Silverwood Dairy

Silverwood Dairy was a London, Ontario, Canada, dairy company that operated in the early 20th century and was later acquired as a brand name by Ault Foods.

History

Founding owner and early years

Silverwood Dairy was founded by Albert Edward Silverwood (b. February 15, 1876, d. December 2, 1961). Silverwood was born on a farm near the village of Oakwood (located west of Lindsay, Ontario) and attended Oakwood Public School and Lindsay Collegiate Institute.

In 1901, he married Eva M. Ferris, of Lindsay and had one son (Edward Gordon), and one daughter (Dorothy Marie).

Silverwood was President and Managing Director of Silverwood Industries Limited of London, Ontario. The company was a dealer in cold storage products and a manufacturer of ice cream and butter; it began operations in London and provided services across Ontario. In 1966 it acquired Calgary-based United Dairies. Over the course of Silverwood's existence it acquiring a number of smaller dairies and other assets:

* Willards Cream Top Dairy (Toronto), 1929
* City Dairy (Winnipeg), 1943
* Campbell's Dairy (Peterborough), approx. 1960
* Mac's Convenience Stores, 1972 (40% in 1963)
* Royal Oak Dairy, 1976

Later in life, Silverwood established the A.E. Silverwood Foundation (1948). He died in 1961 and is entombed in Woodland Cemetery Mausoleum, London, Ontario in between his two wives.

Legacy

Silverwood's mansion in his home town of London was home to the University of Western Ontario's Faculty of Music and School of Business Administration. The Tudor Revival A.E. Silverwood Building is now called Dante Lenardon Hall. Silverwood Skating Rink in London was also named for him.

The Silverwood family never lived in this house. Mr Silverwood was a great supporter of Western's School of Music, and his donations went towards the purchase of this building for the use of the Music programme. UWO subsequently used it as part of the Law faculty, and later it was bought by King's University College and renamed Lenardon Hall after a revered founding scholar and teacher.

Growth and demise

Silverwood Dairy continued to grow after the departure of A.E. Silverwood. The company expanded in and beyond Ontario and acquired a number of smaller dairies. By 1984, Silverwood was taken over by the John Labatts Limited-owned Ault Foods and the name was carried on as a milk brand. While the dairy disappeared, the Silverwood brand continued. It was sold in the 1990s to Agropur and slowly disappeared. The non dairy part of Silverwood was renamed Silcorp Limited (1978) and became a Toronto-based operator of the Mac's Convenience chain.''I know that name!: the people behind Canada's best-known brand names'', Mark Kearney, Randy Ray, pp182-183 Silcorp acquired Mac's rival Becker's in 1996. The Silverwood name and brand disappeared for good in 1999 when the company was acquired by Couche-Tard.

Operations

* Chatham
* London
* Lucknow
* Kitchener/Waterloo
* Peterborough
* Regina
* Sarnia
* St. Catharines
* Stratford
* Toronto
* Woodstock
* Windsor
* Winnipeg

Products

* Cream
* Butter
* Milk
* Ice cream
* Popsicles and frozen novelties
* Chocolate pudding (ready-to-serve)

Trivia

Albert's brother, William Alexander Silverwood, moved to Saskatoon, Saskatchewan in 1907. He became a successful cattle rancher and operated a bottling plant north of the city. The present-day neighbourhood of Silverwood Heights, which occupies his former farmland, bears his name.

See also

* Parmalat Canada
** Beatrice Foods Canada
** Ault Foods
** Sealtest Dairy
**Bill Gordon who lived on Forest Hill Rd, Toronto, recalls working during the summers of 1954-1955 as a helper to the operator of the horse-drawn milk route in that area. Milk and cream bottles were glass at the time and were left out for return. His job involved delivering usually to a side door milk box, common in many homes at the time. Many customers had recurring orders; otherwise, it would mean two trips to the door. Payment was commonly ‘on account’, cash, or by tickets issued by Silverwoods. His compensation was minimal: often just a bottle of chocolate milk and the beloved opportunity to care for the horse - feeding, watering and grooming.

Les Mandelbaum formerly of Westgrove Avenue remembers horse drawn delivery from Silverwoods in the early 1950s.

Keith Alton (b. July 22, 1926; d. February 24, 2013) of Peterborough, ON, a former Campbell's Dairy co-owner, managed Silverwood's Peterborough operations during the 1960s and into the 1970s.

References

HISTORY of VICTORIA COUNTY - PART 25
* https://images.ourontario.ca/Partners/FWIO/FWIO003203460_0067p.pdf

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Food and drink companies disestablished in 1999
Companies based in London, Ontario
Dairy products companies of Canada
Ice cream brands
1999 disestablishments in Ontario