Respect (UEFA campaign)
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Respect is a
social responsibility Social responsibility is an ethical framework in which an individual is obligated to work and cooperate with other individuals and organizations for the benefit of the community that will inherit the world that individual leaves behind. Social ...
programme launched in 2008 by the Union of European Football Associations (UEFA). Its main objective is to work towards unity and respect across gender, race, religion and ability.


Overview

The Respect project at
UEFA EURO 2012 The 2012 UEFA European Football Championship, commonly referred to as UEFA Euro 2012 or simply Euro 2012, was the 14th UEFA European Championship, European Championship for List of men's national association football teams#UEFA (Europe), men's ...
tournament had four main stands: fighting against racism, increasing and improving access for fans with disabilities, promoting health through physical activity, and improving intercultural dialogue between fans. The ambassadors for the campaign were Italian referee
Pierluigi Collina Pierluigi Collina (; born 13 February 1960) is an Italian former football referee. He was named "The World's Best Referee" by the International Federation of Football History & Statistics six consecutive times from 1998-2003. Collina is still ...
and Dutch footballer
Clarence Seedorf Clarence Clyde Seedorf (; born 1 April 1976) is a Dutch professional football manager and former player. He is regarded by many to be one of the best midfielders of his generation. Seedorf is considered one of the most successful players in UE ...
. The campaign was mainly visible through TV spot which was broadcast at half-time during matches, as well as on screens at the stadiums. Part of the programme was in co-operation with the Football Against Racism in Europe network. It was entitled RESPECT Diversity and it was co-ordinated by the Warsaw-based NEVER AGAIN Association in Poland and Ukraine. In addition part of the programma is in co-operation with the not for profit organisation Euro-Sportring. Every player and the management of the team will be honoured on the last match day with special attention to UEFA Respect. The UEFA Respect Fair Play ranking includes as criteria such components as respect to the opponent and the referee as well as behaviour of the fans and the team officials.


References


External links


2012 Respect campaign TV spot on Youtube
UEFA Public awareness campaigns Racism in association football {{Footy-stub