Serato (stylized in all lowercase; ) is a music software company.

History

Serato was founded in

Auckland, New Zealand Auckland (pronounced ) ( mi, Tāmaki Makaurau) is a large metropolitan city in the North Island of New Zealand. The List of New Zealand urban areas by population, most populous urban area in the country and the List of cities in Oceania by po ...

by Steve West and AJ Berstenshaw, who created software that changes the tempo of a recorded track without changing the pitch.

Software

Serato produces software used in digital music mixing, including digital vinyl record mixing for DVS records. Serato also produces software for

DJ mix A DJ mix or DJ mixset is a sequence of musical tracks typically mixed together to appear as one continuous track. DJ mixes are usually performed using a DJ mixer and multiple sounds sources, such as turntables, CD players, digital audio players ...

ing, which has visual components including wave form

beatmatching Beatmatching or pitch cue is a disc jockey technique of pitch shifting or timestretching an upcoming track to match its tempo to that of the currently playing track, and to adjust them such that the beats (and, usually, the bars) are synchroni ...

and other information about the sound being produced by the system. The software works with mainstream hardware, such as Roland, Denon, and Pioneer. In 2018 Serato changed the names of its DJ software from Serato DJ to Serato DJ Pro, and from Serato DJ Intro to Serato DJ Lite. The new versions use 64-bit software architecture. Serato also partners with hardware developers such as Pioneer to create Serato controllers.

Pyro

Serato developed a mobile app called Pyro, which automatically fades songs from a mobile device as they transition from track to track without prompting, and serves as a playlist creator drawing music from a device’s

iTunes iTunes () is a software program that acts as a media player, media library, mobile device management utility, and the client app for the iTunes Store. Developed by Apple Inc., it is used to purchase, play, download, and organize digital mul ...

library. Pyro also comes preloaded with other song collections curated by different artists and labels.

References

{{reflist

External links

Official sitePyro app
Music software DJ software Companies based in Auckland Software companies of New Zealand New Zealand Media and Entertainment