Craig Serani Marsh (born 7 June 1982), known professionally as Serani, is a Jamaican

dancehall Dancehall is a genre of Jamaican popular music that originated in the late 1970s. Initially, dancehall was a more sparse version of reggae than the roots style, which had dominated much of the 1970s.Barrow, Steve & Dalton, Peter (2004) "The Rou ...

singer and producer who has a joint venture deal with Phase One Communications in NYC. He is best known for his involvement in Sean Paul's album ''

The Trinity The Christian doctrine of the Trinity (, from 'threefold') is the central dogma concerning the nature of God in most Christian churches, which defines one God existing in three coequal, coeternal, consubstantial divine persons: God the Fa ...

'' and his 2008 single "No Games".

Early life

Serani was born 7 June 1982 in

Kingston, Jamaica Kingston is the capital and largest city of Jamaica, located on the southeastern coast of the island. It faces a natural harbour protected by the Palisadoes, a long sand spit which connects the town of Port Royal and the Norman Manley Inter ...

. He decided at a young age that his two other best friends who also shared the same interest in music should put together DASECA productions in 2001. Three friends David Anthony Harrisingh, Craig Serani Marsh, and Craig Andrew Harrisingh had a goal to produce all the major Reggae artists in Jamaica.

Career

2006–2008: Early career/Production credits

In 2006, Serani co-produced the first two singles on

Sean Paul Sean Paul Ryan Francis Henriques OD (born 9 January 1973) is a Jamaican rapper and singer who is regarded as one of dancehall's most prolific artists. Paul's singles "Get Busy" and "Temperature" topped the ''Billboard'' Hot 100 chart in the ...

's platinum album ''

'', including "

We Be Burnin' "We Be Burnin'" is the first single from Jamaican musician Sean Paul's third studio album, ''The Trinity'' (2005). It achieved success worldwide, becoming a top-10 hit on at least 10 national music charts, including those of Germany, Italy, the ...

", which was the first released single. "We Be Burnin’" track helped Trinity break a Jamaican record of 107,000 copies sold in the first week. Serani also produced the album ''Smash'' riddim, which hosts the song "

Dutty Wine The Dutty Wine is a Jamaican dance, typically performed by young women.Marcia A. Forbes ''Music, Media and Adolescent Sexuality in Jamaica'' Kingston: Arawak, 2010 The dance originated in Jamaica as with many other dances like "Log on" and "Screech ...

" by

Tony Matterhorn Tony Matterhorn (born Dufton Taylor on 13 March 1972) is a dancehall reggae deejay and sound system selector from Kingston, Jamaica. Matterhorn got his start in the sound system arena in the early 1990s, on Inner City Sound System first, then ...

. Dutty Wine was the number one song in Jamaica and England for a lengthy period of time. Serani is credited for helping bring into the limelight other Jamaican heavyweights such as Mavado,

Alaine Laughton Alaine is a Jamaican-American singer, songwriter, producer, and actor. 1998–2004 In 1988, Alaine appeared in movie ''Clara's Heart'' alongside Whoopi Goldberg. Through the late 1990s and early 2000s, Alaine lived in the United States and did ...

and Bugle with his catchy beats such as the Anger Management riddim on which Mavado voiced his landmark hit "Real McCoy". DASECA productions has also produced hits for other Reggae icons such as their colleague and Alliance crew leader

Bounty Killer Rodney Basil Price (born 12 June 1972), known as Bounty Killer, is a Jamaican reggae and dancehall deejay. AllMusic describes him as "one of the most aggressive dancehall stars of the '90s, a street-tough rude boy with an unrepentant flair ...

Busy Signal Reanno Devon Gordon (born 24 January 1979), better known by his stage name Busy Signal, is a Jamaican dancehall reggae artist. Biography Reanno Devon Gordon p/k/a Busy Signal was born in Saint Ann Parish,Johnson, Carolyn (2006)A Very Busy Chil ...

and

Vybz Kartel Adidja Azim Palmer (born 7 January 1976), better known as Vybz Kartel, is a Jamaican reggae and dancehall recording artist, composer, record producer, and entrepreneur. Among his various nicknames, he is referred to as "Worl' Boss". As summarize ...

amongst many others. They are also the backbone of The Alliance affiliated band Anger Management. His first and very successful attempt at singing was on Mavado's hit song Dying which is featured on the latter's début album '' Gangsta for Life: The Symphony of David Brooks''. He sang the hook and Mavado chanted the verses.

2008–present: Rise to fame and ''No Games''

In 2008, Serani landed a contract to record two albums for JVC Entertainment, before going on to sign the deal with Phase One. Serani self-produces most of his own songs and has promoted singles such as "Doh" featuring Bugle, "No Games" and "She Loves Me". In 2012, he performed at the Ride Club in Vienna. In 2020, "No Games" was sampled by

Eminem Marshall Bruce Mathers III (born October 17, 1972), known professionally as Eminem (; often stylized as EMINƎM), is an American rapper and record producer. He is credited with popularizing hip hop in middle America and is critically acclai ...

for "Farewell" which appeared on the rapper's album

Music to Be Murdered By ''Music to Be Murdered By'' is the eleventh studio album by American rapper Eminem. It was released on January 17, 2020, by Shady Records, Aftermath Entertainment, and Interscope Records. Just like Eminem’s previous studio album ''Kamikaze'' ( ...

Discography

Albums

Singles

*2008: "No Games", BPI: Platinum *2008: "She Loves Me" *2008: "Doh" *2008: "Mama Still Hungry" *2008: "Stinkin' Rich" *2008: "Study People" *2009: "Is This Real" *2009: "Romance" *2009: "Naked" *2009: "When It's Cold" *2010: "She Loves Me" (Remix featuring Fuego) *2010: "Que Buena Tu Ta" (Remix featuring Fuego) *2010: "Skip to My Luu" (featuring

Ding Dong A Ding Dong is a chocolate cake produced and distributed in the United States by Hostess Brands and in Canada from Vachon Inc. under the name King Dons; in some U.S. markets, it was previously known as Big Wheels. The Ding Dong has been produce ...

) *2010: "Searching" *2011: "Dear Lord"

References

External links

Dance Hall Areaz

RRR Music

Madaroad
{{Authority control Jamaican reggae musicians Reggae fusion artists Musicians from Kingston, Jamaica Living people 1982 births