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Sakshi TV () is an Indian
Telugu Telugu may refer to: * Telugu language, a major Dravidian language of India *Telugu people, an ethno-linguistic group of India * Telugu script, used to write the Telugu language ** Telugu (Unicode block), a block of Telugu characters in Unicode S ...
-language 24-hour news channel. It was launched on 1 March 2009, by Indira Television Ltd. owned by
Y. S. Jagan Mohan Reddy Yeduguri Sandinti Jagan Mohan Reddy (born 21 December 1972) also known as Y. S. Jagan or mononymously Jagan, is an Indian entrepreneur and politician serving as the 17th and current chief minister of Andhra Pradesh since 30 May 2019. He is the ...
. It is currently run under the chairmanship of Y. S. Bharathi Reddy, wife of Jagan Mohan Reddy. The
media group A media conglomerate, media group, or media institution is a company that owns numerous companies involved in mass media enterprises, such as music, television, radio, publishing, motion pictures, theme parks, or the Internet. According to the ...
also owns the Telugu daily newspaper, ''Sakshi''. The channel is widely regarded as a propaganda outlet for Jagan Mohan Reddy and his party
YSR Congress Party The Yuvajana Shramika Rythu Congress Party (YSRCP or YCP; ) is an Indian regional political party based in the state of Andhra Pradesh. Its president Y. S. Jagan Mohan Reddy serves as the state's chief minister. It is currently the fifth lar ...
(YCP). It is criticized for its biased coverage of the political rivals of Reddy and YCP. Sakshi TV has been found to be in breach of the News Broadcasting Standards Authority (NBSA) code of ethics on various occasions. On 20th January 2022, Ministry of Home Affairs, Govt. of India had denied security clearance to M/s Indira Television Limited d/b/a Sakshi TV along with another Malayalam television channel Media One based on intelligence inputs received from various Union Govt. agencies and thereby Ministry of Information and Broadcasting, Govt. of India issued the Order dated 20.01.2022 vide. F. No 1404/59(ii)2008-TV(I)Pt(I) cancelling the permission granted to M/s Indira Television Limited d/b/a Sakshi TV to be in the list of permitted private satellite TV channels in India. The channel had filed a Writ Petition at Telangana High Court and is surviving on a temporary stay until further hearing and another extension of the same on 08/08/2022 as Union Govt. of India had in the past stated "Security clearance must for operating private TV channels".


History

The channel started airing on 1 March 2009. It is promoted by Indira Television Ltd., with
Y. S. Jagan Mohan Reddy Yeduguri Sandinti Jagan Mohan Reddy (born 21 December 1972) also known as Y. S. Jagan or mononymously Jagan, is an Indian entrepreneur and politician serving as the 17th and current chief minister of Andhra Pradesh since 30 May 2019. He is the ...
, son of then
Chief Minister A chief minister is an elected or appointed head of government of – in most instances – a sub-national entity, for instance an administrative subdivision or federal constituent entity. Examples include a state (and sometimes a union terri ...
of
Andhra Pradesh Andhra Pradesh (, abbr. AP) is a state in the south-eastern coastal region of India. It is the seventh-largest state by area covering an area of and tenth-most populous state with 49,386,799 inhabitants. It is bordered by Telangana to the ...
, Y. S. Rajashekhara Reddy, as the Chairman. According to a CBI
chargesheet In policing on the Indian subcontinent, a chargesheet is prepared after First Information Reports (FIRs), and charges an individual for (some or all of) the crimes specified in those FIR(s). Once the charge sheet has been submitted to a court ...
filed against Jagan Mohan Reddy, the investments in his media companies were
quid pro quo Quid pro quo ('what for what' in Latin) is a Latin phrase used in English to mean an exchange of goods or services, in which one transfer is contingent upon the other; "a favor for a favor". Phrases with similar meanings include: "give and take", ...
bribes by those people who had benefited from their unfair deals with his father's government. The channel was initially named Indira Priyadarsini. According to Ramakrishna Reddy, the first Editor-in-Chief of the channel, it was renamed to cash in on the popularity of the ''Sakshi'' newspaper which was launched a year before the channel by Jagan Mohan Reddy. At its launch, the channel claimed to be the first
HDTV High-definition television (HD or HDTV) describes a television system which provides a substantially higher image resolution than the previous generation of technologies. The term has been used since 1936; in more recent times, it refers to the g ...
channel in the country. It was marketed as being primarily targeted at the youth. Of the nearly 40
crore A crore (; abbreviated cr) denotes ten million (10,000,000 or 107 in scientific notation) and is equal to 100 lakh in the Indian numbering system. It is written as 1,00,00,000 with the local 2,2,3 style of digit group separators (one lakh is e ...
Government of Andhra Pradesh Government of Andhra Pradesh, abbreviated as, GOAP, or, Andhra Government, is the Subnational administrative division, subnational government for the Indian state of Andhra Pradesh. It is an elected government with 175 Member of the Legislative ...
spent on ads in
electronic media Electronic media are media that use electronics or electromechanical means for the audience to access the content. This is in contrast to static media (mainly print media), which today are most often created digitally, but do not require el ...
for the years 2009-12, Sakshi TV got advertisements worth over 17 crore. This was attributed to the undue preferential treatment Sakshi TV and ''Sakshi'' newspaper received during the chief ministership of Y. S. Rajasekhara Reddy. It is currently run under the chairmanship of Y. S. Bharathi Reddy, wife of Jagan Mohan Reddy. In January 2019, Sakshi Media Group appointed Vinay Maheshwari as its Executive Director and CEO. Maheshwari exited the company in March 2022.


Content

Sakshi TV broadcasts regional, national, and international news. It also has programmes on restaurant reviews, automobiles, cookery and entertainment.


Criticism

The channel is widely perceived as a propaganda outlet for Jagan Mohan Reddy. It is criticized for its biased coverage of the political rivals of Reddy and his party
YSR Congress Party The Yuvajana Shramika Rythu Congress Party (YSRCP or YCP; ) is an Indian regional political party based in the state of Andhra Pradesh. Its president Y. S. Jagan Mohan Reddy serves as the state's chief minister. It is currently the fifth lar ...
. Sakshi TV has been found to be in breach of the News Broadcasting Standards Authority (NBSA) code of ethics on various occasions. Rajasekhara Reddy's death and conspiracy theory In January 2010, Sakshi TV broadcast a
conspiracy theory A conspiracy theory is an explanation for an event or situation that invokes a conspiracy by sinister and powerful groups, often political in motivation, when other explanations are more probable.Additional sources: * * * * The term has a nega ...
by the American journalist
Mark Ames Mark Ames (born October 3, 1965) is a Brooklyn-based American journalist. He was the editor of the biweekly ''the eXile'' in Moscow, from its founding in 1997 until its closure in 2008. Ames has also written for the ''New York Press'', ''PandoDail ...
in the Russian online tabloid ''
The eXile ''The'' () is a grammatical article in English, denoting persons or things already mentioned, under discussion, implied or otherwise presumed familiar to listeners, readers, or speakers. It is the definite article in English. ''The'' is the ...
'', on the death of
Y. S. Rajasekhara Reddy Yeduguri Sandinti Rajasekhara Reddy (8 July 1949 – 2 September 2009), popularly known as YSR, was the 14th chief minister of the Indian state of Andhra Pradesh, serving from 2004 to 2009. Reddy was elected to the 9th, 10th, 11th, and 12t ...
, father of Sakshi TV promoter Y. S. Jagan Mohan Reddy, in a helicopter crash on 2 September 2009. It alleged that Ambani brothers of Reliance group of companies orchestrated the death of Rajasekhara Reddy. TV5 channel broke the story while Sakshi TV and
NTV NTV may refer to: Television * NTV (Bangladesh), a Bengali-language satellite television channel in Bangladesh * NTV (India), Telugu regional channel * NTV (Kenya) * NTV (Mongolia), a television channel based in Mongolia * NTV (Newport Televis ...
relayed the report aired by TV5. The report led to massive attacks against the business establishments owned by the two Ambani brothers in Andhra Pradesh. On 8 January 2010, criminal cases were filed against Sakshi TV and NTV while two senior journalists of TV5 were arrested.
Editors Guild of India Editors Guild of India (EGI) is a non profit organization of journalists based in India. The organization has declared "objectives of protecting press freedom and for raising the standards of editorial leadership of newspapers and magazines". I ...
asked the channels to desist from "irresponsible reporting" and condemned the reporting as sensational and against the principles of journalism.


See also

*
Sakshi (media group) Sakshi () is an Indian Telugu-language media group. The group owns the daily newspaper '' Sakshi'', 24-hour news channel Sakshi TV, and associated digital ventures. Its first asset, ''Sakshi'' newspaper, was launched on 23 March 2008 by Jagati Pu ...


References


External links

* Telugu-language television channels 24-hour television news channels in India Television channels and stations established in 2009 Television stations in Hyderabad YSR Congress Party 2009 establishments in Andhra Pradesh {{India-tv-station-stub