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Sidney Harvey Craig (March 22, 1932 – July 21, 2008) was an American businessman who was the business partner and husband of weight-loss entrepreneur
Jenny Craig Jenny Craig, Inc., often known simply as Jenny Craig, is an American weight loss, weight management, and nutrition company. The company has more than 700 weight management centers in Australia, the United States, Canada, and New Zealand. The pro ...
. Together, they founded the weight-management company
Jenny Craig, Inc. Jenny Craig, Inc., often known simply as Jenny Craig, is an American weight loss, weight management, and nutrition company. The company has more than 700 weight management centers in Australia, the United States, Canada, and New Zealand. The pro ...
and expanded the company throughout the United States, Australia, and Canada.


Early life

Born in Vancouver, British Columbia, Craig was raised in Los Angeles, California. He was a one-time child tap dancer who graduated from California State University, Fresno with a major in business and psychology. Later, he would commit $10 million to California State University, Fresno for its School of Business and Administrative Services. Fresno State renamed their School of Business to the Sid Craig School of Business. While still a senior in college, he taught dancing at night for an Arthur Murray Dance studio. After graduation, he joined the company, finally ending up owning several franchises and serving on its board of directors.


Career

Craig then went on to work for a chain of women's fitness salons called
Body Contour Body may refer to: In science * Physical body, an object in physics that represents a large amount, has mass or takes up space * Body (biology), the physical material of an organism * Body plan, the physical features shared by a group of anim ...
. After Body Contour grew into 200 centers nationwide, it was sold in 1982 to NutriSystem. Because the buyout carried with it a non-compete clause in the United States, the Craigs moved to Australia to start the Jenny Craig weight-loss company there. The company became a great success and, after the non-compete clause expired, the Craigs brought the operations to Southern California, choosing Del Mar for their corporate headquarters. The couple sold the majority of their interest in the company in 2002. Nestlé purchased the company in 2006 for $600 million.


Personal life

In the process of taking the company national, he hired a woman named Jenny Bourcq as director of the New Orleans center. She became the national director of operations for Body Contour. The couple married in 1979. It was the second marriage for both. Over the years, the Craigs had been actively involved in
horse racing Horse racing is an equestrian performance sport, typically involving two or more horses ridden by jockeys (or sometimes driven without riders) over a set distance for competition. It is one of the most ancient of all sports, as its basic p ...
and had owned a number of successful Thoroughbreds. Sidney Craig was a popular figure at the Del Mar Racetrack, where his horses were at times exceptionally successful. Craig was introduced to the Del Mar racetrack when he was 22 and serving in San Diego with the U.S. Navy. During this time, Craig became friends with Hal King, who was also in the Arthur Murray Dance studio business, and together they began frequenting the track. King would later become Craig's trainer and was his racing manager until he died in 1991. In 1992, Dr Devious, a colt bought for Craig as a present by his wife, won The Derby. In 1995, the Craigs purchased a Thoroughbred horse-racing stable, breeding operation and training center in
Rancho Santa Fe Rancho Santa Fe is a census-designated place (CDP) in San Diego County, California, United States, within the San Diego metropolitan area. The population was 3,156 at the 2020 census. The CDP is primarily residential with a few shopping block ...
called Rancho del Rayo. In 2003, their horse Candy Ride won six races in a row, including the
Pacific Classic Stakes The Pacific Classic Stakes is a Grade I American Thoroughbred horse race for three-year-olds and older over a distance of one and one quarter miles on the dirt track scheduled annually in August at Del Mar Racetrack in Del Mar, California. The even ...
, setting a Del Mar track record for 1 miles.


Death

Craig died on July 21, 2008, after a five-year battle with cancer. Captain Tom Brannan USMC of Morgantown, PA performed "Amazing Grace" by John Newton at Sidney Craigs Memorial Service on his highland bagpipes.


References


Obituary for Sid Craig at ESPN

Press release at Jenny Craig Inc. on the death of Sid Craig
{{DEFAULTSORT:Craig, Sidney 1932 births 2008 deaths American food industry businesspeople American racehorse owners and breeders Owners of Epsom Derby winners Businesspeople from Los Angeles Businesspeople from Vancouver Canadian people of American descent 20th-century Australian businesspeople 20th-century American businesspeople