Snooth is a
social networking
A social network is a social structure made up of a set of social actors (such as individuals or organizations), sets of dyadic ties, and other social interactions between actors. The social network perspective provides a set of methods for a ...
website
A website (also written as a web site) is a collection of web pages and related content that is identified by a common domain name and published on at least one web server. Examples of notable websites are Google, Facebook, Amazon, and Wikip ...
based in
New York City
New York, often called New York City or NYC, is the most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the most densely populated major city in the U ...
, United States. It was founded in November 2006 by
Philip J. K. James
Philip James (born June 30, 1978) is a British entrepreneur and adventurer living in California. He is currently CEO of Penrose Hill, a wine company based in Napa, California that sells through its website Firstleaf.com and through retail. He was ...
, a graduate of
Oxford University
Oxford () is a city in England. It is the county town and only city of Oxfordshire. In 2020, its population was estimated at 151,584. It is north-west of London, south-east of Birmingham and north-east of Bristol. The city is home to the ...
and
Columbia Business School
Columbia Business School (CBS) is the business school of Columbia University, a private research university in New York City. Established in 1916, Columbia Business School is one of six Ivy League business schools and is one of the oldest busin ...
. The company raised $300,000 in seed financing in December 2006. Snooth has built an
online community
An online community, also called an internet community or web community, is a community whose members interact with each other primarily via the Internet. Members of the community usually share common interests. For many, online communities may fe ...
for
wine
Wine is an alcoholic drink typically made from fermented grapes. Yeast consumes the sugar in the grapes and converts it to ethanol and carbon dioxide, releasing heat in the process. Different varieties of grapes and strains of yeasts are ...
drinkers; users can research, review and shop for wine on the site.
Awards
In 2008, Snooth receives the Model of Excellence Award from infoCommerce.
In 2010, Snooth becomes 2010 Wine Blog Awards Finalist.
History
The site has been noted in
Decanter (magazine)
''Decanter'' is a wine and wine-lifestyle media brand. It includes a print and digital magazine, fine wine tasting events, a news website, a subscription website - ''Decanter Premium'', and the ''Decanter World Wine Awards''. The magazine, publish ...
, the
New York Daily News
The New York ''Daily News'', officially titled the ''Daily News'', is an American newspaper based in Jersey City, NJ. It was founded in 1919 by Joseph Medill Patterson as the ''Illustrated Daily News''. It was the first U.S. daily printed in Ta ...
, and the
New York Post
The ''New York Post'' (''NY Post'') is a conservative daily tabloid newspaper published in New York City. The ''Post'' also operates NYPost.com, the celebrity gossip site PageSix.com, and the entertainment site Decider.com.
It was established ...
.
In November 2007, the company raised another $1 million from
angel investors
to expand its operations and merchant relationships.
In 2010, Rich Tomko (former Time Warner/CNN Executive) joined as CEO and focused the company on an ad-supported business model. Strong revenue growth helped fuel a profitable year in 2012.
In 2013, Snooth's Co-Founder and former CTO Mark Angelillo was named CEO.
References
{{reflist
External links
Snooth website
American review websites
Wine websites
Companies based in New York City