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Reed's law is the assertion of
David P. Reed David Patrick Reed (born January 31, 1952) is an American computer scientist, educated at the Massachusetts Institute of Technology, known for a number of significant contributions to computer networking and wireless communications networks. He w ...
that the
utility As a topic of economics, utility is used to model worth or value. Its usage has evolved significantly over time. The term was introduced initially as a measure of pleasure or happiness as part of the theory of utilitarianism by moral philosophe ...
of large networks, particularly
social network A social network is a social structure made up of a set of social actors (such as individuals or organizations), sets of dyadic ties, and other social interactions between actors. The social network perspective provides a set of methods fo ...
s, can scale exponentially with the size of the network. The reason for this is that the number of possible sub-groups of network participants is 2''N'' − ''N'' − 1, where ''N'' is the number of participants. This grows much more rapidly than either * the number of participants, ''N'', or * the number of possible pair connections, ''N''(''N'' − 1)/2 (which follows
Metcalfe's law Metcalfe's law states that the value of a telecommunications network is proportional to the square of the number of connected users of the system (''n''2). First formulated in this form by George Gilder in 1993, and attributed to Robert Metcalf ...
). so that even if the utility of groups available to be joined is very small on a per-group basis, eventually the
network effect In economics, a network effect (also called network externality or demand-side economies of scale) is the phenomenon by which the value or utility a user derives from a good or service depends on the number of users of compatible products. Net ...
of potential group membership can dominate the overall economics of the system.


Derivation

Given a
set Set, The Set, SET or SETS may refer to: Science, technology, and mathematics Mathematics *Set (mathematics), a collection of elements *Category of sets, the category whose objects and morphisms are sets and total functions, respectively Electro ...
''A'' of ''N'' people, it has 2''N'' possible subsets. This is not difficult to see, since we can form each possible subset by simply choosing for each element of ''A'' one of two possibilities: whether to include that element, or not. However, this includes the (one) empty set, and ''N'' singletons, which are not properly subgroups. So 2''N'' − ''N'' − 1 subsets remain, which is exponential, like 2''N''.


Quote

From David P. Reed's, "The Law of the Pack" (Harvard Business Review, February 2001, pp 23–4): :" en Metcalfe's law understates the value created by a group-forming network FNas it grows. Let's say you have a GFN with ''n'' members. If you add up all the potential two-person groups, three-person groups, and so on that those members could form, the number of possible groups equals 2''n''. So the value of a GFN increases exponentially, in proportion to 2''n''. I call that Reed's Law. And its implications are profound."


Business implications

Reed's Law is often mentioned when explaining competitive dynamics of internet platforms. As the law states that a network becomes more valuable when people can easily form subgroups to collaborate, while this value increases exponentially with the number of connections, business platform that reaches a sufficient number of members can generate
network effect In economics, a network effect (also called network externality or demand-side economies of scale) is the phenomenon by which the value or utility a user derives from a good or service depends on the number of users of compatible products. Net ...
s that dominate the overall economics of the system.


Criticism

Other analysts of network value functions, including Andrew Odlyzko, have argued that both Reed's Law and Metcalfe's Law overstate network value because they fail to account for the restrictive impact of human cognitive limits on network formation. According to this argument, the research around Dunbar's number implies a limit on the number of inbound and outbound connections a human in a group-forming network can manage, so that the actual maximum-value structure is much sparser than the set-of-subsets measured by Reed's law or the complete graph measured by Metcalfe's law.


See also

* Andrew Odlyzko's "Content is Not King" * Beckstrom's law *
Coase's penguin Yochai Benkler (; born 1964) is an Israeli-American author and the Berkman Professor of Entrepreneurial Legal Studies at Harvard Law School. He is also a faculty co-director of the Berkman Klein Center for Internet & Society at Harvard Universi ...
*
List of eponymous laws This list of eponymous laws provides links to articles on laws, principles, adages, and other succinct observations or predictions named after a person. In some cases the person named has coined the law – such as Parkinson's law. In other ...
*
Metcalfe's law Metcalfe's law states that the value of a telecommunications network is proportional to the square of the number of connected users of the system (''n''2). First formulated in this form by George Gilder in 1993, and attributed to Robert Metcalf ...
* Six Degrees of Kevin Bacon *
Sarnoff's law David Sarnoff (February 27, 1891 – December 12, 1971) was an American businessman and pioneer of American radio and television. Throughout most of his career, he led the Radio Corporation of America (RCA) in various capacities from shortly afte ...
*
Social capital Social capital is "the networks of relationships among people who live and work in a particular society, enabling that society to function effectively". It involves the effective functioning of social groups through interpersonal relationships ...


References


External links


That Sneaky Exponential—Beyond Metcalfe's Law to the Power of Community Building

Weapon of Math Destruction: A simple formula explains why the Internet is wreaking havoc on business models.

KK-law for Group Forming Services
XVth International Symposium on Services and Local Access, Edinburgh, March 2004, presents an alternative way to model the effect of social networks. {{DEFAULTSORT:Reed's Law Computer architecture statements Economics laws Networks Eponyms