Sherman Phoenix is a
shopping mall in the northwest side of
Milwaukee, Wisconsin.
It opened in 2018 after civil unrest in the city caused local leaders to collaborate and find a way to create a more "inclusive economy."
The building was built out of a
BMO Harris Bank building that had been burned during the city's unrest.
The building features a mural by
Detroit artist Sydney James, partially funded by
Gener8tor
gener8tor is an American seed accelerator, startup accelerator that operates in several US cities, including Madison, Wisconsin, Madison, Milwaukee, Wisconsin, Milwaukee, and Minneapolis. As of March 2017, gener8tor was ranked as the top 11th st ...
, the
startup accelerator
Startup accelerators, also known as seed accelerators, are fixed-term, cohort-based programs, that include mentorship and educational components and culminate in a public pitch event or demo day. While traditional business incubators are often g ...
.
entrepreneurs across the country have been inspired by the mall.
It struggled through its first years due to closures from the Covid-19 pandemic, but was able to survive through takeout orders and additional fundraising.
The mall is located at 3536 W. Fond du Lac Ave.
References
External links
Official site
{{Coord, 43, 4, 34.5, N, 87, 57, 29.5, W, region:US-WI, display=title
Shopping malls in Wisconsin
2018 establishments