Sara Nuru (born 19 August 1989) is a German
fashion model
A model is a person with a role either to promote, display or advertise commercial products (notably fashion clothing in fashion shows) or to serve as a visual aid for people who are creating works of art or to pose for photography. Thoug ...
and entrepreneur. She was the winner of the
fourth cycle of ''
Germany's Next Top Model
''Germany's Next Topmodel'' (often abbreviated as ''GNTM'') is a German reality television series, based on a concept introduced by Tyra Banks with ''America's Next Top Model''. The competition is hosted by Heidi Klum who also serves as the le ...
''.
Since 2016, Nuru has been running nuruCoffee, a fair trade coffee company, and supporting Ethiopian women with
microcredits through her non-profit nuruWomen.
Early life
Nuru's parents are Ethiopian emigrants of
Amhara ethnic heritage. Her mother, Mulu is a Christian and her father, Hussein is Muslim. She has two sisters.
In 1999 Nuru moved to Munich with her family. She speaks four languages: German, English, Arabic and a little bit of
Amharic, her parents' native language.
Career
During high school, a friend of Nuru's persuaded her to participate in the
fourth cycle casting of ''Germany's Next Topmodel'' in Munich. Nuru was chosen as one of the finalists and won jobs for
Sony Ericsson
Sony Mobile Communications Inc. ( ja, ソニーモバイルコミュニケーションズ株式会社) was a multinational telecommunications company founded on October 1, 2001, as a joint venture between Sony Group Corporation and Ericsson. ...
and
Gillette during the competition. On 21 May 2009, Nuru was announced as the fourth cycle's winner and the first Ethiopian winner. Unlike the three previous winners of ''Germany's Next Topmodel'', Nuru did not win a modeling contract with
IMG Models
IMG Models is an international modeling agency headquartered in New York City and with additional offices in London, Los Angeles, Milan, Paris, and Sydney. It is a subsidiary of the talent management company International Management Group. The com ...
, but with the
Heidi Klum GmbH, whose manager is Heidi's father Günther Klum.
Before Nuru won ''Germany's Next Topmodel'', she had already been given the opportunity to gain experience as a model for friendly designers after she was approached by a photographer when she was 15 years old. She appeared in a fashion show held in
Dresden
Dresden (, ; Upper Saxon: ''Dräsdn''; wen, label= Upper Sorbian, Drježdźany) is the capital city of the German state of Saxony and its second most populous city, after Leipzig. It is the 12th most populous city of Germany, the fourth ...
which also featured cycle 3's winner
Jennifer Hof.
In 2009, Nuru started a modeling career. She walked in shows in
London Fashion Week
London Fashion Week (LFW) is a clothing trade show that takes place in London twice a year, in February and September. Showcasing over 250 designers to a global audience of influential media and retailers, it is one of the 'Big Four' fashion wee ...
''London'',
New York Fashion Week
New York Fashion Week (NYFW), held in February and September of each year, is a semi-annual series of events in Manhattan typically spanning 7–9 days when international fashion collections are shown to buyers, the press, and the general publ ...
''New York'',
Milan Fashion Week
Milan Fashion Week ( it, Settimana della moda) is a clothing trade show held semi-annually in Milan, Italy. The autumn/winter event is held in February/March of each year, and the spring/summer event is held in September/October of each year. It ...
''Milan'' and
Berlin Fashion Week
Berlin Fashion Week (''Berliner Modewoche'') is a fashion week held twice annually (in January and July) in Berlin, Germany. Since its establishment in July 2007 it has gained great international attention for its many creative young designers wh ...
''Berlin'', such as ''
Escada
Escada SE is a luxury women's designer clothing company headquartered in Munich, Germany. The company is owned by Regent, L.P., an international private equity firm led by investor Michael Reinstein.
The company was founded in 1978 by design ...
Laurèl'', ''Guido Maria Kretschmer'', ''
Gant'', ''Cesar Galindo NY'', ''
Custo Barcelona'' and ''
Roberto Cavalli
Roberto Cavalli (; born 15 November 1940) is an Italian fashion designer and inventor. He is known for exotic prints and for creating the sand-blasted look for jeans. The high-end Italian fashion house Roberto Cavalli sells luxury clothing, per ...
''.
In September 2022 she joined the criticism of
Germany's Next Topmodel
''Germany's Next Topmodel'' (often abbreviated as ''GNTM'') is a German reality television series, based on a concept introduced by Tyra Banks with ''America's Next Top Model''. The competition is hosted by Heidi Klum who also serves as the lea ...
as she said: "I was not aware of how blatantly young women were treated there. It was as if I had blinders on, a lot is me I wasn't aware of it even as a participant. I'm still horrified by how young women are treated." She added: "With the knowledge I have today, I would not take part in Germany's Next Topmodel again."
Philanthropy
Since 2012, Nuru has been an ambassador for
Karlheinz Böhm
Karlheinz Böhm (16 March 1928 – 29 May 2014) was an Austrian-German actor and philanthropist. He took part in 45 films and became well known in Austria and Germany for his role as Emperor Franz Joseph I of Austria in the Sissi film trilogy a ...
's charity ''Menschen für Menschen'', with a focus on Ethiopia. In 2018, Germany's
Minister for Economic Cooperation and Development Gerd Müller appointed her as Special Ambassador for Sustainable Consumption and Production. She also works with
advocacy and campaigning organization
ONE.
Fairness darf kein Luxus sein: ONE & Sara Nuru starten Kampagne, um Kaffeesteuer auf fairen Kaffee abzuschaffen
ONE, press release of 8 September 2020.
References
External links
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{{DEFAULTSORT:Nuru, Sara
1989 births
Living people
German female models
German people of Ethiopian descent
Germany's Next Topmodel winners
People from Erding
Ethiopian female models