Ross Honeywill
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Ross Honeywill is an Australian social scientist. His books have been published in the US, China, Australia and New Zealand. An Adjunct Associate Professor in business and economics, Honeywill is Executive Director of the Centre for Social Economics, based in Melbourne Australia. He has a PhD from the
University of Tasmania The University of Tasmania (UTAS) is a public research university, primarily located in Tasmania, Australia. Founded in 1890, it is Australia's fourth oldest university. Christ College, one of the university's residential colleges, first pro ...
. He developed the Desire Economy model and the NEO typology - both population classifications revealing a measure of high-value consumption - for North America, Australia and Asia. He lives in Melbourne, Australia with
conceptual artist Conceptual art, also referred to as conceptualism, is art in which the concept(s) or idea(s) involved in the work take precedence over traditional aesthetic, technical, and material concerns. Some works of conceptual art, sometimes called instal ...
and writer, Greer Honeywill.


Career

In 1997 professional services firm KPMG bought his Values Bank Research Centre and renamed it the Centre for Consumer Behaviour and appointed Honeywill director. Prior to KPMG Honeywill was a research director and management consultant. Before that, he worked as a retail manager and in arts administration.


Books

Honeywill is the author of and contributor to business and social science books, as well as author of a number of mainstream books, including ''NEO Power'', ''Lamarck's Evolution'' and ''Wasted''. ''Lamarck's Evolution'' was launched by
Nobel Laureate The Nobel Prizes ( sv, Nobelpriset, no, Nobelprisen) are awarded annually by the Royal Swedish Academy of Sciences, the Swedish Academy, the Karolinska Institutet, and the Norwegian Nobel Committee to individuals and organizations who make out ...
Professor Peter Doherty and John Long at the 2008
Melbourne Writers Festival Melbourne Writers Festival (MWF) is an annual literary festival held in the Australian city of Melbourne, a UNESCO City of Literature. The Festival runs during early September each year. Melbourne Writers Festival is part of the Word Alliance, ...
. In 2011, ''Wasted'' was shortlisted in Australia for the
Ned Kelly Award The Ned Kelly Awards (named for bushranger Ned Kelly) are Australia's leading literary awards for crime writing in both the crime fiction and true crime genres. They were established in 1996 by the Crime Writers Association of Australia to rewar ...
for true crime writing and is under development as a motion picture. The business/management book, ''One Hundred Thirteen Million Markets of One'', is published in North America. *2001: ''I-Cons: the essential guide to winning and keeping high-value customers'' (with Verity Byth) Random House *2004: (Chinese edition) ''I-Cons: the essential guide to winning and keeping high-value customers'' (with Verity Byth) Citic Publishing, Mainland China *2006: ''NEO Power: how the new economic order is changing the way we live, work and play'' (with Verity Byth) Scribe Publications *2008: ''Managing the Innovation Faultline'' - chapter in ''Inside the Innovation Matrix'' (with Verity Byth) Australian Business Foundation *2008: "Lamarck's Evolution: two centuries of genius and jealousy''. Pier 9 (a
Murdoch Books Murdoch Books is an Australian publisher, mainly of gardening and cook books. The company had its beginnings when '' The Advertiser'' of Adelaide started printing magazines. Advertiser Magazines was renamed Murdoch Magazines in 1988. It publi ...
imprint), *2010: ''Wasted: the true story of
Jim McNeil James Thomas McNeil (23 January 1935 – 16 May 1982) was an Australian award-winning playwright. While serving a 17-year sentence in Parramatta Correctional Centre for armed robbery and shooting a police officer, McNeil began writing plays. With ...
, violent criminal and brilliant playwright.'' Viking (a Penguin imprint) *2012: ''One Hundred Thirteen Million Markets of One: How the New Economic Order can remake the American economy'' (with Chris Norton) Fingerprint, USA *2014: ''It's Not a Glass Ceiling; It's a Masculine Fault Line'' - chapter in ''Gender Discrimination and Inequality'', The Spinney Press - editor J Healey *2016: ''The Man Problem: Destructive Masculinity in Western Culture'', Palgrave Macmillan (New York) *2018: ''Somewhere Else to Die'' A novel (recipient of
Arts Tasmania Arts Tasmania is an agency of the Tasmanian State Government and is in the portfolio of the Tasmanian Minister for the Arts. Arts Tasmania is within the Tasmanian Department of State Growth. It is the Tasmanian Government agency responsible for ...
grant for 2014) - under construction


Journals and papers

*2011: 'Water in the Wires' - fiction - '' Island Magazine'' edition 126 (Spring 2011) *2011: 'A Radical Dimension of Normality: Beauvoir as diviner of masculine madness in ordinary men'. ''Sapere Aude - Journal of Philosophy'', Vol 3, No 6. (Brazil) *2012: ''Rape: modern men making a choice'' - Centre for Gender Equity *2013: 'PM Takes a Stalinist Stance on Science' - ''
Australasian Science ''Australasian Science'' was a bimonthly science magazine published in Australia and was the longest-running scientific publication in the country, from 1938 to 2019. It contained a mixture of news items, feature articles, and expert commentary. ...
'', Vol 34, No 10 (December 2013) *2013: ''Gender and Biological Determinism'' - Centre for Gender Equity *2014: ''Tasmania - towards a new economy'' A paper on the contribution of low-carbon values to a new Tasmanian economy


Achievements

*2016: Advisory Board member - University of Melbourne's Social Equity Institute *2015: Expert Panel "Women & Girls" - Department of Premier & Cabinet (Tasmania) *2013: Chairman of Judges - Tasmanian Literary Awards *2010–13: Chairman, Festival of Voices (Tasmania) *1993–97: Board-member,
Melbourne International Film Festival The Melbourne International Film Festival (MIFF) is an annual film festival held over three weeks in Melbourne, Australia. It was founded in 1952 and is one of the oldest film festivals in the world following the founding of the Venice Film Fest ...


References

{{DEFAULTSORT:Honeywill, Ross 1949 births Lamarckism Living people Social philosophers Australian philosophers Philosophers of science Social anthropologists Australian non-fiction writers Australian anthropologists