__NOTOC__ See Tickets is the trading name of an international ticketing services company owned by

Vivendi SA Vivendi SE is a French mass media holding company headquartered in Paris. Widely known as the owner of Gameloft, Groupe Canal+, Havas, Editis, Prisma Media, Vivendi Village and Dailymotion, the company has activities in television, film, video ...

. See Tickets' head office is on Upper Parliament Street in

Nottingham Nottingham ( , East Midlands English, locally ) is a city status in the United Kingdom, city and Unitary authorities of England, unitary authority area in Nottinghamshire, East Midlands, England. It is located north-west of London, south-east ...

, and operates throughout Europe and North America under the See Tickets brand, with over 15 offices in cities including;

London London is the capital and largest city of England and the United Kingdom, with a population of just under 9 million. It stands on the River Thames in south-east England at the head of a estuary down to the North Sea, and has been a majo ...

Los Angeles Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the world' ...

New York New York most commonly refers to: * New York City, the most populous city in the United States, located in the state of New York * New York (state), a state in the northeastern United States New York may also refer to: Film and television * '' ...

Nashville Nashville is the capital city of the U.S. state of Tennessee and the seat of Davidson County. With a population of 689,447 at the 2020 U.S. census, Nashville is the most populous city in the state, 21st most-populous city in the U.S., and the ...

Paris Paris () is the capital and most populous city of France, with an estimated population of 2,165,423 residents in 2019 in an area of more than 105 km² (41 sq mi), making it the 30th most densely populated city in the world in 2020. S ...

Marseille Marseille ( , , ; also spelled in English as Marseilles; oc, Marselha ) is the prefecture of the French department of Bouches-du-Rhône and capital of the Provence-Alpes-Côte d'Azur region. Situated in the camargue region of southern Franc ...

Madrid Madrid ( , ) is the capital and most populous city of Spain. The city has almost 3.4 million inhabitants and a metropolitan area population of approximately 6.7 million. It is the second-largest city in the European Union (EU), and ...

Berlin Berlin ( , ) is the capital and largest city of Germany by both area and population. Its 3.7 million inhabitants make it the European Union's most populous city, according to population within city limits. One of Germany's sixteen constitue ...

Amsterdam Amsterdam ( , , , lit. ''The Dam on the River Amstel'') is the Capital of the Netherlands, capital and Municipalities of the Netherlands, most populous city of the Netherlands, with The Hague being the seat of government. It has a population ...

Groningen Groningen (; gos, Grunn or ) is the capital city and main municipality of Groningen province in the Netherlands. The ''capital of the north'', Groningen is the largest place as well as the economic and cultural centre of the northern part of t ...

Antwerp Antwerp (; nl, Antwerpen ; french: Anvers ; es, Amberes) is the largest city in Belgium by area at and the capital of Antwerp Province in the Flemish Region. With a population of 520,504,

Lisbon Lisbon (; pt, Lisboa ) is the capital and largest city of Portugal, with an estimated population of 544,851 within its administrative limits in an area of 100.05 km2. Grande Lisboa, Lisbon's urban area extends beyond the city's administr ...

and Zurich. See Tickets operates independently and is not owned by any single venue group or promoter.

Background

The business started as Way Ahead Records in the 1980s, a Nottingham-based record shop which began selling concert tickets in the 1990s. It began trading as See Tickets in 2004 following an acquisition by

The Really Useful Group The Really Useful Group Ltd. (RUG) is an international company set up in 1977 by Andrew Lloyd Webber. It is involved in theatre, film, television, video and concert productions, merchandising, magazine publishing, records and music publishing. ...

and

Bridgepoint Capital Bridgepoint Group plc is a British private investment company listed on the London Stock Exchange and is a constituent of the FTSE 250 Index. History Bridgepoint was founded as NatWest Equity Partners, a private equity firm part of NatWest. ...

. Since 2011, See has been a wholly owned subsidiary of

, a Paris-based international integrated media and content group, employing more than 50,000 staff globally with revenues in excess of €29 billion in 2010.(2)
/small> In December 2014, See opened its first US office in

Los Angeles, California Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the world' ...

. See expanded its US presence in June 2016, after its parent company

Vivendi Vivendi SE is a French mass media holding company headquartered in Paris. Widely known as the owner of Gameloft, Groupe Canal+, Havas, Editis, Prisma Media, Vivendi Village and Dailymotion, the company has activities in television, film, video ...

acquired ticket agency Flavorus from

SFX Entertainment LiveStyle, Inc. is a Los Angeles-based live events conglomerate founded by media entrepreneur Robert F. X. Sillerman. The company was formed in June 2012 as SFX Entertainment—the new incarnation of Sillerman's previous company of the same nam ...

for $4 million, now rebranded as See Tickets.(3) In November 2019 a second office opened in the US in

Nashville, Tennessee Nashville is the capital city of the U.S. state of Tennessee and the county seat, seat of Davidson County, Tennessee, Davidson County. With a population of 689,447 at the 2020 United States census, 2020 U.S. census, Nashville is the List of muni ...

. In April 2018, See again expanded by acquiring

LiveStyle LiveStyle, Inc. is a Los Angeles-based live events conglomerate founded by media entrepreneur Robert F. X. Sillerman. The company was formed in June 2012 as SFX Entertainment—the new incarnation of Sillerman's previous company of the same nam ...

's Netherlands-based online ticketing service, Paylogic. As part of the deal, See Tickets US tickets LiveStyle's US-based events such as;

Electric Zoo Electric Zoo is an annual electronic music festival held over Labor Day weekend in New York City on Randall's Island. The festival represents all genres of electronic music, bringing top international DJs and live acts from multiple countries to ...

Life in Color Life in Color was a United States-based EDM event company, best known for their "paint party" ''Life in Color'' concert tours. The company was founded by Sebastian Solano, Paul Campbell, Lukasz Tracz and Patryk Tracz as Committee Entertainmen ...

, Sunset Music Festival, and Spring Awakening. Later in 2019, Paylogic also rebranded as See Tickets. In January 2020, See Tickets further expanded their European presence by acquiring Swiss-based Starticket from the TX Group, which sells over 5 million tickets annually.

Services

Today, See Tickets retails and distributes tickets for music, festival, theatre, sport, comedy, exhibition and lifestyle events working with more than 5,000 clients globally. Notably, the business sold all 150,000 tickets for the 2015

Glastonbury Festival Glastonbury Festival (formally Glastonbury Festival of Contemporary Performing Arts and known colloquially as Glasto) is a five-day festival of contemporary performing arts that takes place in Pilton, Somerset, England. In addition to contemp ...

in 29 minute
[1
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/nowiki> See Tickets is a full service ticket agency and services to clients include custom UX and UI development, marketing, customer care, access control and all aspects of ticketing and account management. See Tickets' global client list includes well known event promoters, festivals and venues such as: Universal Music Group,

, S.J.M. Concerts,

Houses of Parliament The Palace of Westminster serves as the meeting place for both the House of Commons and the House of Lords, the two houses of the Parliament of the United Kingdom. Informally known as the Houses of Parliament, the Palace lies on the north bank ...

Alexandra Palace Alexandra Palace is a Grade II listed entertainment and sports venue in London, situated between Wood Green and Muswell Hill in the London Borough of Haringey. It is built on the site of Tottenham Wood and the later Tottenham Wood Farm. Origi ...

Kew Gardens Kew Gardens is a botanical garden, botanic garden in southwest London that houses the "largest and most diverse botany, botanical and mycology, mycological collections in the world". Founded in 1840, from the exotic garden at Kew Park, its li ...

Rock in Rio Lisboa Rock most often refers to: * Rock (geology), a naturally occurring solid aggregate of minerals or mineraloids * Rock music, a genre of popular music Rock or Rocks may also refer to: Places United Kingdom * Rock, Caerphilly, a location in Wales ...

Raymond Gubbay Raymond Jonathan Gubbay, CBE (born 2 April 1946) is a British impresario, active primarily in London, the UK, and Europe. He has worked with classical artists including Anna Netrebko, Jonas Kaufmann, Bryn Terfel, Joseph Calleja, Rolando Villaz ...

Professional Darts Corporation The Professional Darts Corporation (PDC) is a professional darts organisation in the United Kingdom, established in 1992 when a group of leading players split from the British Darts Organisation (BDO) to form what was initially called the World ...

The Queen Mary RMS ''Queen Mary'' is a retired British ocean liner that sailed primarily on the North Atlantic Ocean from 1936 to 1967 for the Cunard-White Star Line and was built by John Brown & Company in Clydebank, Scotland. ''Queen Mary'', along with ...

English Heritage English Heritage (officially the English Heritage Trust) is a charity that manages over 400 historic monuments, buildings and places. These include prehistoric sites, medieval castles, Roman forts and country houses. The charity states that i ...

Society of London Theatre The Society of London Theatre (SOLT) is an umbrella organisation for West End theatre in London. Founded in 1908, as Society of West End Theatre Managers, then Society of West End Theatre in 1975, changing to its current name in 1994, the (SOLT) ...

Louis Vuitton Louis Vuitton Malletier, commonly known as Louis Vuitton (, ), is a French high-end Luxury goods, luxury fashion house and company founded in 1854 by Louis Vuitton (designer), Louis Vuitton. The label's LV monogram appears on most of its produc ...

Tomorrowland Tomorrowland is one of the many themed lands featured at all of the Magic Kingdom styled Disney theme parks around the world owned or licensed by The Walt Disney Company. Each version of the land is different and features numerous attractions t ...

, and

Boardmasters Festival Boardmasters Festival is an annual event held in Cornwall, United Kingdom, usually spanning five days on the second weekend of August. The event is a combination of live music and surfing/skateboarding competitions in and around the town of ...

. In 2017, See Tickets launched "Fan to Fan", an ethical secondary ticket re-sale platform that allowed customers to only sell their tickets online via see at face value or less. See Tickets was the first ticket agency to launch its own ethical ticketing platform. In 2019, See Tickets reported that ethical ticket sales through Fan to Fan were up 50% vs the same time in 2018. Again in 2017, See also launched "Fan Share" a peer to peer marketing system to allow customers to earn rewards from event organisers for assisting with the sale of tickets on-line. 2019 saw See Tickets launch their new digital ticket service to combat the resale of tickets at an inflated price on the secondary market, which was used for new tours from

Declan McKenna Declan Benedict McKenna (born 24 December 1998) is an English singer-songwriter. He initially gained recognition for winning the Glastonbury Festival's Emerging Talent Competition in 2015. McKenna self-released the song "Brazil", a protest son ...

and

Bombay Bicycle Club Bombay Bicycle Club are an English indie rock band from Crouch End, London, consisting of Jack Steadman, Jamie MacColl, Suren de Saram, and Ed Nash. They are guitar-fronted and have experimented with different genres, including folk, electron ...

. The digital ticket features a dynamically refreshing barcode which is uniquely tied to a customer's user account, mobile device and See Tickets app. In 2020, See Tickets launched a contactless access control system as a way to provide clients with a safe way to manage event entry using a standalone scanning point.

References

{{Reflist

External links

See Tickets website
Privately held companies of the United Kingdom Companies based in Nottingham Online retailers of the United Kingdom Service companies of the United Kingdom Ticket sales companies Vivendi subsidiaries