasing three studio albums and winni ...

Label A label (as distinct from signage) is a piece of paper, plastic film, cloth, metal, or other material affixed to a container or product, on which is written or printed information or symbols about the product or item. Information printed dir ...

: All Around the World

Chart performance

Weekly charts

Release history

References

{{N-Dubz 2010 songs 2011 singles Skepta songs N-Dubz songs Songs written by Tulisa (singer) Songs written by Richard Rawson Songs written by Dappy All Around the World Productions singles Songs written by Skepta 3 Beat Records singles