Rádio Gravações Especializadas (RGE, in English: Specialized Radio Recordings) was a Brazilian

record company "Big Three" music labels A record label or record company is a brand or trademark of music recordings and music videos, or the company that owns it. Sometimes, a record label is also a publishing company that manages such brands and t ...

, founded in 1947 as a

recording studio A recording studio is a specialized facility for Sound recording and reproduction, recording and Audio mixing, mixing of instrumental or vocal musical performances, spoken words, and other sounds. They range in size from a small in-home proje ...

for jingles, by

José Scatena José is a predominantly Spanish and Portuguese form of the given name Joseph. While spelled alike, this name is pronounced very differently in each of the two languages: Spanish ; Portuguese (or ). In French, the name ''José'', pronounced , ...

Background

The name of the label was given by the advertiser João Dória. At that time,

São Paulo São Paulo (; ; Portuguese for 'Paul the Apostle, Saint Paul') is the capital of the São Paulo (state), state of São Paulo, as well as the List of cities in Brazil by population, most populous city in Brazil, the List of largest cities in the ...

did not have recording studios and it was necessary to travel to

Rio de Janeiro Rio de Janeiro, or simply Rio, is the capital of the Rio de Janeiro (state), state of Rio de Janeiro. It is the List of cities in Brazil by population, second-most-populous city in Brazil (after São Paulo) and the Largest cities in the America ...

to burn them. The Studio had the best technology available, leading Roberto Côrte Real, director of Columbia, suggesting that Scatena twist in label. Popularly it is customary to think that the RGE was founded especially for the release of singer

Maysa Maysa Figueira Monjardim (June 6, 1936 – January 22, 1977), better known as Maysa Matarazzo, was a Brazilian singer-songwriter, performer and actress. She is also associated with Bossa nova music but is widely known as a torch song (''fossa ...

. However, the first disc of the RGE was released in 1954, when

Corinthians The First Epistle to the Corinthians () is one of the Pauline epistles, part of the New Testament of the Christian Bible. The epistle is attributed to Paul the Apostle and a co-author, Sosthenes, and is addressed to the Christian church in C ...

was champion paulista of 4th Centenary, after Scatena have planned that it would be a great marketing ploy. Called the "Os Titulares do Ritmo" and produced a record

78 RPM A phonograph record (also known as a gramophone record, especially in British English) or a vinyl record (for later varieties only) is an analog sound storage medium in the form of a flat disc with an inscribed, modulated spiral groove. The g ...

recording of the song "Campeão dos Campeões" by

Lauro D'Ávila Lauro is a town and ''comune'' (municipality) in the province of Avellino, Campania, southern Italy. It is located in lower Irpinia, in a woody valley. Sights include the remains of a 1st-century BC Roman ''thermae In ancient Rome, (from ...

, who soon after became the official anthem of the Club. This record took the Regency of

Silvio Mazzuca Silvio (, ) is an Italian male name, the male equivalent of Silvia. Sílvio is a variant of the name in Portuguese. It is derived from the Latin " Silvius", meaning "spirit of the wood," and may refer to: People * Silvio Benítez (born 1935), for ...

, and were pressed about of 50 thousand copies. But the album sold fewer than 500 copies. In 1956, Scatena called the maestro

Enrico Simonetti Enrico Simonetti (29 January 1924 – 28 May 1978) was an Italian pianist, composer, conductor, and television and radio presenter. Life and career Born in Alassio, a Province of Savona, Simonetti studied piano at the Santa Cecilia Conservato ...

, who recorded a second album for RGE called "Panorama Musical", with popular musical hits of the season. But the LP RLP-0001 has been a total failure. The first success came when

Maysa Matarazzo Maysa Figueira Monjardim (June 6, 1936 – January 22, 1977), better known as Maysa Matarazzo, was a Brazilian singer-songwriter, performer and actress. She is also associated with Bossa nova music but is widely known as a torch song (''foss ...

, then an illustrious unknown to the musical world, he recorded his first album. Since then, several of the most important names of Brazilian popular music had their albums released by the label.

References

Brazilian record labels Companies based in São Paulo Record labels established in 1947 1947 establishments in Brazil 2000 disestablishments in Brazil {{Brazil-media-stub