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Scott N. Flanders (born December 26, 1956) is an American corporate executive in the media, entertainment and technology industries. He is currently chief executive officer and long-term member of the board of directors at eHealth, Inc., a role he assumed on May 31, 2016. He formerly served as CEO of Playboy Enterprises, and held CEO positions at Macmillan Publishers, Telstreet, Freedom Communications, and Columbia House.


Education

Flanders was born on December 26, 1956, in Indianapolis, Indiana, USA. He attended the
University of Colorado The University of Colorado (CU) is a system of public universities in Colorado. It consists of four institutions: University of Colorado Boulder, University of Colorado Colorado Springs, University of Colorado Denver, and the University of Co ...
, where he earned a Bachelor of Arts in Economics. He later received a Juris Doctor from Maurer School of Law at
Indiana University Indiana University (IU) is a system of public universities in the U.S. state of Indiana. Campuses Indiana University has two core campuses, five regional campuses, and two regional centers under the administration of IUPUI. *Indiana Universit ...
. He is also a C.P.A.


Business career


Macmillan

From 1986 to 1998, Flanders was the president of
Macmillan Publishers Macmillan Publishers (occasionally known as the Macmillan Group; formally Macmillan Publishers Ltd and Macmillan Publishing Group, LLC) is a British publishing company traditionally considered to be one of the 'Big Five' English language publi ...
. He joined Macmillan from Que Corp., where he oversaw the sale of the computer book publisher to Macmillan in 1986. In his subsequent 14 years at Macmillan, he established the firm as the world's largest computer book publisher and the first publisher of books about the Internet. The company's revenues increased from $5 million to $500 million under his leadership. The Macmillan name was acquired by
Pearson Pearson may refer to: Organizations Education *Lester B. Pearson College, Victoria, British Columbia, Canada *Pearson College (UK), London, owned by Pearson PLC *Lester B. Pearson High School (disambiguation) Companies *Pearson PLC, a UK-based int ...
in 1998.


Telstreet

Between 1998 and 1999, he was co-founder, chairman and chief executive of Telstreet.com, an Indianapolis-based e-commerce company that merged with
Buy.com Rakuten.com/shop was an e-commerce marketplace based in San Mateo, California. Previously known as Buy.com, it was founded in 1997 by Scott Blum. In 2010, it was purchased by Japanese company Rakuten, and rebranded as Rakuten.com.Claire Cain M ...
in 2000.


Columbia House Company

In 1999, Flanders was hired by
Sony , commonly stylized as SONY, is a Japanese multinational conglomerate corporation headquartered in Minato, Tokyo, Japan. As a major technology company, it operates as one of the world's largest manufacturers of consumer and professional ...
and
Time Warner Warner Media, LLC ( traded as WarnerMedia) was an American multinational mass media and entertainment conglomerate. It was headquartered at the 30 Hudson Yards complex in New York City, United States. It was originally established in 1972 by ...
Inc. to lead the integration of CDNow, an online music retailer, and Columbia House to establish a new public company jointly held by the two CDNow shareholders The merger plans, made public in the fall of 1999, were dissolved in March 2000, with many analysts pointed to the bursting of the dot-com bubble as a factor. After the dissolution of the merger, Flanders transitioned to the role of Chairman and CEO of Columbia House Company, where he led the company's turnaround strategy, making several executive changes and transitioning the company from a print customer acquisition model to one dominated by online. Flanders also led a leveraged buyout of Columbia House by the Blackstone Group. Columbia House was later sold to Bertelsmann in a transaction that closed in July 2005.


Freedom Communications

His prior work with the Columbia House led Blackstone Group to ask Flanders to join
Freedom Communications Freedom Communications, Inc., was an American media conglomerate that operated daily and weekly newspapers, websites and mobile applications, as well as ''Coast Magazine'' and other specialty publications. Headquartered at 625 N. Grand Avenue in ...
as the president and chief executive officer, where he spent 2006 to 2009. He also served on Freedom Communications' board of directors during this time and as an independent director for five years before joining the company as its president and CEO. During his board tenure, Freedom recapitalized with two private equity firms, the Blackstone Group and Providence Equity Partners.


Playboy Enterprises

Flanders was president of the firm during the transformation of Playboy into a brand management company. In March 2011, with financing from
private equity In the field of finance, the term private equity (PE) refers to investment funds, usually limited partnerships (LP), which buy and restructure financially weak companies that produce goods and provide services. A private-equity fund is both a ty ...
firm Rizvi Traverse Management and investment bank
Jefferies & Company Jefferies Group LLC is an American multinational independent investment bank and financial services company that is headquartered in New York City. The firm provides clients with capital markets and financial advisory services, institutional br ...
, Playboy Enterprises went private for $6.15 per share. In the 20-month period between his arrival and the go-private transaction,
shareholder A shareholder (in the United States often referred to as stockholder) of a corporation is an individual or legal entity (such as another corporation, a body politic, a trust or partnership) that is registered by the corporation as the legal own ...
earnings increased 2.07 times the
stock In finance, stock (also capital stock) consists of all the shares by which ownership of a corporation or company is divided.Longman Business English Dictionary: "stock - ''especially AmE'' one of the shares into which ownership of a company ...
price at the time of his arrival.


eHealth, Inc.

Flanders took over as CEO of
eHealth eHealth (also written e-health) is a relatively recent healthcare practice supported by electronic processes and communication, dating back to at least 1999. Usage of the term varies as it covers not just "Internet medicine" as it was conceived ...
, Inc. after serving as a member of eHealth's board for eight years. Upon taking the reins at eHealth, Flanders developed a three-point plan to drive substantial growth that was announced to shareholders on October 27, 2016. The first point in the plan is to accelerate growth in eHealth's Medicare Advantage membership and significantly increase its market share in the
Medicare supplement Medigap (also called Medicare supplement insurance or Medicare supplemental insurance) refers to various private health insurance plans sold to supplement Medicare in the United States. Medigap insurance provides coverage for many of the co-pays ...
market. The second point in the plan is to significantly expand eHealth's market share in the small business insurance market. The third point in the plan is to drive higher sales volume in adjacent markets while expanding sales activities with existing and new eHealth members.


Other

*President of the board of visitors of the Maurer School of Law at Indiana University. *Member of the board of eHealth, Inc. *One of the
angel investor An angel investor (also known as a business angel, informal investor, angel funder, private investor, or seed investor) is an individual who provides capital for a business or businesses start-up, usually in exchange for convertible debt or owners ...
s in Ooyala in the company's first round of funding. *Board member of the Newspaper Association of America from 2006-2007. *Board of trustees of the Orange County Museum of Art in Newport Beach, California.


References

{{DEFAULTSORT:Flanders, Scott American business executives Living people 1956 births