Mega Brands America, Inc., formerly known as Rose Art Industries, LLC, is an

America The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territorie ...

n arts and stationery company based in

Irvine, California Irvine () is a Planned community, master-planned city in South Orange County, California, United States, in the Los Angeles metropolitan area. The Irvine Company started developing the area in the 1960s and the city was formally incorporated on ...

. It sells products primarily under the brands RoseArt, The Board Dudes, The Write Dudes, USA Gold, Moon Products, MEGA Puzzles and Fuzzy Poster. It is owned by parent company MEGA Brands Inc., a

Montreal Montreal ( ; officially Montréal, ) is the List of the largest municipalities in Canada by population, second-most populous city in Canada and List of towns in Quebec, most populous city in the Provinces and territories of Canada, Canadian ...

-based company. It has additional operations in

Fife, Washington Fife is a city in Pierce County, Washington, United States and a suburb of Tacoma. The population was 10,999 at the 2020 census. Fife is contained within the Puyallup Indian Reservation. History The lower Puyallup basin is the ancestral home ...

;

Lafayette, Indiana Lafayette ( , ) is a city in and the county seat of Tippecanoe County, Indiana, United States, located northwest of Indianapolis and southeast of Chicago. West Lafayette, on the other side of the Wabash River, is home to Purdue University, whi ...

; and

Lewisburg, Tennessee Lewisburg is a city in, and the county seat of Marshall County, Tennessee, United States. The population was 12,288 in 2020. Lewisburg is located in Middle Tennessee, fifty miles south of Nashville and fifty-two miles north of Huntsville, Alabam ...

History

The company was established when Isidor Rosen founded the Rosebud Art Company in

New York City New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...

in 1923. During the 1970s, the company renamed itself RoseArt. RoseArt has been a subsidiary of

Mega Brands Mega Brands Inc. (formerly Mega Bloks Inc. and Ritvik Holdings) is a Canadian children's toy company currently owned by Mattel. Mega Bloks, a line of construction set toys, is its most popular product. Its other brands include Mega Construx, Mega ...

since 2005. On January 24, 2010, Mega Bloks Inc. agreed to acquire The Board Dudes, Inc., a privately held company based in Corona, California. The Board Dudes designs and distributes a range of products for the school, home and office supply markets. Primary product categories include dry erase boards, cork boards, school and locker products, writing instruments, novelty items and storage products sold under the Board Dudes, Locker Dudes, Write Dudes, and related brands. These goods are sold in mass and specialty channels throughout the U.S. and Canada. The Board Dudes founders and principals, Ben Hoch and Michael Cerillo, both maintain senior managerial roles within the arts and stationery division of MEGA Brands. In September 2006, the former owners of Rose Art Industries filed suit against Mega Brands, alleging

insider trading Insider trading is the trading of a public company's stock or other securities (such as bonds or stock options) based on material, nonpublic information about the company. In various countries, some kinds of trading based on insider information ...

by company executives in 2005 and 2006. MEGA Brands counter sued and in November 2009 the parties settled. The Rosens agreed to pay back $17.2 million and forgo claims of an additional $54.8 million. Early in 2021, LaRose Industries, LLC, the parent company of Cra-Z-Art, announced it purchased RoseArt back from the Mattel toy company. RoseArt and associated items will be available at major retailers and specialty stores. The purchase is an important and celebratory milestone for LaRose and Lawrence Rosen as it reunites the RoseArt brands with the Rosen family.

Products

RoseArt

Magic Fun Dough

* Tubs of magic dough modeling compound. It is similar to silly putty in texture, and comes in Kits.

References

External links