Roy de Souza (born 1970) is an Indian engineer and writer. He is the co-founder of technology company

Zedo Zedo (trademark styled as ZEDO) is a US and India-based advertising technology company that provides several online advertising products and services to Internet publishers, advertisers, and agencies. The company was founded in 1999 by Roy de Souz ...

and medical technology company BreakBio. In 2022, he was a

TEDx TED Conferences, LLC (Technology, Entertainment, Design) is an American-Canadian non-profit media organization that posts international talks online for free distribution under the slogan "ideas worth spreading". TED was founded by Richard Sau ...

speaker.

Education

He earned a master's degree in engineering from the

University of Oxford , mottoeng = The Lord is my light , established = , endowment = £6.1 billion (including colleges) (2019) , budget = £2.145 billion (2019–20) , chancellor ...

and an MBA from Kellogg Business School.

Career

De Souza served as a strategy consultant at the COBA Group, a strategy consulting boutique based in the UK. De Souza also worked in product management for the

Elon Musk Elon Reeve Musk ( ; born June 28, 1971) is a business magnate and investor. He is the founder, CEO and chief engineer of SpaceX; angel investor, CEO and product architect of Tesla, Inc.; owner and CEO of Twitter, Inc.; founder of The Bori ...

-founded web software company

Zip2 Zip2 was a company that provided and licensed online city guide software to newspapers. The company was founded in Palo Alto, California as Global Link Information Network in 1995, by Greg Kouri and brothers Elon and Kimbal Musk. Initially, Glo ...

. De Souza founded technology company

in 1999. In 2006, he founded the company Zebo, an offshoot of Zedo focused on allowing users to catalog personal possessions and shop for similar items. De Souza launched online ad exchange ZINC India in 2011, which was originally Zedo's ad exchange platform in India before becoming a separate company. He served as the Zedo's CEO and oversaw the company as it transitioned into a subsidiary of Discovery following its acquisition by

Discovery, Inc. Discovery, Inc. was an American multinational mass media factual television conglomerate (company), conglomerate based in New York City. Established in 1985, the company operated a group of factual television, factual and lifestyle television bra ...

in 2021. In 2022, he was a

speaker, talking about the future of digital advertising in India.

Cancer research

After his wife's cancer diagnosis, de Souza became involved in vaccine research to develop a personalized vaccine for her cancer. De Souza went on to co-found medical technology company BreakBio, basing the company in

Boston Boston (), officially the City of Boston, is the state capital and most populous city of the Commonwealth of Massachusetts, as well as the cultural and financial center of the New England region of the United States. It is the 24th- mo ...

, Massachusetts. BreakBio develops personalized vaccines and AI software that aids cancer treatments by identifying that difference between normal cells and cancer cells. De Souza and Devabhaktuni Srikrishna also co-authored the book ''Cancer: What a Personal Crisis Taught Us About How T-Cells Can Save Your Life''.

Bibliography

*De Souza, R. & Srikrishna, D. (2019). ''Cancer: What a personal crisis taught us about how

T-cell A T cell is a type of lymphocyte. T cells are one of the important white blood cells of the immune system and play a central role in the adaptive immune response. T cells can be distinguished from other lymphocytes by the presence of a T-cell rec ...

s can save your life''. BreakBio Corp.

References

{{DEFAULTSORT:De Souza, Roy Living people 1970 births Alumni of the University of Oxford Cancer researchers