"Say Aha" is the fourth single by American artist

Santigold Santi White (born September 25, 1976), known professionally as Santigold (formerly Santogold), is an American singer, songwriter and record producer. '' Billboard'' presented her in 2022, saying: "Spanning punk rock, hip-hop, and dance music, S ...

, taken from her previously self-titled debut '' Santogold''.

Release and reception

"Say Aha" was released on November 24 in the UK. The song appeared in

television advertisement A television advertisement (also called a television commercial, TV commercial, commercial, spot, television spot, TV spot, advert, television advert, TV advert, television ad, TV ad or simply an ad) is a span of television programming produce ...

s for

Samsung The Samsung Group (or simply Samsung) ( ko, 삼성 ) is a South Korean multinational manufacturing conglomerate headquartered in Samsung Town, Seoul, South Korea. It comprises numerous affiliated businesses, most of them united under the ...

. In the United States, a remix of "Say Aha" (as well as a remix of "

L.E.S. Artistes "L.E.S. Artistes" is the second single by American artist Santigold (known then as ''Santogold''), and along with " Creator", the first to be taken from her self-titled debut '' Santogold'' (see 2008 in music). Background "L.E.S. Artistes" was ...

") was featured in commercials for the

Ford Flex The Ford Flex is a full-size crossover SUV or wagon that was manufactured by the Ford Motor Company; a single generation was produced from the 2009 to 2019 model years. Introduced as the successor to the Ford Taurus X, the model line also funct ...

. ''

NME ''New Musical Express'' (''NME'') is a British music, film, gaming, and culture website and brand. Founded as a newspaper in 1952, with the publication being referred to as a 'rock inkie', the NME would become a magazine that ended up as a f ...

'' said that the song "loses out considerably in the amazingness stakes simply by virtue of not being 'L.E.S. Artistes'. But ..this is jaunty, dancehall-flecked and it's perfectly fine," giving the song an eight out of ten. A review from ''

Music Week ''Music Week'' is a trade publication for the UK record industry distributed via a website and a monthly print magazine. It is published by Future. History Founded in 1959 as '' Record Retailer'', it relaunched on 18 March 1972 as ''Music W ...

'' said the single "sounds sparkling" and "boasts a great chorus".

Pitchfork Media ''Pitchfork'' (formerly ''Pitchfork Media'') is an American online music publication (currently owned by Condé Nast) that was launched in 1995 by writer Ryan Schreiber as an independent music blog. Schreiber started Pitchfork while working ...

described "Say Aha" as "perfect new wave bubblegum-- 2 Tone keyboards, phaser effects, a stomp-ready chorus, and a surf guitar solo to finish." The review said that the song "evoke that moment when rock's aggression met reggae's drive and depth". ''

The Times ''The Times'' is a British daily national newspaper based in London. It began in 1785 under the title ''The Daily Universal Register'', adopting its current name on 1 January 1788. ''The Times'' and its sister paper '' The Sunday Times'' (f ...

'' labelled the track "annoying/endearing" but "worthy of the hype."

Music video

The music video for "Say Aha" was filmed on

Red Hook, Brooklyn Red Hook is a neighborhood in northwestern Brooklyn, New York City, New York, within the area once known as South Brooklyn. It is located on a peninsula projecting into the Upper New York Bay and is bounded by the Gowanus Expressway and the Car ...

's Van Brunt Street on June 18, 2008. Santogold was photographed on the video set with her extras, riding on bicycles with lifesized

loudspeaker A loudspeaker (commonly referred to as a speaker or speaker driver) is an electroacoustic transducer that converts an electrical audio signal into a corresponding sound. A ''speaker system'', also often simply referred to as a "speaker" or ...

Track listing

;UK CD single #Say Aha – 3:35 ;UK digital EP #Say Aha (Tom Neville's 24 Carat Vocal Remix) – 8:17 (7digital only) #Say Aha (Nevilles Gold Dust Dub) – 6:51 #Say Aha (Phones Cosmic Dub) – 6:12 #Say Aha (Tepr Edit) – 4:31

Official versions and remixes

* Album Version – 3:35 * Nevilles Gold Dust Dub – 6:51 * Phones Cosmic Dub – 6:12 * Tepr Edit – 4:31 * Tom Neville's 24 Carat Vocal Remix – 8:17

Chart positions

References

{{Authority control 2008 singles Santigold songs Songs written by John Hill (record producer) Songs written by Santigold Song recordings produced by John Hill (record producer) 2008 songs Atlantic Records singles