Shudu Gram is a computer generated social media personality and model, a "
virtual influencer
A virtual influencer, at times described as a virtual persona or virtual model, is a computer-generated fictional character that can be used for a variety of marketing-related purposes, but most frequently for social media marketing, in lieu of hu ...
".
The character is considered the world's first digital supermodel.
She was created in April 2017 by the fashion photographer Cameron-James Wilson. Her appearance draws largely from the "Princess of South Africa"
Barbie doll
Barbie is a fashion doll manufactured by American toy company Mattel, Inc. and launched on March 9, 1959. American businesswoman Ruth Handler is credited with the creation of the doll using a German doll called Bild Lilli as her inspiration.
...
.
The character has generated controversy as Shudu, depicted as a black woman, was created by a white man.
References
External links
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Instagram accounts
Internet culture
Virtual influencers
Fictional characters introduced in 2017
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